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Website Traffic
• measure of the number of visitors a website
receives.
• number of visitors can vary based on the website's
purpose, the objectives of the visitors, and the
methods through which they found the site.
Organic Traffic
number of users who visit a website after
using search engines
Direct Traffic
access the website directly
Referral Traffic
people who enter a website with a third-
party site like forum or blog
Social Networks
traffic created by visitors arriving from post
in different social media website such as
Facebook and Instagram
Paid Media
traffic generated by pay-per-click on
SocMed networks
Problem
unknown underlying cause of one or more
incident
Problem Management
➢ aims to resolve the root causes of incidents
➢ To minimize the adverse impacts of incident caused
by errors
Workaround:
overcoming a problem or
limitation in a program or system
Known Error Record
condition identified by successful
diagnosis of the root case of a problem and
the subsequent development of a work-
around.
Request Fulfillment
➢ fulfilling service requests, which are minor
(standard) changes or request for information
o ex: reset password
Standard Change
➢ pre-approved, repeatable, pre-defined, low-risk
changes
o ex: updating anti-virus software
IT Infrastructure
➢ the basic hardware, software, networks and
facilities upon which an organization's
information technology are built.
Infrastructure Management
➢ process of managing equipment, software,
and services.
➢ another branch of Information Technology
Infrastructure Library (ITIL).
Operation Management
➢ provides the day-to-day technical
supervision of the ICT infrastructure
Technical Support
Provides assistance to those who experience
technical, hardware, or software issues
Service Support
➢ Encompasses support processes
➢ necessary to ensure service quality