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Basic Research
Done to expand general knowledge about psych.
Applied Research
Used to understand/solve real world issues/aspects
Reciprocal Determinism
We mutually influence each other’s behaviors
Skepticism
Good when in moderation.
Reasonable doubt, you can’t believe everything you see, and u need to further investigate.
Naive Realism
Only believe the things your eyes see.
Opposite of skepticism
Peer Review
Others look at research & decide if others should be exposed to it.
Was good science done, and does it contribute to society?
Unethical = Bad science
Parsimony
Come up with the simplest explanation for the largest number of behaviors
Ex. If you hear hoofbeats your first thought is horses, not zebras.
Methods of Observation
Explain what people are actually doing
Methods of Explanation
Explain why they are doing it
Scientific Methods
Observe
Theory - Believed expectation for observed behavior
Formulate hypothesis - Specific, testable statement
Design a study
Collect data
Analyze & draw conclusion
Report & Revise
Replicate