Prosocial behavior: occurs when people act to benefit others rather than themselves.
Social influence theory: the idea that how people feel and act is affected by other people around them
Attribution theory: the study within the field of social cognition and tries to explain how people determine the cause of what they observe
Dispositional/Person attribution: refers to the process of attributing someone's behavior to their internal characteristics, such as their personality, motives, or values, rather than external factors.
Situation attribution: where people attribute behavior to external circumstances or environmental factors rather than internal traits.
Stable Attribution: refers to the belief that the cause of behavior is consistent and unlikely to change over time. These attributions suggest that the behavior is due to something permanent or enduring about the person or situation.
Unstable Attribution: refers to the belief that the cause of behavior is temporary and changeable, it may be caused by external or situational factors.
Self-fulfilling prophecy: Preconceived ideas about someone that affects the way we act around them and that the expectations we have of others can impact the way we they behave.
Situational variables:
Fundamental attribution error: overestimating the importance of dispositional factors when looking at the behavior of others
Actor-observer bias: bias that states people are more likely to say that their own behavior depends upon the situation
False-consensus effect: tendency to overestimate the number of people who agree with you
Self-serving bias: tendency to take more credit for good outcomes rather than the bad ones
Just-world phenomenon: tendency to believe that bad things only happen to bad people and vice versa.
Attitude: set of beliefs and feelings
Mere exposure effect: the more one is exposed to something, the more one will come to like it.
Elaboration likelihood model: aims to explain different ways of processing stimuli, why they are used, and their outcomes on attitude change.
Central route: involves deeply processing the content of the message
Peripheral route: involves processing other aspects of the message, like the characteristics of the person imparting it, etc.
Persuasion: The process by which a person's attitudes or behaviour are, without duress, influenced by communications from other people
Cognitive dissonance theory: states that people are motivated to have consistent attitudes and behaviors
Foot-in-the-door technique: getting someone to agree to a small request will make them more likely to agree to a follow up request thatâs larger.
Door-in-the-face technique: after someone refuses a large request, they will be more likely to agree to a follow-up request thatâs seemingly smaller.
Social reciprocity norm: tendency of people to think that when someone does something nice for them, they must reciprocate.
Social norms: The perceived informal, mostly unwritten, rules that define acceptable and appropriate actions within a given group or community, thus guiding human behaviour
Social responsibility norm: the belief that we should all do what we can to make the world and our society a better place.
Norms of reciprocity: People have the tendency to feel obligated to reciprocate kind behavior
Social traps: a situation in which the betterment of society requires some kind of sacrifice, but individual contribution may be small and as a result, people choose to act in their own immediate interest instead.
Stereotypes: ideas about what different members of different groups are like, influencing the way we interact with them.
Prejudice: undeserved, negative attitude toward a group of people.
Implicit attitude: something that may influence someoneâs behavior without their being aware of it
Ethnocentrism: the belief that oneâs culture is superior to others (a specific type of prejudice)
Multiculturalism: involves a recognition of the contribution of many different groups in society, making us richer as a result.
Individualistic cultures: importance of standing out and pursuing whatâs best for oneself.
Collectivist cultures: value the well-being of a group and are more likely to believe itâs important to subvert oneâs personal beliefs/values to do whatâs best for the group.
Discrimination: acting on oneâs prejudice
Out-group homogeneity bias: People tend to see members of their own group as more diverse (in-group) compared to those outside
In-group bias: Bias towards those who are in your own group. Is thought to stem from peopleâs belief that if they themselves are good people, people they associate with are good too.
Superordinate goal: contact between hostile groups will reduce animosity, but only if groups are made to work toward a goal that benefits all and needs participation of all.
