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Hypothesis
A prediction of the results of the experiment using prior knowledge
Independent variable (IV)
What is being changed and manipulated in the experiment
Dependent variable (DV)
What is being measured
Controlled variables
Variables the experimenter controls
Experimental group
Group of participants exposed to the IV
Control group
The baseline for the experiment - no changing variables only controlled variables.
Within-subjects design
Same group completes every experimental condition
Between-subjects design
Two groups and do one experimental condition each
Mixed design
An experimental design that combines both within-subjects and between-subjects approaches. Two groups complete the same tasks
Population
The group of people the sample is taken from
Sample
Portion of people used in experiment
Convenience sampling
Picking people readily available
Random sampling
Picking people from the population at complete random
Stratified sampling
Separating people into groups (strata's) and taking people proportionately to the groups.
Allocation
How the participants are assigned to experimental conditions or groups
Extraneous variables
Variables other than the IV that may cause an unwanted effect on the DV
Confounding variables
Variables other than the IV that create a systematic unwanted effect on the DV
Qualitative data
Data expressed using language and provides information as to what is being studied.
Quantitative data
Data expressed in numbers that can be compared and analysed.
Primary data
Data, evidence and research gathered first hand
Secondary data
Data, evidence and research sourced from somewhere else.
Objective data
Unbiased data that is unaffected by personal opinion or interpretation.
Subjective data
Data that relies on the investigators personal opinion or interpretation.
Accuracy
Whether the data measured is the true value - affected by systematic errors
Precision
Whether the measurement tool provides consistent data - affected by random errors
Systematic errors
Errors that differ from true value consistently
Random errors
Unsystematic errors that occur due to chance
Repeatability
Whether the experiment can be repeated the exact same and get the same results
Reproducibility
Whether the experiment could be replicated under different conditions and get similar results
Validity
Extent to which an investigation actually measures what its meant to measure
Internal validity
Whether the tools are effectively measuring what they are believed to measure
External validity
If the results could apply to the rest of the population
Beneficence
Maximising benefits and minimising risks of the investigation
Integrity
Searching for knowledge and understanding and honest reporting of all findings.
Justice
Ensure that all claims are considered fairly, no unfair burden on particular groups because of an action and there is fair distribution and access to benefits of an action.
Non-maleficence
Any potential harm should be avoided and minimised.
Respect
Respecting living things autonomy and considering all living things value.
Confidentiality
Keeping participants names and data confidential and private
Informed consent procedures
Making sure the participant has ALL the information about the experiment before agreeing to participate.
Use of deception in research
Withholding some information about this investigation if the information will affect their participants results.
Debriefing
Debriefing the participants after the experiment has finished and explaining the aim, hypothesis and results to them as well as explaining how the results will be used.
Voluntary participation
The participant has a choice in whether they participate and not being coerced into it.
Withdrawal rights
Having the rights to withdraw from the experiment at any time without suffering consequences.
External attribution
Judgement of the cause of behaviour as a result of situational factors outside the individual
Internal attribution
Judge behaviour as being caused by something personal within an individual
Base rate fallacy
Type of bias in which decisions, social perceptions and judgements are influenced more by vivid memories and experiences than statistical fact
Attitude
Evaluation of something, such as a person, object, event or idea
Behavioural component
Our outward and observable actions that reflect our point of view about something
Affective component
Our emotions and intuitive feelings towards something, reflected in our attitude
Cognitive component
Our thoughts and beliefs towards something
Fundamental attribution error
Our tendency to explain other peoples behaviour in terms of internal factors while ignoring possible external factors
Tri component model of attitudes
A model which illustrates the relationship between the affective, behavioural and cognitive components of our attitudes
Stereotypes
A widely held belief and generalisation about a group, such as people, animals or objects
Cognitive dissonance
Psychological tension that occurs when our thoughts, feelings, and/or behaviours do not align with one another
Cognitive biases
Unconscious, systematic tendencies to interpret information in a way that is neither rational nor based on objective reality
Confirmation bias
The tendency to search for and accept information that supports our prior beliefs or behaviours and ignore contradictory information.
