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Rhetoric
The public use of symbols to create shared meaning, encompassing various forms of communication such as text, speech, and nonverbal cues.
Rhetor
The speaker or producer of the discourse, responsible for crafting the message.
Rhetorician
An individual who studies rhetoric, analyzing its components and effects.
Context
The discursive moment that includes political, social, and situational factors influencing the discourse.
Audience
The group witnessing the rhetoric; it can be empirical, target, oppositional, or implied.
Invention
The process of determining topics and supporting materials in rhetoric, including stasis and proof.
Arrangement
The organization of discourse, structuring the message for clarity and impact.
Style
The choice of language and rhetorical devices used to enhance the message.
Delivery
The presentation of the discourse, including nonverbal cues and performance.
Memory
The ability to recall and effectively deliver the discourse.
Metaphor
A non-literal comparison between two unlikely things, enhancing meaning through creative connections.
Stasis
Identifying issues that lead to disagreement, categorized into disputed facts, nature of events, and definitions.
Proof Types
Distinguishing between inartistic proof (facts) and artistic proof (persuasion), including ethos, pathos, and logos.
Narrative
A way of understanding human experience through stories, consisting of events organized in time with causal relationships.
Exigence
The real or perceived problem that calls for a rhetorical response.
Ethos
Credibility or likability of the rhetor.
Pathos
Emotional appeals used in rhetoric.
Logos
Reasoning used in rhetoric, including induction and deduction.