Social facilitation: phenomenon that the presence of others improves task performance
Upward social comparison: compare ourselves to people doing BETTER than we are
Downward social comparison: compare ourselves to people doing WORSE than we are
Relative deprivation theory: people tend to feel less satisfied with their lives when they engage in lots of upward social comparison
Conformity: Tendency of people to go along with the actions of others
Normative social influence: conforming to the group to fit in
Informational social influence: conforming to the group because you think they know better
Obedience studies: focuses on participants willingness, to do what someone wants them to do.
Bystander effect: The more people who witness an emergency, the less likely one is to help.
Social loafing: When individuals do not put in as much effort when acting as part of a group compared to when they are alone.
Group polarization: Tendency for the group to make more extreme decisions than group members would make individually.
Groupthink: tendency for some groups to make bad decisions as a result of group members suppressing their reservations about it.
Deindividuation: loss of self-restraint, tendency to get swept up by a group and do things you wouldnât usually do.
Attribution Theory
Dispositional Example
your friend got a perfect score on the math test, so you inherently believe heâs good at math.
Situational example
it might have been an easy test, so you could think thatâs the situation under which he got a perfect score
Person-stable attribution
if you infer that your friend has ALWAYS been smart, indicating something permanent and non-changeable
Person Unstable
if you infer that your friend studied a lot, so he got the grade indicating something changeable and also external factors
Situation Stable
if his teacher is particularly easy, and you believe that had something to do with the difficulty of the test then that indicates something permanent but in a situation
Situation unstable
if you infer his teacher is tough but just happened to give an easy test, that indicates an unlikely to repeat or temporary situation
Harold Kelly - attributions made based on consistency, consensus and distinctiveness
Consistency vs Consensus
Consensus asks to evaluate how many others in the same situation have responded
eg: other students did well on the same test
Consistency says that if one result of one person is same over time, then an attribution is fair
eg: friend does well on every math test across the year then its safe to say they have high math skill
Self-Fulfilling Prophecies Study
Robert Rosenthal * Lenore Jacobson
They administered a test to elementary school children that supposedly would identify those children who were on the verge of significant academic growth. In reality, the test was a standard IQ test. These researchers then randomly selected a group of children from the population who took the test, and they informed the teachers that these students were ripe for such intellectual progress. Of course, since the children were selected randomly, they did not differ from any other group of children in the school. At the end of the year, the researchers returned to take another measure of the studentsâ IQ and found that the scores of the identified children had increased more than the scores of their classmates. In some way, the teachersâ expectations that these students would bloom intellectually over the year actually caused the students to outperform their peers.
Attributional Biases
when people observe the behavior of others, we tend to overestimate the importance of dispositional factors like situational variables.
people donât evidence this same tendency in explaining their own behaviors
Sometimes, the characteristics of a person makes them more persuasive
Eg. A more attractive or a more famous person can have more persuasive communication ability
Even the characteristics of the audience can impact persuasion
Studies show more educated people to be less likely to be swayed by advertisements
Way the info is presented also impacts persuasion
With a uniformed audience, one sided messages are more effective
with a sophisticated audience, addressing counterarguments, will be more effective.
some research says arousing fear is effective, but can have its downfall and play negatively on the message
Relationships between attitude and behavior
Attitudes do not predict behaviors perfectly
Change in attitude happens without conscious awareness
Experiment of Leon and James
Participants performed a boring task and were asked to lie and tell the next subject it was interesting
Condition 1: subjects were paid 1$ to lie
Condition 2: subjects were paid 20$ to lie
C1 subjects seemed to have more positive attitudes toward the experiment, due to dissonance
they lacked sufficient external motivation to lie, so they changed their attitudes to reduce the dissonance
Stereotypes, Discrimination, Prejudice
All three reinforce one another
beliefs and attitudes influence each other and guide behavior
acting in discriminatory ways only strengthens prejudices, motivates you to strengthen them and justify behavior
People see people in their own group as more diverse (in-group)
Origins:
some suggestions say we naturally magnified differences between our own group and others
idea suggests people cannot avoid having stereotypes, especially discussed by in-group bias
Theorists say stereotypes and prejudice are often learned as children, conversely says they can be unlearned by exposure to different models
Combating
Working towards a superordinate goal (the contact theory)
Goal of some cooperative learning activities is to bring members of different social groups into contact with one another
Aggression and Antisocial Behavior
Instrumental aggression: act intended to secure a specific end
Hostile aggression: act intended for no specific purpose
Feelings of frustration often lead to aggression
exposure to aggressive models (in childhood, etc) can make people aggressive
Prosocial Behavior
Behavior where people are more likely to help one another
Why do people who witness an emergency situation, often choose not to intervene?