Halo effect
Tendency for the impression we form about one quality of a person to influence our overall beliefs about the person in other respects
False consensus bias
Tendency to overestimate the degree to which people share the same ideas and attitudes as we do
Actor observer bias
Tendency to attribute our own actions to external factors and situational causes while attributing other peoples actions to internal factors
Self serving bias
Tendency to attribute positive success to our internal character and actions and attribute our failures to external factors or situational causes
Prejudice
An often negative preconception held against people within a certain group or social category
Discrimination
The unjust treatment of people due to their membership within a certain social category
Social stigma
Negative stereotypes cause widespread feeling of disgrace
Self-stigma
Internalization of negative stereotypes
Social identity theory
The tendency for people to favour their in-group over an out-group to enhance their self-esteem
Social loafing
An individuals reduction in effort when work is performed in a group as compared to individually, due to a belief that others will put in the effort
Individualist culture
A culture that prioritises the needs and goals of individuals and values independence
Collectivist culture
A culture that prioritises the needs and goals of groups
Obedience
Complying with commands which are often given by a source of authority
Conformity
Adjusting one's thoughts, feelings, or behaviours to match those of others, a social group, or a social situation
Group-think
When perceived group consensus overrides an individual 's critical thinking
Group-shift
When the influence of the group causes an individual to adopt a more extreme position
Deindividuation
The tendency for individuals to lose their sense of identity and individuality within a group
Social comparison
A proposal that humans measure their self-worth in relation to the people around them, playing a significant role in mental wellbeing
Reactance
A motivational state of distress and resistance, caused by a desire to regain personal freedom that has been removed or threatened
Individuation
When an individual 's identity and contributions to a group are noticeable
Perceptual set
A predisposition of 'readiness' to perceive stimuli in a specific way; that is, interpreting what we see according to certain preconceptions of what we expect it to be (interpretation)
Apperceptive visual agnosia
Inability to recognise familiar visual stimuli due to problems with processing perceptions
Associative visual agnosia
Inability to recognise familiar visual stimuli, despite having no problems with processing perceptions
Brightness constancy
An object appears to maintain its level of brightness, despite changes in the amount of light being reflected from it on the retina
Shape constancy
The perception of the shapes of objects as remaining constant even when viewed from different orientations that would change the shape of the image on the retina
Size constancy
Tendency to view objects as stable in size even though the size of the image on the retina changes when viewed from different distances
Gestalt principle
The guiding rules of perception that allow us to organise and group visual stimuli into a meaningful whole
Proximity
Brain's tendency to group together items in an image based on their physical closeness to one another
Similarity
Brain's tendency to group together parts of an image that are similar in some way
Closure
Brain's ability to mentally complete images that are otherwise incomplete
Figure Ground
Brain's tendency to see some figures as being at the front of an image. E.g. foreground and background separated
Sustained attention
Maintaining a high degree of attention on one stimulus or task across a prolonged, continuous period of time
Divided attention
Splitting attention across two or more stimuli at one time
Selective attention
Exclusively focusing attention on a specific stimulus or task while ignoring all other stimuli or tasks
6 Stages of Sensation and Perception
(Sensation): Reception - Transduction - Transmission. (Perception): Selection - Organisation - Interpretation
Reception
The sensory receptors collect the stimulus energy
Transduction
The stimulus energy is converted by the receptor cells into electrochemical nerve impulses
Transmission
Electrochemically charged neural impulses leave their receptor sites and travel along neural pathways the the area of the brain that are specialized to receive them.
Selection
The brain can't possibly pay attention to all of the millions of stimuli it receives at the same time, so it pays attention to only the most important pieces and ignores the rest
Organisation
The process of regrouping selected features of sensory stimuli in order for them to be cohesively arranged
Interpretation
Involves giving meaning to the stimuli so we understand what the represent about the external world. To do this we us past experiences, expectations, culture, motives, values and context.
Motion parallax
Judges depth through perception of movement, the faster that objects in our visual field move, the closer they are to us.
Interposition
When objects overlap with one another we perceive the object that is covered by another as being further away than the one obscuring it.
Linear perspective
Parallel lines within our visual field appear to gradually converge as they recede into the distance