ITEC1010 Midterm II

Which of the following forms of e-commerce is more likely to offer a more customized product offering?

Business-to-consumer (B2C) e-commerce

_____ is a subset of e-commerce that involves electronic transactions between consumers using a third party to facilitate the process.

Consumer-to-consumer (C2C) e-commerce

A reason for the growth in business-to-consumer (B2C) e-commerce is that online B2C shoppers have the ability to design a _____ product.

personalized

_____ divides the pool of potential customers into subgroups usually defined in terms of demographic characteristics.

Market segmentation

Which of the following forms of e-commerce has created an opportunity for many people to make a living out of selling items on auction Websites?

Consumer-to-consumer (C2C) e-commerce

Which of the following statements is true of retargeting?

[A] It is targeted at approximately 50% of Website visitors who shop using smartphone applications.

[B] It employs personalized ads to direct shoppers back to a retailer's Website they previously abandoned.

[C] It attempts to change buying habits of Web shoppers to get them to consider products they have never considered purchasing before.

[D] It attempts to change buying habits of Web shoppers by getting them to visit Websites they have not visited before.

[B] It employs personalized ads to direct shoppers back to a retailer's Website they previously abandoned.

The number of mobile Websites worldwide is expected to grow rapidly because of ______________.

the development of new and useful applications

The ______ is a security technique associated with the use of credit cards at the time of purchase that checks additional digits printed on the back of the credit cards.

Card Verification Number

_____ is a standard that spells out measures and security procedures to safeguard a card issuer, a cardholder, and a merchant.

Payment Card Industry (PCI)

Which of the following is NOT one of the key website performance measures commonly used by online retailers?

[A] response time

[B] total sales

[C] transaction success rate

[D] system availability

[B] total sales

Authentication technologies are used by many organizations to _____.

confirm the identity of a user requesting access to information or assets

Conversion to an e-commerce or m-commerce system enables organizations to _________.

improve the level of customer service

Through e-government, _____.

any government unit, business or individual can interact with the government

A(n) _____ is central to individuals and organizations of all sizes and ensures that information can be shared across all business functions and all levels of management to support the running and managing of a business.

enterprise system

The information about invoices to customers is tracked by ____ system.

transaction processing system

With _____, business transactions are accumulated over a period of time for processing in a single unit.

batch processing systems

In batch processing systems, data processing is done _______ data capture.

some time later than

Which of the following types of processing is essential for businesses that require access to current data such as airlines, ticket agencies, and stock investment firms?

Online transaction processing

Which of the following transactions definitely require online transaction processing and cannot work on batch processing approach?

a. Payroll
b. Vendor payments
c. Customer billing
d. Stock investments

d. Stock investments

In the context of purchasing systems involved in the traditional transaction processing systems, when a(n) _____ arrives from a supplier, it is matched to the original order and the receiving report, and a check is generated if all data is complete and consistent.

invoice

As an organization's purchasing systems generate purchase orders and the items ordered are received, information is sent to the _____ system to manage the amounts owed by the organization.

accounts payable

A small business is currently using a paper-based system for billing, which is slow and error-prone. Which system upgrade will make the process faster and have fewer errors?

Source data automation

_____ involves reentering data that was not typed or scanned correctly.

Data correction

In the context of enterprise resource planning (ERP) systems, the most efficient and effective ways to complete a business process are called _____.

best practices

Payroll transactions and billing are typically done via _____.

batch processing

According to the classification of enterprise resource planning (ERP) vendors, _____ vendors target medium-sized firms with annual revenues in the $50 million to $1 billion range operating out of one or more locations.

Tier II

A key feature of an enterprise system is that _________.

it employs a database of key operational and planning data that can be shared by all

_____includes the planning, executing, and controlling of all activities involved in raw material sourcing and procurement, converting raw materials to finished products, and the warehousing and delivering finished product to customers.

Supply chain management (SCM)

A customer relationship management (CRM) system helps a company in managing ______.

distribution and accounting

Which of the following statements is true of product lifecycle management (PLM) software?

[A] It distributes data only to the employees of an organization.

[B] It provides documents required for FDA and environmental compliance.

[C] It secures data so that changes cannot be made early in the product design process.

[D] It is frequently employed by non-manufacturing organizations.

[B] It provides documents required for FDA and environmental compliance.

Which of these is an advantage of the hosted software model?

