Influence of Behavior
Our behavior is shaped by others, often subconsciously.
Dual Identity
Individuals possess both a personal and social identity, each affecting behavior.
Learning Behaviors
Behaviors are acquired through social interactions and observations.
Impact of Stereotypes
Stereotypes play a significant role in influencing behaviors.
Understanding Behavior
Behavioral understanding requires considering the social context.
Basic Need to Belong
Humans are inherently social and depend on group belonging for survival.
Interrelationships
Individual biological and cognitive systems exist in a broader context involving relationships with others.
Definition of Culture
Culture comprises norms and values that characterize a group or society.
Multicultural Society
Recognizing cultural effects fosters appreciation of diversity.
Social vs. Individual Identity
Individuals identify with various groups, impacting their behaviors significantly.
Examples include collective mourning and celebration across communities.
Bidirectional Relationships
Individuals influence and are influenced by group dynamics (reciprocal determinism).
Role of Social Comparison
New participants gauge behavior by observing others in the group, leading to compliant actions.
Types of Social Influence
Informational Social Influence: Seeking clarity on expected behaviors (e.g., new settings).
Normative Social Influence: Adapting behavior to fit in, indicating a desire for acceptance.
Conformity: Adjusting behavior to align with group norms.
Methodology
Conducted a lab experiment with male student participants under the guise of a vision test.
Examined conformity through group pressure with confederates providing incorrect answers.
Independent/Dependent Variables
Independent: Number of confederates giving incorrect responses.
Dependent: Participant conformity (agreement with incorrect answers).
Trial Setup
Participants faced 18 trials with confederates giving wrong responses in 12 of them.
Results
36.8% of naive participants conformed in more than half of the trials.
24% maintained independence with no conformity.
The presence of one dissenting confederate reduced conformity significantly (to around 5%).
Participant Experiences
Participants expressed self-doubt about their answers, often conforming due to group pressure and fear of misunderstanding.
Critical Thinking
Varying textbook presentations may misrepresent the study's results and implications.
Group Size
Response Mode: Public vs. private answers.
Self-Esteem Levels
Gender of Participants
Focus should not just be on conformity but also the factors that enable resistance against group pressure.
The Asch paradigm allows for easy replication due to standardized procedures.
Utilized control groups to ensure clarity regarding task ambiguity.
Lack of personal connection and emotional significance in the task.
Low ecological validity due to artificial setup compared to real-life scenarios of conformity.
Ethical considerations regarding deception and possible embarrassment.
Challenges in isolating variables, considering group dynamics (e.g., in-group identification, cultural influences).