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Vocabulary flashcards covering quantitative findings, qualitative tropes, and conceptual definitions from the Annenberg Inclusion Initiative study on Hispanic and Latino representation in popular films from 2007 to 2019.
Hispanic/Latino Identity (U.S. Census Definition)
The heritage, nationality, lineage, or country of birth of a person or the person's parents or ancestors before arriving in the United States, encompassing individuals who may be of any race.
Latinx (Study Operational Definition)
A term used within the investigation to designate U.S.-born Latinos who are not of Spanish descent, unless Spanish ancestry is combined with another Latino origin.
Afro-Latino
Individuals who identify as both Black/African American and Hispanic/Latino.
Leads and Co-Leads
One to two individual characters or actors driving the plot forward using the three-act structure, analyzed separately from ensemble casts.
Ensemble Cast
A story structure driven by three or more characters or actors rather than one or two individual central protagonists.
Proportionality (Film Level)
A prevalence indicator evaluating whether a film approximates the proportion of Hispanic/Latinos in the U.S. population (18.7pct) within ±2 percentage points of the U.S. Census benchmark.
Invisibility (Film Level)
A prevalence indicator assessing how frequently Hispanic/Latino characters are completely absent or excluded across stories, resulting in zero speaking or named roles in a film.
Meaningful Change Benchmark
A statistical evaluation threshold requiring a deviation of 5 percentage points or greater between comparison groups to signify substantial rather than trivial fluctuations.
Community by Association
A qualitative marker evaluating whether a Hispanic/Latino character is depicted interacting or associated with other Hispanic/Latino characters, such as family members or community groups.
Community by Artifacts
A qualitative marker exploring whether a Hispanic/Latino character is shown in the presence of physical symbols or cultural objects associated with Spanish, Hispanic, or Latin American culture.
Community by Remark
A qualitative marker tracking any spoken dialogue or verbal statements referencing a character's Hispanic/Latino ethnic background.
Hispanic/Latino Lead/Co-Lead Prevalence (2007–2019)
Across 1,300 top-grossing films and 1,387 total leads/co-leads, only 48 (3.5pct) were Hispanic/Latino, rising from zero in 2007 to 7 in 2019.
Gender Distribution of Hispanic/Latino Leads
Over half (54.2pct, n=26) of all Hispanic/Latino leads across the 13-year sample were girls or women, but they accounted for only 1.9pct of all leads/co-leads samplewide.
Age 45 and Older Lead Erasure
Less than 1pct (10 roles) of 1,300 films featured a Hispanic/Latino lead aged 45 or older; only 3 were women, two of which were portrayed by the same actor.
Overall Speaking Character Prevalence
Out of 51,158 speaking or named characters evaluated across 1,300 films from 2007 to 2019, only 5.0pct (n=2,578) were Hispanic/Latino, showing no meaningful change over time.
Female Speaking Character Invisibility
A total of 856 out of 1,300 films (65.8pct) erased Hispanic/Latina girls and women entirely, including 59 out of 100 films in 2019 and 78 out of 100 films in 2007.
Intersectional Representation: Disability and LGBTQ+
Across five years and 500 films, 95.4pct lacked a Hispanic/Latino character with a disability; across six years and 600 films, 98.8pct excluded LGBTQ+ Hispanic/Latino characters.
Hispanic/Latino Director Representation
Represented 4.2pct (61 credits across 35 individual helmers) of all 1,447 directors on top-grossing films from 2007 to 2019.
Hispanic/Latina Female Directors
Only 3 individual Hispanic women or Latinas directed a top 100 film between 2007 and 2019: Patricia Riggen, Melina Matsoukas, and Roxann Dawson.
Director Gender Disparity Ratio
The numerical relationship between white male directors and Hispanic female or Latina directors across the 13-year sample, standing at 200 to 1.
White Male to Latinx Director Ratio
The representation gap between white male helmers and U.S.-born Latinx directors across 1,300 top films, measured at 50 to 1.
Director-to-Cast Representation Link
Films with a Hispanic/Latino director featured casts where 13.9pct of speaking roles were Hispanic/Latino, compared to 4.7pct in films with non-Hispanic/Latino directors.
Hispanic/Latino Producer Representation
Accounted for 3.0pct (119 of 3,953 credits) across 1,300 top films, with Hispanic/Latina women representing 0.7pct (26 credits held by 13 individuals).
Hispanic/Latino Casting Director Representation
Comprised 3.3pct (66 of 2,014) of casting directors across 1,300 films, with women holding 74.2pct (n=49) of these credits.
Criminality Stereotype Depiction (2019)
A qualitative finding where 39.5pct of top-billed and 29.8pct of all Hispanic/Latino characters were depicted as criminals, with 40pct of top-billed criminals engaged in violent crime.
Occupational Stereotyping in Film
A qualitative finding that 47.3pct of employed Hispanic/Latino characters worked in jobs without specialized education, while only 12.7pct held professional roles and 3.6pct held STEM careers.
Language and Foreignness Otherization
A framing tendency where 37.2pct of Hispanic/Latino characters spoke no English, 30.5pct spoke English with an accent, and only 33.3pct were portrayed as U.S.-born.
Hispanic/Latino Economic and Demographic Disconnect
The disparity where Hispanic/Latinos account for "$"1.7\text{ trillion} in consumer spending, 25pct of movie tickets sold, and 49pct of Los Angeles' population, yet fill only 5pct of film roles.