[A] Consistent reliability

[B] Data security

[C] Faster system start-up

[D] Increased total cost of ownership

[C] Faster system start-up

Suppose a business with annual sales revenue of $30 million wishes to use an ERP solution. Which ERP vendor will have the most appropriate solution for them?

Tier III vendors such as Abas or Bluebee software.

Suppose a small business is using the hosted model for its enterprise software. Which of the following will not be an issue they will he worried about?

employing full-time IT professionals to manage its resources

Tom's Art Supplies used to sell art supplies through mail order catalogs, but the company's order takers often had difficulty deciphering their customers' handwriting on the order forms. Since switching to an online e-commerce site, Tom's has been able to solve this problem, allowing the company to enjoy the advantage of:

increasing accuracy

You design and make women's jewelry, which you sell through an e-commerce site. Based on feedback from potential customers, you have decided to make a few changes to your site, such as developing a loyalty program, publishing customer testimonials, and including your Better Business Bureau Online accreditation logo. These steps are designed to address potential customers' ______.

lack of trust

You have been put in charge of implementing a new enterprise system. You should do all of the following EXCEPT:

[A] allow sufficient time to transition from the old way of doing things to the new system and processes.

[B] allocate sufficient time and money for training staff.

[C] define metrics that you'll use to assess project progress and identify project-related risks.

[D] provide access to the new system only to your immediate team to avoid conflict and confusion

[D] provide access to the new system only to your immediate team to avoid conflict and confusion

Which of the following is an obstacle to the successful implementation of a new enterprise system?

[A] cost and long time frame

[B] employees' fear of change and frustration with new systems

[C] integration with other systems

[D] all of these answers

[D] all of these answers

_____ is the conducting of business activities electronically over computer networks.

E-commerce

______ is a form of e-commerce in which customers deal directly with an organization and avoid intermediaries.

Business-to-consumer (B2C) e-commerce

______ electronic commerce applications support transactions between governments such as the federal government and state or local governments.

Government-to-government (G2G)

_____ is the use of information and communications technology to simplify the sharing of information, speed formerly paper-based processes, and improve the relationship between citizens and government.

E-government

_____ exchanges are owned and operated by a single company

Private

_____ exchanges are open to any set of buyers and sellers within a given market and provide services and a common technology platform to their members.

Independent

One of the main measures of success of a mobile ad is CTR, which stands for _____.

click through rate

_____ is the process of tailoring Web pages to specifically target individual consumers.

Personalization

_____ exchanges are run by a group of traditionally competing companies with common procurement needs.

Consortium-operated

The identification of specific markets to target them with tailored advertising messages is referred to as _____.

market segmentation

_____ is an amount of money that is computerized, stored, and used as cash for e-commerce transactions.

Electronic cash

All credit card customers are protected by law from paying more than _____ for fraudulent transactions

$50

A(n) _____ is an attachment to an email message or data embedded in a Website that verifies the identity of a sender or Website.

digital certificate

The _____ is a credit card-sized device with an embedded microchip to provide electronic memory and processing capability.

smart card

A(n) _____ is responsible for guaranteeing that the people or organizations who are granted unique digital certificates are in fact who they claim to be.

certificate authority (CA)

Mobile commerce destinations, used to place orders and conduct business through mobile devices, are designated with a domain ending in _____.

.mobi

If you have classified your customers as 'college-grads', 'young parents', or 'singles,' you used a technique known as market ____.

segmentation

For m-commerce to work effectively, the interface must be so good that it is nearly as easy to make a purchase on a ____ device as it is on a laptop or desktop computer.

wireless

Many organizations employ _____ which capture and process the detailed data necessary to update records about the fundamental business operations of an organization.

transaction processing systems (TPSs)

With _____, transactions are accumulated for as long as necessary to meet the needs of the users of a system.

batch processing systems

In a transaction processing system (TPS), the _____ system is sometimes referred to as the lifeblood of an organization.

order processing

In a transaction processing system (TPS), a(n) _____ must track the flow of data related to all the cash flows that affect an organization.

accounting system

In business, SME stands for _____.

small and medium-sized enterprises

In a transaction processing cycle, capturing data at its source and recording it accurately in a timely fashion with minimal manual effort and in an electronic or digital form so that it can be directly entered into the computer is known as _____.

source data automation

In a transaction processing cycle, ______ involves updating one or more databases in an organization with new transactions.

