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What is memory?
-processes involving retaining, retrieving, and using information about stimuli, images, events, ideas, skills, after the original information is no longer present
What are the kinds of memory according to Atkinson & Shiffrin’s model?
-sensory memory: holds all incoming info for seconds or fractions of a second (from senses)
-short-term: holds 5-7 items for 15-20 secs
-Long-term: can hold a large amount of information for years & even decades
What are control processes?
-Active processes that can be controlled by the person
Rehearsal
Strategies used to make stimulus more memorable
What is sensory memory?
-Large amount of information from sensory stimulation for short-term retention
-Information decays very quickly
What is persistence of vision in sensory memory?
-Retention of the perception of light
Trail of light from a moving sparkle
What is the whole report method
-Participants were asked to report as many as they could see after seeing an array of letters flashed quickly on a screen
What is the partial report method?
-Participants heard a tone that told them which row of letters to report
What is the delayed partial report method?
-Presentation of tone delayed for a fraction of a second after the letters were extinguished
-Performance decays rapidly
What is the difference between iconic and echoic memory?
-Iconic: Sensory memory of what we see - persistence of vision
-Echoic: What we hear - persistence of sound
What is short-term memory?
-Stores small amounts of info for a brief duration
New info recalled to put into long-term
What is the capacity of memory?
-Digit span: number of digits capable of being remembered
Typically 5-8 items
How does chunking help with memory capacity?
- small units combined into large meaningful units
- linking info with something you already know
• controlled process (method of loci, mnemonics)
How does complexity help with memory retention?
- Alvanez and Cavanagh discovered that the more complex the items, the greater difficult they are in remembering
What is working memory?
-Bradley and Hitch’s working memory model
limited-capacity system for temporary storage
manipulation of information for complex tasks such as comprehension, learning, and reasoning
What is the phonological loop?
-Phonological similarity effect
Letters or words that sound similar are confused
What is the word length effect?
-Memory for lists or words is better for short words than long words
-Rehearsing long words and producing them during recall takes longer
What is auditory suppression?
-Speaking prevents the rehearsal of items to be remembered
Reduces memory span
Eliminates word length effect
Reduces the phonological similarity effect for reading words
Whart is the visuospatial sketchpad?
-creation ot visual images in the mind in the absence of a physical visual stimulus
-mental rotation
What is the central executive?
- Attention controller
allows attention to be focused, divided, switched
-controls suppression of irrelevant into
-preservation: repeatedly performing the same action or thought even if it is not achieving the desired goal
What is an episodic buffer
--Backup store that communicates with long-term and working memory components
- Holds info longer and has greater capacity than the phonological loop or visuospatial sketchpad
- Different buffer for different kinds of working memory (ex: language episode)
What happens to working memory if the prefrontal lobe is damaged?
-The prefrontal cortex is responsible for processing incoming visual & auditory info
Monkeys without a prefrontal cortex have difficulty holding information in working memory
What are the neural dynamics of working memory?
-Information is stored in short-term changes in neural networks
Incoming stimuli strengthen connections between neurons in the network