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Last updated 7:40 PM on 10/13/26
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11 Terms

1
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Incentive to Buy

PV - P

2
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Incentive to Sell

P - UVC

3
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UCM

P - UVC

4
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UCM %

(P - UVC) / P

5
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BEPunits

FC / (P - UVC)

6
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Target Profit Volume (Units)

(FC + Target Profit) / UCM

7
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Markup %

(P - C) / C

8
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Margin %

(P - C) / P

9
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BE Sales Change

- Price Change / (Old UCM + Price Change)

10
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Total Profit Change

(Actual Unit Sales Change - Unit BE Sales Change) x New UCM

11
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Price Elasticity

% QD / % Price