Data storage

Results from one TPS would become ____ to other systems.

inputs

In the context of enterprise resource planning (ERP) system, a(n) _____ is a set of coordinated and related activities that takes one or more types of input and creates an output of value to the customer of that process.

business procedure

Implementation of an enterprise resource planning (ERP) system ensures good work processes that are based on _____.

best practices

_____ is a set of integrated programs that manage a company's vital business operations for an entire organization; even a complex, multi-site, global organization.

Enterprise resource planning (ERP)

_____ is used primarily by people in the sales, marketing, accounting, and service functions to capture and view data about customers and to improve communications.

Customer relationship management (CRM)

In a customer relationship management (CRM) system, the ability to track data on individual customers and sales leads and then access that data from any part of an organization is known as _____.

contact management

Suppose two businesses (Alpha Inc. and Beta Inc.) are undertaking ERP implementation projects. Alpha Inc. has a host of other applications that need integration with the new ERP. Beta Inc. has users who are showing resistance to the new ERP system. Among these, the _____ Inc. project is more likely to become a failure.

Alpha

The most successful e-commerce solutions are designed to be highly _____ so that they can be upgraded to meet unexpected user traffic.

scalable

___________involves conducting business activities (e.g., distribution, buying, selling, marketing, and servicing of products or services) electronically over computer networks.

E-commerce

Which of the following is NOT considered to be a key challenge to e-commerce?

[A] Dealing with consumer privacy concerns

[B] Overcoming consumer's lack of trust

[C] Overcoming global cultural challenges, language, time and distance, infrastructure, and currency challenges

[D] Low user interest in access to global markets and competitive pricing

[D] Low user interest in access to global markets and competitive pricing

The ______________ security standard spells out measures and security procedures to safeguard the card issuer, the cardholder, and the merchant.

Payment Card Industry (PCI)

The amount of storage capacity and computing power required of a Web server depends primarily on ____________.

the software that must run on the server and the volume of e-commerce transactions

______________ involves providing feedback regarding a potential data problem and enables users to change the data.

Data correction

Which of the following is not an objective of an organization's batch transaction processing system?

[A] Capture, process, and update databases of business data required to support routine business activities

[B] Ensure that data is processed immediately upon occurrence of a business transaction

[C] Avoid processing fraudulent transactions

[D] Produce timely user responses and reports

[B] Ensure that data is processed immediately upon occurrence of a business transaction

Business data goes through a cycle that includes data collection, data ___________, data correction, data processing, data storage, and documentation production.

editing

Capturing and gathering all the data necessary to complete the processing of transactions is called _________.

data collection

The individual application modules included in an ERP system are designed to support ______________, the most efficient and effective ways to complete a business process.

best practices

____________ software helps a customer manage all aspects of customer encounters, including marketing, sales, distribution, accounting, and customer service.

Customer relationship management (CRM)

__________ is software used to analyze the robustness and performance of components and assemblies.

CAE

Batch processing system

A form of data processing whereby business transactions are accumulated over a period of time and prepared for processing as a single unit or batch.

Best practices

The most efficient and effective ways to complete a business process.

Business-to-business (B2B) e-commerce

A subset of e-commerce in which all the participants are organizations.

Business-to-consumer (B2C) e-commerce

A form of e-commerce in which customers deal directly with an organization and avoid intermediaries.

Certificate authority (CA)

A trusted third-party organization or company that issues digital certificates.

Computer-aided design (CAD)

The use of software to assist in the creation, analysis, and modification of the design of a component or product.

Computer-aided engineering (CAE)

The use of software to analyze the robustness and performance of components and assemblies.

Computer-aided manufacturing (CAM)

The use of software to control machine tools and related machinery in the manufacture of components and products.

Consumer-to-consumer (C2C) e-commerce

A subset of e-commerce that involves electronic transactions between consumers using a third party to facilitate the process.

Customer relationship management (CRM) system

A system that helps a company manage all aspects of customer encounters, including marketing, sales, distribution, accounting, and customer service.

Data collection

Capturing and gathering all data necessary to complete the processing of transactions.

Data Editing

Reentering data that was not typed or scanned properly.

Data editing

Checking data for validity and completeness to detect any problems.

Data processing

Performing calculations and other data transformations related to business transactions

Updating one or more databases with new transactions.

Data storage

Digital certificate

An attachment to an email message or data embedded in a website that verifies the identity of a sender or website.

Disintermediation

The elimination of intermediate organizations between the producer and the consumer.

Document production

Generating output records, documents, and reports.

Electronic cash

An amount of money that is computerized, stored, and used as cash for e-commerce transactions.