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Memory
the retention of information or experience over time
Serial position effect
our tendency to recall the last and first items in a list best
Phonemic encoding
the encoding of sound, especially the sound of words
George Miller
Who did work with short-term memory that basically showed it is temporary storage of recent events and is primarily acoustically coded?
Maintenance rehearsal
simple repetition to keep an item in short-term memory until it can be used
Elaborative rehearsal
organization and understanding of the information that has been encoded in order to transfer the info to long-term memory
7 +/- 2 bits
capacity of short-term memory
30 seconds
average duration of short-term memory
Semantic memories
long-term memory of general principles and facts
Explicit memories
conscious memories of facts and events we actively tried to remember (also called declarative memories)
Method of loci
a memory visualization technique where you memorize a series of places, and then you use a vivid image to associate each of these locations with something you want to remember
Primacy effect
tendency to remember the first items in a list
Recency effect
the tendency to remember the last items in a list
Source amnesia
the inability to remember where or how you learned something
Cognition
the mental processes involved in acquiring, organizing, remembering, using, and constructing knowledge
Prototype
the best example of a concept or category
Priming
when a person's response to a stimulus can be influenced by a previous exposure to a related stimulus, without conscious intention
Algorithm
a step-by-step formulaic process that will yield a solution
Heuristic
a simple strategy used to quickly form judgments, make decisions, and find solutions
Belief perseverance
the tendency to maintain a belief even after the evidence we used to form the belief is contradicted
Mental Set
a fixed frame of mind
Framing
the way an issue is posed or worded, which can impact judgments or decision-making
Divergent thinking
coming up with as many ideas or solutions to a problem as we can
Consolidation
the process of stabilizing and strengthening new memories so they can be stored long-term in the brain; usually happens during sleep
Infantile amnesia
the inability to remember events from early childhood
Central executive
the part of working memory that directs attention and processing
Spacing effect
the tendency for distributed study or practice to yield better long-term retention than is achieved through massed study or practice
Testing effect
the tendency for better long-term retention of information after retrieving, rather than simply rereading, information
Repression
when distressing thoughts and feelings buried in the unconscious
Recall
the ability to retrieve information or events from the past without a specific cue
Relearning
learning something more quickly when you learn it a second or later time
Misinformation effect
occurs when misleading information has distorted one's memory of an event
Long-term potentiation (LTP)
an increase in a synapse's firing potential after brief, rapid stimulation; believed to be a neural basis for learning and memory
Highly Superior Autobiographical Memory (HSAM)
a form of extreme memory ability in which events from one's personal past can be recalled with great accuracy, including recollecting the days and dates of specific experiences
Fixed mindset
the idea that we have a set amount of an ability that cannot change
Construct validity
the degree to which a test measures the concept it claims to be measuring
Predictive validity
the degree to which a test score or measurement can accurately predict a future outcome
Standardization
the process of making a test uniform by administering and scoring it in the same way for all test takers, allowing psychologists to compare test scores from different individuals and samples
Flynn effect
the rise in average IQ scores that has occurred over the decades in many nations
General intelligenc (g)
a broad mental capacity that influences a person's ability to learn and solve problems
Phonological loop
the part of working memory that holds and processes verbal and auditory information
Visual-spatial sketchpad
the part of working memory that is responsible for the brief storage of visual information, and creating and manipulating mental images
Imagination inflation
a memory phenomenon in which vividly imagining an event markedly increases confidence that the event actually occurred
Constructive memory
describes how the brain creates memories, which can be influenced by new information, perceptions, beliefs, and attitudes; memories are not directly recalled as they happened, but instead are shaped by the brain as information is processed and retrieved from storage
Mood-congruent memory
the tendency to recall experiences that are consistent with one's current good or bad mood
Bottom-up processing
analysis that begins with the sensory receptors and works up to the brain's integration of sensory information
Top-down processing
information processing guided by higher-level mental processes, as when we construct perceptions drawing on our experience and expectations
Prosogagnosia
inability to recognize faces
Change blindness
failing to notice changes in the environment
Inattentional blindness
failing to see visible objects when our attention is directed elsewhere
Selective attention
the focusing of conscious awareness on a particular stimulus
Automatic processing
unconscious encoding of incidental information, such as space, time, and frequency, and of well-learned information, such as word meanings
Iconic memory
a momentary sensory memory of visual stimuli; a picture-image memory lasting no more than a few tenths of a second
Echoic memory
momentary sensory memory of auditory stimuli; sounds can be recalled within 3 or 4 seconds
Semantic encoding
the encoding of meaning, including the meaning of words
Chunking
a memory aid of grouping items into meaningful sequences or clusters
Long-term memory
relatively permanent storage with an unlimited capacity
Episodic memories
long-term memories of specific events in a person's life
Procedural memories
long-term memories of skills and how to perform them
Implicit memories
unconscious memories that we might not even realize we have (also called non-declarative memories)
Mnemonic devices
memory aids, like acronyms, especially those techniques that use vivid imagery and organizational devices
State dependent memory
when information is more likely to be recalled if the attempt to retrieve it occurs in the same physical or emotional state as when it was originally encoded
Proactive interference
when previous material learned can block the ability to retrieve the newer material
Retroactive interference
when new material can block the ability to retrieve the older material
Retrograde amnesia
memory loss of information acquired before a trauma that caused the amnesia
Anterograde amnesia
memory loss of information presented after a trauma
Representative heuristic
when you judge the likelihood of things based on how well they represent particular prototypes that you hold in your mind
Availability heuristic
when you judge a situation based on examples of similar situations that come to mind initially (what comes readily to mind)
Overconfidence
the tendency to overestimate the accuracy of our judgments
Confirmation bias
when we look for evidence that confirms our beliefs
Convergent thinking
determining the best idea or answer to a problem
Hippocampus
where explicit memories are formed in the brain
Cerebellum
where implicit memories are formed in the brain
Gambler's Fallacy
an incorrect inference that a sequence of independent events makes future events more or less likely
Recognition
the ability to identify or recognize previously encountered people, objects, or events
Achievement test
a test designed to assess what a person has learned
Aptitude test
a test designed to predict a person's future performance
Autobiographical memory
the memory for events and facts related to one's personal life story
Growth mindset
the idea that our abilities are malleable qualities that we can cultivate and grow
Test-retest reliability
a method for determining the consistent measurement of a test by comparing a test taker's scores on the same test taken on separate occasions
Split-half reliability
a method for determining the internal consistency of a test by comparing an individual's scores on two parts of the test
Reliability
the extent to which a test yields consistent results
Validity
the extent to which a test measures or predicts what it is supposed to
Intellectual Quotient (IQ)
a number that is often used as a measure of a person's intelligence and is found by dividing the mental age of the person as given by a score on a special test by their age in years and multiplying by 100
Sunk cost fallacy
our tendency to continue with an endeavor we've invested money, effort, or time into—even if the current costs outweigh the benefits
Multiple Intelligences
the hypothesis that intelligence consists not of one underlying ability but of many different abilities
Context-dependent memory
the theory that information learned in a particular situation or place is better remembered when in that same situation or place
Cocktail party effect
the ability to concentrate on one voice amongst a crowd
Deep processing
a cognitive process that involves actively engaging with information to make it meaningful and memorable
Tip-of-the-tongue phenomenon
the temporary inability to remember something you know, accompanied by a feeling that it's just out of reach