Research Methods – Study Guide:
Validity vs Reliability
Reliability: consistency in procedures and reaction of participants (deals with the quality of measurements).
Validity: measuring what we intend to measure.
When reliability and validity are achieved, data are free from systematic errors.
Purpose of research (4 types) (ADD MORE TO THIS ONE)
To research on a topic in which little is known
Might also collect data on some measure to serve as a baseline for later comparisons
Also, appropriate when some type of policy change is being considered.
Example:
Stop & Frisk Study
Research is a systematic process of collecting and logically analyzing data.
Interested in answering a question in a particular phenomenon that is interesting to us
Procedures need to be reliable and valid
Validity is measuring what we intend to measure
Confidentiality vs anonymity
Anonymity – when researcher cannot identify a given piece of information with a given person
Confidentiality – a researcher can link information with a subject, but promises not to do so publicly
Research must make it clear to the responded whether the survey is anonymous or confidential
Agreement vs experimental reality
Experimental reality: the things we know from direct experience
Example:
Driving
Touching a hot stove and you know it is hot
Agreement reality: The things we consider real because we have been told they are real, and everyone agrees
Example:
It is dangerous to talk to strangers
The sky is blue
Applied example:
Kansas City Preventative Patrol Experiment
IRB
Institutional Review Board
Members look at your study and determine the risks and safeguards against it
There are protected groups
Minors (parental consent needed)
Prisoners
There must be a prisoner on the board to approve the study
Generalizability (ADD TO THIS ONE)
Transferable: When the results can be transferred from one context to another
generalizable
Mutually exclusive and exhaustive
Mutually exclusive – being able to classify every observation to only one attribute
- Mutually exhaustive – being able to classify every observation to one of the attributes composing the variable.
Unit of analysis
The major group that is being studied.
Matrix questions
Questions that use the same set of answer categories (ex: 1- very satisfied, 2 – somewhat satisfied, 3 – very dissatisfied)
Concepts & conceptualization
Concepts – words, phrases, or symbols in language that are used to represent mental images/ideas.
Conceptualization – the mental process of making concepts more precise to specify what we mean.
Ways of knowing
In research methods, ways of knowing refer to the different approaches or methods through which people acquire knowledge and understand the world. These are frameworks that guide how we perceive, analyze, and validate information. Common ways of knowing include:
Authority: Relying on experts or established sources of knowledge, such as teachers, scientists, or religious texts. For example, accepting a doctor's advice about a treatment.
Intuition: Knowing something instinctively or through a "gut feeling," without relying on evidence or reasoning.
Experience: Learning through personal encounters and observations. For instance, knowing fire is hot because you’ve touched it before.
Reasoning: Using logic and critical thinking to draw conclusions. This includes deductive reasoning (general to specific) and inductive reasoning (specific to general).
Empirical Evidence: Gaining knowledge through observation and experimentation, often emphasized in scientific research. For example, conducting a study to determine the effectiveness of a medication.
Each way of knowing has its strengths and limitations, and research methods often combine these approaches to build a robust understanding of a topic.
Ethics in research – participation & harm to participants (ADD MORE TO THIS ONE)
Possible harms in research
Physical harm
Psychological harm
Embarrassment
Probabilistic reasoning
Understanding why certain things are related, why patterns occur, and making more accurate predictions.
Informed consent document
Outlines the purpose of the study
States the risk of the study
States the benefits of the study
Satisfies voluntary consent
Whether the study will be Confidential or Anonymity
Levels of measurement
Empirical (ADD MORE TO THIS ONE)
the production of knowledge that is based on experiences or observations
Contingency questions
Random Sampling
every person has the same amount of chance to be selected.
Questionnaire design
Types of Questionnaires
Structured: Fixed questions and response options.
Unstructured: Open-ended questions for qualitative insights.
Semi-structured: A mix of both, allowing some flexibility.
Best Practices for Effective Questionnaires
Keep It Short: Avoid lengthy questionnaires to reduce respondent fatigue.
Use Neutral Language: Minimize bias in wording.
Offer Balanced Choices: Provide an equal range of positive and negative options.
Ensure Anonymity: Encourage honest responses by assuring confidentiality.
Sample vs population
Sample: A subset/part of a population/group (Ex. 200 SHU students).
Random sampling: every person has the same amount of chance to be selected.
Population: The entire group/population you are looking at (Ex. all SHU students)
Open ended vs closed ended questions
Variables and attributes
Grouping of the characteristics
Attributes = characteristics
Examples:
Eye Color:
Variable: brown
Attribute: color
Focus groups
Interviews with a group of participants. This format is best for uncovering the perspective of a particular group where group dynamics between group members generate data.
What is a qualitative interview and types of qualitative interviews: unstructured, semi-structured, structured
Structured interview: an interview with a set of specific questions and answers choices
Semi-structured interview: An interview that may have standardized questions but allows for unscheduled probes or spontaneous questions
Unstructured interview: An open style of interviewing that is more akin to a conversation, there may be a list of topical areas for discussion
Reflexivity
The researcher’s awareness of his of his or her perspectives, including his or her personal biases
Measurement
Special population
Minors
Need parental consent
Prisoners
There must be a prisoner on the board to approve the study
Probes
Prompt participants to elaborate on responses
It is important to have built in prompts in case
If you have quiet respondents, you can use :
attention probe (e.g., lean in)
continuation probe (e.g., nod)
clarification probe (e.g., ask the respondent to clarify)
follow-up questions