MACRO/MICRO exam 1

Basic Economic Concepts

  • Scarcity → Limited nature of resources; choices must be made.

  • Economics → Study of how society allocates scarce resources.

  • Microeconomics → Study of individual decision-making and markets.

  • Macroeconomics → Study of overall economy-wide phenomena.

  • Trade-offs → Giving up one benefit to gain another.

  • Opportunity Cost → The next best alternative given up when making a choice.

  • Marginal Benefit → The additional benefit of consuming/producing one more unit.

  • Marginal Cost → The additional cost of consuming/producing one more unit.

  • Rational Decision Rule → Take action if marginal benefit ≥ marginal cost.

  • Incentives → Factors that motivate individuals to act.

  • Market Economy → Economy where supply and demand determine prices.

  • Command Economy → Economy where government controls production/pricing.


Supply & Demand

  • Law of Demand → When price increases, quantity demanded decreases.

  • Demand Curve → Downward-sloping; shows inverse relationship between price & quantity demanded.

  • Normal Goods → Demand increases as income increases (e.g., organic food).

  • Inferior Goods → Demand decreases as income increases (e.g., fast food).

  • Substitutes → An increase in price of one good increases demand for another (e.g., Coke vs. Pepsi).

  • Complements → An increase in price of one good decreases demand for another (e.g., gas & cars).

  • Law of Supply → When price increases, quantity supplied increases.

  • Supply Curve → Upward-sloping; shows direct relationship between price & quantity supplied.

  • Equilibrium Price (P)* → Where supply and demand intersect.

  • Equilibrium Quantity (Q)* → Quantity bought and sold at P*.

  • Shortage → Demand exceeds supply → Prices rise.

  • Surplus → Supply exceeds demand → Prices fall.

  • Shifts in Demand Curve:

    • Right Shift → Increase in demand (e.g., higher income, positive trends).

    • Left Shift → Decrease in demand (e.g., lower income, negative trends).

  • Shifts in Supply Curve:

    • Right Shift → Increase in supply (e.g., technological advances, lower production costs).

    • Left Shift → Decrease in supply (e.g., higher input costs, natural disasters).


Elasticity & Consumer Behavior

  • Price Elasticity of Demand (PED) → Measures responsiveness of demand to price changes.

    • PED Formula: (% Change in Quantity Demanded) ÷ (% Change in Price)

    • |PED| > 1 → Elastic Demand (consumers highly responsive to price changes).

    • |PED| < 1 → Inelastic Demand (consumers barely respond to price changes).

    • |PED| = 1 → Unit Elastic Demand (total revenue remains the same).

  • Total Revenue Test

    • If price ↑ & total revenue ↓ → demand is elastic.

    • If price ↑ & total revenue ↑ → demand is inelastic.

  • Income Elasticity of Demand → Measures demand response to income changes.

    • Normal GoodsPositive YED (e.g., demand for luxury cars rises with income).

    • Inferior GoodsNegative YED (e.g., demand for ramen decreases with income).

  • Cross-Price Elasticity of Demand → Measures demand response to the price change of another good.

    • Substitutes → Positive XED (Coke & Pepsi).

    • Complements → Negative XED (Gas & SUVs).


Elasticity of Supply

  • Price Elasticity of Supply (PES) → Measures responsiveness of supply to price changes.

    • PES Formula: (% Change in Quantity Supplied) ÷ (% Change in Price)

    • PES > 1 → Elastic Supply (producers respond quickly to price changes).

    • PES < 1 → Inelastic Supply (producers respond slowly).

    • Perfectly Inelastic Supply (PES = 0) → Fixed quantity (e.g., limited stadium seats).

    • Perfectly Elastic Supply (PES = ∞) → Any price change leads to infinite supply response.


Market Efficiency & Government Intervention

  • Consumer Surplus → Difference between the highest price a consumer is willing to pay and the price actually paid.

  • Producer Surplus → Difference between the lowest price a seller is willing to accept and the price received.

  • Deadweight Loss (DWL) → Lost total surplus due to market inefficiencies (e.g., taxes, price controls).

  • Price Ceiling → Government-imposed maximum price (e.g., rent control, can lead to shortages).

  • Price Floor → Government-imposed minimum price (e.g., minimum wage, can lead to surpluses).

  • Tax Incidence → The burden of a tax is shared between buyers & sellers depending on elasticity.

    • More inelastic side of the market pays more tax.

  • Subsidies → Government payments to encourage production or consumption.


Graphing Rules & Market Adjustments

  • Demand Increase → Price ↑, Quantity ↑

  • Demand Decrease → Price ↓, Quantity ↓

  • Supply Increase → Price ↓, Quantity ↑

  • Supply Decrease → Price ↑, Quantity ↓

  • Both Demand & Supply Increase → Quantity ↑, Price ambiguous.

  • Both Demand & Supply Decrease → Quantity ↓, Price ambiguous.

  • Demand ↑ & Supply ↓ → Price ↑, Quantity ambiguous.

  • Demand ↓ & Supply ↑ → Price ↓, Quantity ambiguous.


Production Possibilities Frontier (PPF)

  • PPF Definition → Graph showing maximum possible production combinations of two goods.

  • Points on PPF → Efficient use of resources.

  • Points inside PPF → Inefficiency (unemployment, underutilization of resources).

  • Points outside PPF → Unattainable with current resources.

  • PPF Shifts Right → Economic growth (e.g., tech advancements, labor force growth).

  • PPF Shifts Left → Economic decline (e.g., natural disasters, war, loss of labor force).


Market Structures & Government Policies

  • Perfect Competition → Many firms, identical products, price-takers.

  • Monopoly → Single seller, high barriers to entry, price-setter.

  • Oligopoly → Few firms dominate, strategic interactions (e.g., airlines).

  • Monopolistic Competition → Many firms, differentiated products, some pricing power (e.g., restaurants).

  • Externalities → Costs or benefits affecting third parties (e.g., pollution, education).

    • Negative Externality → Causes overproduction; corrected with taxes.

    • Positive Externality → Causes underproduction; corrected with subsidies.

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