Article: The Pros and Cons of Stretch Goals

Reasonable

Sensible, practical and based on good judgement rather than being extreme

To persist

To continue doing something despite difficulties or opposition

Tycoon

A very rich and powerful businessperson

Humanoid

Having a human-like appearance or shape

To grapple with sth

To struggle to deal with or solve a difficult problem

An array

A wide range or large number of things

20-fold

20 times as much; multiplied by 20

Tedious

Boring and repetitive, especially because it takes a long time to complete

An allure

The quality of being attractive or tempting

Outlandish

Extremely unusual, unrealistic or difficult to believe

To galvanise

To motivate or encourage people to take action

Exhortation

A strong encouragement or demand to do something

To slash sth

To reduce something by a large amount

Turnaround time

The amount of time needed to complete a process and make something ready for use again

Revenue

The money a company receives from selling its products or services, before costs are deducted

A caveat

A warning or condition that should be considered before accepting or acting on something

A lender

A person or organisation that lends money to another person or organisation

A retail deposit

Money that an individual customer puts into a bank account

To borrow

To receive money from a person or organisation with the intention of paying it back

Volatile

Likely to change suddenly and unpredictably, especially in value or price

A bail-out

Financial help given to a company or organisation that is in serious financial difficulty

Propensity

A natural tendency or likelihood to do something

A fare

The price paid by a passenger for a journey, especially by public transport

To acquire sth

To obtain something, especially by buying it

To drive away sb

To cause someone to leave or stop using a product or service

To propel sth into sth

To cause something to move or develop rapidly into a particular situation or state

Bankruptcy

A situation in which a person or company is unable to pay its debts

Modest

Relatively small, limited or not extreme

A trade-off

A situation in which you accept a disadvantage in order to gain an advantage

A disruption

An interruption that prevents normal activities or operations from continuing as usual

A venture capitalist

An investor who provides money to new or growing businesses, usually in exchange for a share of the company

To overhaul sth

To make major changes to something in order to improve it

Aspirational

Describing an ambitious goal that someone hopes to achieve

White-collar

Relating to professional or office-based work

An agony

An extremely difficult, unpleasant or frustrating experience; here, the problems and frustrations of office life