Bystander Effect
Diffusion of Responsibility: People tend to assume someone else will take action, the more people there are, the less responsible theyâll feel.
Pluralistic Ignorance: People attribute appropriate behavior in a given situation to what everyone else is doing.
Attraction
We like others who are similar to us, those who come into frequent contact with us, and those who reciprocate our positive feelings
The more someone likes you, the more youâll like them
Good looking people are perceived as having lots of positive attributes, including better personalities and job competency.
Self-disclosure is the process of revealing intimate details about oneself, itâs how to build close relationships with friends and lovers.
Psychology of Social Situations
Social Loafing: putting in less effort within a group compared to when one is alone
Often done because individual doesnât feel motivated to put effort in the group, due to a belief that those efforts wonât be discernible.
Group Polarization: tendency for a group to make more intense decisions compared to those made individually
responsibility for the decision is often diffused amongst members
Groupthink: tendency for groups to make bad decisions
a result of members suppressing their reservations in order to fit in with the rest
often occurs in deindividuation
false unanimity is encouraged
Key Terms
Psychodynamic theory: focus on the psychological drives and forces within individuals that explain human behavior and personality.
Unconscious processes: mechanisms of cognitive activity that occur without present awareness.
Preconscious: thoughts, memories, sensations and environments that arenât presently in awareness, but can be recalled into it.
Conscious: the individual awareness of your unique thoughts, memories, feelings, sensations, and environments.
Id: Freudâs Idea that part of the mind follows the pleasure principle (exists from birth)
Ego: Freudâs Idea that part of the mind follows the reality principle (emerging at 2 or 3 years)
Superego: Freudâs Idea that part of the mind acts as a conscience (develops around age 5)
Instincts: an inborn impulse or motivation to action typically performed in response to specific external stimuli
Defense mechanisms: used by the ego to protect the conscious mind
Repression: Blocking thoughts from conscious awareness
Denial: Not accepting ego-threatening truth
Displacement: Redirecting oneâs feelings towards another person or object. Often when angry, redirection is common on people who are less âthreateningâ than the source of the emotion.
Projection: Believing that feelings one has toward someone else are actually held by the other person and directed to oneself.
Reaction formation: Expressing the opposite of how one truly feels
Regression: Returning to an earlier, comforting form of behavior
Rationalization: Coming up with a beneficial result of an undesirable occurrence.
Intellectualization: Undertaking and academic study of a topic.
Sublimation: Channeling oneâs frustration towards a goal (viewed as a healthy defense mechanism)
Projective tests: involves asking people ambiguous questions in order to try and delve into the unconscious
Humanistic psychology: View of people to be innately good and able to determine their own destinies through the exercise of free will.
Self-concept: personâs global feeling about themselves involving skills and strengths
Self-esteem: personâs general perception or attitude about themselves
Self-actualize: Carl Rogersâ belief that people are motivated to reach their full potential
Unconditional positive regard: showing complete support and acceptance of a person no matter what that person says or does.
Agreeableness: a personality trait that describes a person's ability to put others needs before their own.
Openness to experience: refers to oneâs creativity, curiosity and willingness to try new things
Extroversion: refers to how outgoing or shy someone is
Conscientiousness: tend to be hardworking, responsible and organized
Emotional stability: refers to how consistent oneâs mood or emotional state is.
Reciprocal determinism: refers to the idea that behavior, personal factors (like thoughts and emotions), and the environment all interact and influence each other in a continuous loop.
