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sensation
sensory receptors and nervous system receives and represent stimulus energies from our environment ex: alarm, electric light
perception
organizing and interpreting sensory info, letting us recognize meaningful objects/events
bottom up processing
starting with sensory input, brain attempts to understand/make sense, no prior knowledge, enables sensory systems to detect lines and ancles
top down processing
guided by experience and higher level processes, what we expect to see, when we have prior knowledge, an expericed hiker you expect to see snakes on your hike, lets you interpret what your senses detect
selective attention
out tendency to focus on just a particular stimulus among the many that are being received
cocktail effect
you focus your attention on only one voice in a very loud room
selective info
we are only in one place at a time so we miss on objects that are availed to be sensed
inatentional blindness
failing to see visible objects when our attention is elseware
change blindness
failing to notice changes in the visual environment
transduction
conversion of one form of energy, such as light waves, into another form, like neural impulses that our brain can interpret step 1 receive, step 2 transform, step 3 deliver
psychophysics
the study of relationships between the physical characterists of stimuli, such as their intensity, and our psychological experience of them
absolute threshold
the minimum stimulation needed to detect a particular stimulus 50 percent of the time
difference threshold
the minimum difference between two stimuli required for detection 50 percent of the time
signal detection theory
a theory predicting how and when we detect the presence of a faint stimulus amid background stimulation, depends on the strength of the signal (how loud the sound is, how bright the light) and our psychological state (our experience, our motivation, and how alert we are)
webers law
to be able to tell the difference between degrees of stimulation, two stimuli must differ by a constant minimum percentage
subliminal stimuli
are not detectable 50 percent of the time, below your absolute threshold, may not notice if they are weak
priming
the activation, often unconsciously, of certain associations, predisposing ones perception, memory, or response,
sensory adaptation
diminished sensitivity to stimuli as a consequence of constant stimulation,
perceptual set
shortcut that influences how we interpret sensory info by focusing on certain aspects while ignoring others
perceptual hypotheses
people develop ____ ____ based on experiences from their lives
motivation
desirable objects, such as water bottle viewed by a thirsty person, seem closer than they really are
emotion
when angry, people more often perceive neutral objects as guns
parapsychology
the study of paranormal phenomena, including esp and psychokinesis
psychokinesis
the ability of the mind to move objects
esp (extra sensory perception)
the controversial claim that awareness can occur apart from sensory input includes telepathy (mind to mind communication), clairvoyance (seeing remote events_, and precognition (seeing the future)