Reflexes
Innate, automatic motor responses to stimuli.
Involve the spinal cord and medulla.
Simpler than instincts; involve specific body parts/systems.
Examples: Knee-jerk reaction, pupils changing size.
Instincts
Innate behaviors triggered by a range of environmental situations.
Involve complex patterns of movement in organisms.
Examples: Migration of birds.
Learning is relatively permanent and results from experience.
Gains or changes in:
Knowledge
Skills
Behaviors
Involves a complex interaction of conscious and unconscious processes.
Learning that connects certain stimuli or events occurring together in the environment.
Central to three basic learning processes:
Classical Conditioning
Operant Conditioning
Observational Learning
Classical Conditioning: Ivan Pavlov
Operant Conditioning: B.F. Skinner
Observational Learning: Albert Bandura
Classical Conditioning:
Pavlovian; associating stimuli that frequently occur together.
Operant Conditioning:
Behaviors are associated with consequences (reinforcement or punishment).
Positive Consequence: Presented (increased likelihood of behavior).
Negative Consequence: Removed (decreased likelihood of behavior).
Observational Learning:
Learning without direct experience; can learn by watching, reading, etc.
Russian physiologist; Nobel Prize in 1904 for the physiology of digestion.
Noticed increased salivation in dogs in response to food.
Eventually conditioned dogs to salivate in response to stimuli unrelated to food, such as the sound of a bell (Classical Conditioning).
Neutral Stimulus (NS): Stimulus not learned to respond to (e.g., tone).
Unconditioned Stimulus (UCS): Known stimulus (e.g., meat powder).
Unconditioned Response (UCR): Automatic response to UCS (e.g., salivation).
Conditioned Stimulus (CS): Learned stimulus (e.g., tone).
Conditioned Response (CR): Learned response to CS (e.g., salivation).
Acquisition: Learning to connect NS and UCS.
Clip from "The Office" where Jim trains Dwight using classical conditioning.
Process: Jim pairs a dinging sound with presenting an Altoid; eventually, Dwight expects an Altoid from just the sound.
Questions:
What was the neutral stimulus (NS)?
What was the unconditioned stimulus (UCS)?
What was the unconditioned response (UCR)?
What was the conditioned stimulus (CS)?
What was the conditioned response (CR)?
Conditioning to avoid certain stimuli (e.g., food poisoning).
Reminds individuals of something harmful to prevent future occurrences.
Has evolutionary benefits and can discourage bad habits (e.g., using tin foil to prevent pets from jumping).
Stimulus Discrimination: No CR to similar stimuli; different responses to similar stimuli.
Stimulus Generalization: CR to similar stimuli; responds to similar stimulus.
Habituation: Adjustment to stimuli; stop responding to constant stimuli.
Founder of Behaviorism.
Focused on observable behavior rather than internal processes.
Influenced by Pavlov; extended principles to humans.
Famous experiment: “Little Albert” demonstrating conditioned fear.
Watson conditioned a 9-month-old to develop a fear of a white rat by pairing it with a loud noise.
Demonstrated stimulus generalization (fear of other furry objects).
The experiment is considered unethical today.
Advertising: Creates positive feelings through associations (e.g., using heartwarming events in commercials).
Celebrity Endorsements: Brands distance themselves from scandals due to negative associations.
Acquisition: Learning a new CR to CS; strength varies over time.
Extinction: CR diminishes when UCS no longer follows CS.
Spontaneous Recovery: Return of CR after extinction; indicates retention of learning.
Scenario Example: Fear developed from a barking dog leads to fear of a neighbor's house.
NS: Neighbor's house
UCS: Barking
UCR: Fear
CS: Neighbor's house
CR: Fear
B.F. Skinner: Behavior influenced by consequences (reinforcement or punishment).
Reinforcement and punishment outcomes can be positive or negative.
Reinforcement: Increases likelihood of behavior.
Punishment: Decreases likelihood of behavior.
Positive (+): Adding something desirable.
Negative (-): Removing something undesirable.
Positive Reinforcement: Adding a desirable stimulus; encourages behavior (e.g., praise, paychecks).
Negative Reinforcement: Removing an undesirable stimulus to encourage behavior (e.g., car stops beeping when seatbelt is worn).
Positive Punishment: Adding an undesirable stimulus to decrease behavior (e.g., scolding).
Negative Punishment: Removing a pleasant stimulus to decrease behavior (e.g., taking away privileges).
Rewarding successive approximations of target behavior.
Breaks complex behaviors into achievable steps.
Reinforcement strategies involve gradual steps towards desired behavior.
Primary Reinforcers: Innate reinforcing qualities (e.g., food, water).
Secondary Reinforcers: Have value only when linked to primary reinforcers (e.g., money, praise).
Token Economies: Utilize secondary reinforcers for behavior modification.
Continuous Reinforcement: Reward for every instance of behavior; quickest to teach.
Partial Reinforcement: Reward on a less frequent basis, leading to persistence.
Interval: Time-based schedule
Ratio: Number-based schedule
Fixed: Constant schedule
Variable: Changing schedule
Fixed Interval: Rewards given after fixed time (e.g., biweekly paychecks).
Variable Interval: Rewards after varying times (e.g., surprise bonuses).
Fixed Ratio: Rewards after fixed number of behaviors (e.g., per project completed).
Variable Ratio: Rewards after varying number of behaviors (e.g., gambling rewards).
Behavior fades after reinforcement stops.
The variable ratio schedule takes longest to extinguish; fixed interval is the fastest.
Albert Bandura: Focused on children and observational learning.
Emphasized learning by watching and imitating others.
Live Model: Demonstrates behavior in person.
Verbal Model: Describes behavior without demonstration.
Symbolic Model: Demonstrates behavior through media (e.g., TV shows).
Attention: Watch and focus on behavior.
Retention: Remember the observed behavior.
Reproduction: Repeat the behavior.
Motivation: Desire to imitate the behavior, often influenced by reinforcement.
Children observed adults acting aggressively towards a Bobo doll.
Reinforced (praised) children imitated aggressive behavior.
Punished children refrained from imitating aggression.
Learning can lead to prosocial or antisocial behavior.
Prosocial Models: Promote positive behaviors.
Antisocial Models: Demonstrate negative behaviors.
Classical Conditioning: React to stimuli based on concurrent stimuli.
Operant Conditioning: Repeat behaviors followed by reinforcement/punishment.
Observational Learning: Learn by observing models and their outcomes.