Self-efficacy: refers to an individual's belief in their ability to successfully perform a specific task or achieve a particular goal.
Internal locus of control: refers to when people feel as if they are responsible for what happens to them
External locus of control: refers to people who generally believe luck, and other forces out of their control determine their destinies.
Explanatory style: the kind of attributions people make about things that happens to them
Optimistic explanatory style: making internal, global and stable attributions for good things that happen and external, unstable and specific attributions for bad experiences.
Pessimistic explanatory style: tend to explain bad events as being caused by internal, stable, and global factors.
Personality inventories: Questionnaires that ask people to provide information about themselves.
Personality is defined as unique attitudes, behaviors and emotions that characterize a person
Type A: Aggressive and angry, always seem to be on a time pressure. Very ambitious and competitive, are the work hard play hard type of people. Shown to be at higher risk of heart disease
Type B: Relaxed and easygoing
NOTE: Not all people fit into either of these types, they can also fit into neither and both.
Freudâs Parts of the Mind
Id:
Follows pleasure principle and exists at birth
is part of the unconscious processes
contains instincts and psychic energy (intuition?)
Infants are solely propelled by their Id
Ego
Follows the reality principle
Negotiates demands of the Id with that of the environmentâs limitations
Partly in the conscious mind and unconscious mind
Mediator between Id and Superego
Protects the conscious mind from whatâs going on in the unconscious
Superego
Conscience
D
Defense Mechanisms
Example: Muffy left her boyfriend Biff, the quarterback for Alvin, the star of the schoolâs chess team. Biff is devastated, but his ego can choose from many defense mechanisms
Repression:
When asked how heâs doing with the breakup, Biff claims he doesnât even think about her anymore
Denial
He continues to act as if theyâre still together
Displacement
Person A is mad at Person B but takes it out on person C
Biff displaces his feelings onto his brother
Projection
Person A is feeling something for person B and insists that person B feels the same (even if it may not be true)
Biff insists that Muffy still cares for him
Reaction Formation
Biff begins to sleep with his childhood stuffed toy
Rationalization
Biff believes he can know find a better girlfriend
Intellectualization
Biff embarks on a project about failed teen romances
Sublimation
Biff devotes himself to writing poetry and publishes a volume before graduating high school
Carl Jungâs Theories
Individuals personal unconscious contains painful or threatening memories that the person doesnât wish to confront - termed complexes
Collective unconscious is passed down through species, and explains the similarities we see among cultures
contains multiple archetypes, which he defined as universal concepts
Ex. light vs dark, darkâs association with bad and social image
Alfred Adler
Called an ego psychologist
downplayed the impact of unconscious and focused on that of the egoâs conscious role
believed people are motivated by failure - termed inferiority
the desire to achieve - superiority
known for work on the importance of birth order in shaping personality
Projective Tests
Rorschach inkblot test
interpretations reflect unconscious thoughts due to the ambiguity of the images
Are believed to be unreliable though, due to the reliance on therapistâs interpretation
Humanistic Theories of Personality
Determinism: belief that what happens is dictated by past happenings
Personality is determined through events in childhood and the environment one was raised in
Humanistic theories focus on self concept and esteem
Trait Theories
Believe peopleâs personality can be described by their main traits
Raymond Cattell: Developed the 16 PF test to measure what he believed were 16 main traits present in all personalities
Paul Costa and Robert McRae: Proposed personality can be described using the Big Five
Agreeableness
Extroversion
Conscientiousness
Openness to experience
Emotional Stability
The way psychologists narrow down such traits is by using Factor Analysis
allows researchers to use correlations among traits to see which cluster together as factors
Gordon Allport believed a full understanding of someoneâs personality was impossible without looking at his or her personal traits
Differentiated among three different types of personality traits
Suggested that a small number of people are profoundly influenced by one trait, and it affects all they do
Central dispositions are more often apparent
Crit
Critics of trait theories say they underestimate the importance of context
Social Cognitive Theories
blend of cognitive and social psychology, mixing the influence of behavior patterns and environmental factors
Albert Bandura
suggested personality was created by the interaction of a person and their environment
Said people with high self-efficacy are most likely to be optimistic in their ability to get things done.
