Consumer surplus: The difference between the total value to the consumer of consuming a specific amount of a good and the amount the consumer must pay for that amount of the good.
Diminishing marginal utility: As a consumer purchases more of a good in a specific time period, the additional satisfaction enjoyed from the additional unit of the good will diminish.
Marginal analysis: A consumer will maximize his or her total well-being if the last dollar spent on each good provide the same marginal (additional) utility.
Marginal utility: The change in total utility or satisfaction resulting from consuming one more unit of a good or service.
Real income: Income adjusted for price changes. A measure of the amount of goods and services one can purchase.
Total utility: The total amount of satisfaction enjoyed from consuming a specific amount of a good or service.
Utility: The satisfaction gained from consuming a good or service.