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Sensation
The process of detecting stimuli from the environment through your senses (sight, hearing, taste, smell, and touch) and sending that information to your brain.
Perception
refers to the way sensory information is organized, interpreted, and consciously experienced.
5 senses
vision
hearing (audition)
smell (olfaction)
taste (gustation)
touch
Other senses
balance (vestibular)
Body Position
Pain (nociception)
Temperature (thermoception)Su
Absolute Threshold
minimum amount of stimulus energy that must be present for the stimulus to be detected 50% of the time.
ex: the smallest amount of smell you can detect
Just Noticeable Difference
The smallest difference between two stimuli that you can detect 50% of the time.
ex: our music is at 50% volume. Someone raises it to 55%, and you notice it's louder
Subliminal Messages
Message or stimulus that is below your absolute threshold for conscious awareness
ex: Imagine a movie quickly flashes a word on the screen for such a short time that you don't consciously see it.
Top Down Processing
Your brain uses past experiences, knowledge, and expectations to understand what you're experiencing.
Bottom Up Processing
Your brain starts with sensory information and builds up to understanding what you're experiencing.
Sensory Adaptation
You get in your car and the music sounds really loud. After listening for a while, you barely notice the loudness anymore.
Inattentional Blindness
Failure to notice something that is completely visible because the person was actively attending to something else and did not pay attention.
Signal Detection Theory
Ability to identify a stimulus when it is embedded in a distracting background.
ex:You're in a loud classroom and trying to hear your phone notification.
Electromagnetic spectrum
light travels as waves of electromagnetic energy, and our eyes detect some of these waves.
Colors
Violet, Blue, Green, Yellow, Orange, Red
Wavelengths
The distance between the peaks of a light wave.
Wavelength Order
Violet = shortest wavelength
Red = longest wavelength
what can we see?
visible light
what can’t we see?
ultraviolet or infrared
Trichromatic theory of color vision
We see color using 3 types of cones in our eyes.
The 3 colors
Red, Green, Blue
color blindness
difficulty distinguishing certain colors because of problems with cone cells.
Opponent process theory
we see colors in opposite pairs.
Red - Green
Blue - Yellow
White - Black
Depth perception
your ability to see the world in 3D and judge how far away things are.
Sounds
vibrations that travel through the air and are detected by your ears.
Frequency
how fast the sound waves vibrate → determines pitch
Amplitude
height/strength of the wave → determines loudness
Conductive hearing loss
Problem with the outer or middle ear getting sound to the inner ear.
Sensorineural hearing loss
Damage to the inner ear (cochlea) or auditory nerve.
Mixed hearing loss
combination of both conductive and sensorineural
Chemical Senses
senses that detect chemicals in the environment.
Taste - Gustation
detects chemicals in food
5 basics of taste
sweet, salty, sour, bitter, umami
Smell — Olfaction
detects chemicals in the air
How smell works
Odor molecules → nose → olfactory receptors → brain
Humans vs Dogs
Dogs have a much more developed olfactory system, so they can detect and distinguish odors at concentrations that humans usually can't.
Pain
your body detects potential harm and your brain interprets those signals as pain.
Nociceptors
detect potential pain
Gestalt Principles
ways our brain organizes what we see into meaningful patterns and wholes.
Figure Ground Relationship
Your brain separates what you are focusing on (the figure) from the background (the ground).
Proximity
Things that are close together are seen as belonging together.
Similarity
Things that look alike are grouped together.
Continuity
We tend to see lines or patterns as smooth and continuous rather than broken.
Closure
Our brain fills in missing pieces to see a complete object.