Julian Rotter
Locus of Control theories
said a personâs locus can have an impact on how the person thinks of themselves and acts.
internals tend to be healthier (locus)
Explanatory Styles
Optimistic: getting a good test grade, attributing it to your intelligence or awesomeness
Pessimistic: failing a test, attributing it to your lack of intelligence, believing youâll never pass again, etc
Instincts: Automatic behaviors performed in response to specific stimuli
Drive reduction theory: theory that our behavior is motivated by our biological needs
Homeostasis: a balanced internal state
Arousal theory: theory that we seek an optimum level of arousal or excitement
Boredom susceptibility: aversion for repetitive experiences of any kind, routine work, or dull and boring people and extreme restlessness under conditions when escape from constancy is impossible
Optimal level of arousal: a level of mental stimulation at which physical performance, learning, or temporary feelings of wellbeing are maximized
Yerkes-Dodson law: When we perform well at an easy task with a high level of arousal, but the same level of arousal could prevent one from performing a difficult task.
Incentives: stimuli weâre drawn to due to learning
Self-determination theory: suggests that people can become self-determined when their needs for competence, connection, and autonomy are fulfilled.
Hypothalamus: an area of the brain that produces hormones that control: Body temperature. Heart rate. Hunger. Mood
Ghrelin: Influences short term hunger, communicates hunger cues to the brain.
Leptin: Produced by fat cells, signals the brain that you are satiated and are no longer hungry.
Sexual orientation: a person's identity in relation to the gender or genders to which they are sexually attracted
Twin studies: used to investigate the roles of genetics and environment in various traits, behaviors and conditions. These studies involve examining the similarities and differences between identical (monozygotic) and fraternal (dizygotic) twins.
Extrinsic motivations: motivations driven by outside sources and external factors such as money, grades, food, etc.
Intrinsic motivations: motivations driven by internal factors such as enjoyment, satisfaction, happiness, etc.
Lewin's motivational conflicts theory
Approach-approach conflict: occurs when you must choose between two desirable outcomes.
Avoidance-avoidance conflict: when you must choose between two unattractive outcomes
Approach-avoidance conflict: occurs when one event or goal has both attractive and unattractive features
Facial feedback hypothesis: Idea that suggests we infer our emotions from our facial expressions
Cognitive appraisal: mental interpretations of emotional experiences
Cognitive label: an essential component of the way we experience emotion is the labeling of physical sensations and feelings
Display rules: a socially learned standard that regulates the expression of emotion.
Drive Reduction Theory
Our body craves homeostasis
theory that our body is motivated by biological needs (food, water, warmth)
Primary & Secondary
Primary: Biological needs (thirst, hunger)
Secondary: Learned needs (money, something ot satisfy primary drive)
Cannot explain all motivations
Incentive Theory
Sometimes behavior can be pulled by a desire
We learn to associate stimuli with rewards and others with punishments, motivating us to behave in order to get the reward
Self determination Theory
Autonomy is the belief we have the power to make choices important to us
Competence is the belief that we have the skills and knowledge needed to accomplish tasks important to us
Relatedness is the belief and ability to form relationships with those important to us.
Predicts that this combination of elements is what motivates us to achieve our goals and work towards them
Hunger Motivation
Biological Basis
Hypothalamus monitors and helps control body chemistry, including when we feel hungry
Parts of the hypothalamus have specific functions in relation to hunger cues
Lateral: when stimulated, causes you to eat. If destroyed or damaged, inhibits hunger and causes you to starve unless forced to eat
Ventromedial: Causes you to stop eating when stimulated. Makes you overeat and gain weight if destroyed
Hormones also play a role: Leptin and Ghrelin
Set point theory describes how the hypothalamus decides which signal to send
states that hypothalamus wants to maintain an âoptimum body weightâ
tells us to stop eating if we go above that set weight
lowers metabolic rate and increases hunger hormones to tell us we should eat if we drop below the said weight.
