9 - MARKETING FUNNEL CONTINUATION

HOW LONG SHOULD EACH STAGE ROLL OUT?

• Standard vs Accelerated

  

  • accelerated is for already known brands ex. Apple

• Cosmetic brands are faster in rolling out their campaign

• Our assets can be short

• 5 levels of awareness

  • 

hindi lagi nauuna ng benta. there are supporting points before asking for the sale.

• always use stories

  

• ad quality matters

• campaigns first have to have objectives

  • awareness, traffic, engagement, leads

• if life time budget its for whole campaign period

• activity next meet, bring laptop