Not all researchers believe this, but it has something to do with learning and cognition and how it impacts weight maintenance.
Psychological Factors in Hunger motivation
External factors like the attractiveness of the food, availability of it can motivate us to eat
Internal factors are our hunger cues
some people respond more to internal factors than external ones, these such factors may be learned.
Garcia Effect: whenever nausea is paired with a food or drink, we donât eat that food or drink anymore even though it wasnât the direct cause for the nausea
Culture and background impact food preferences, foods you were raised with will be more appetizing.
Eating Disorders
Bulimia: Eating large amounts of food in one sitting (binge) and then getting rid of it by vomiting, exercising excessively or using laxatives (purging)
Obsessed with food and weight
Tend to be average or slightly above in weight
Anorexia: Starving oneself to below 85% of normal body weight, refusing to eat in order to lose weight
Tend to be 15% below the typical weight of someone their age, height and size.
Sexual Motivation
Vital for continuation of species.
Sexual response progresses through 4 stages
Initial Excitement: Genital areas are engorged with blood; respiration and heart rate increase
Plateau Phase: Respiration and heartrate remains elevated as genitals secrete fluids to prepare for coitus
Orgasm: Rhythmic genital contractions that may help conception, respiration, and heart rate increase further; males ejaculate, often accompanied by a pleasurable euphoria
Resolution Phase: Respiration and heart rate become normal. Males experience a refractory period before their next orgasm, females donât experience this.
Psychological Factors
Studies show psychological factors are more influential on sexual motivations
Sexual desire can be present even when capability is lost
Twin Studies
Indicate a twin is more likely to be gay if their twin is gay.
Some theorize hormones in the womb may impact development and influence sexual orientation
Social Motivation
Achievement Motivation
Examines our desire to master complex tasks and knowledge to reach our own personal goals.
Note: Optimum arousal and Achievement Motivation differ in the fact that achievement motivation works towards a certain goal, while optimum arousal doesnât. It seeks to ascertain a certain level of arousal whether or not it progresses to a bigger goal.
People with high achievement motivation tend to challenge themselves more and consistently feel motivated to do so.
Extrinsic/Intrinsic Motivation
studies show intrinsic motivation to be more effective in creating long term strategies in work environments, as it provides a reliable outcome
extrinsic motivations will end, and so will the desired behavior unless there is an intrinsic factor as motivation
Behavior of management is studied through these motivations, there are two theories of management style based off of this
Theory X: Managers believe employees will work only if rewarded with benefits, or threatened with punishment
Theory Y: Managers believe that employees are internally motivated, and policies should encourage this internal motive.
Theories on Emotion
Emotional state is closely related to motivation
Carl Lange and William James theorized:
we feel emotion because of biological changes caused by stress
Walter Cannon and Philip Bard contradicted this theory
Believed that biological changes and awareness of our emotional states occur at the same time
Believed that the thalamus is responsible for both these aspects
taking information about the environment and simultaneously sends signals to the autonomic nervous system and the cerebral cortex
Research showed this was an overestimation though.
Current theories and research demonstrates biological changes may be involved in emotions, but arenât the sole cause
Two Factor Theory
Emotion depends on the interaction between biological and cognitive aspects of an experience
Explains emotional experiences in a more complete way compared to Cannon-bard and James-Lange
People who are already physiologically aroused, experience
the emotion more intensely
Ex. If your heart rate is up, youâre going to be more surprised by a âsurpriseâ than in your resting state.
Nonverbal Emotions
Facial expressions we make for basic emotions may be part of our physiological make up
However, some cultures may restrict or control how people express emotions