Data: Raw facts like employee numbers and hours worked.
Information: Organized data that has value beyond individual facts.
Knowledge: Understanding how to use information to support decisions.
Types of Data:
Alphanumeric: Numbers and characters.
Audio: Sounds or noises.
Image: Graphic images.
Video: Moving pictures.
Data vs. Information:
Data turns into information when organized. For example, a grocery list is more valuable arranged by aisle.
Creating Useful Information:
Defining relationships among data enhances its usefulness, based on knowledge. For instance, a shopper uses household needs to select items.
Simple Data Processing:
Data processing involves collecting, organizing, and analyzing.
The Value of Information:
High-quality information aids decision-making, improves efficiency, and can prevent financial losses.
Cost of Inaccurate Data:
22% of customer data can be wrong, potentially costing hundreds of thousands of dollars in wasted efforts.
Benefits of High-Quality Data:
Accessible, accurate, complete, economical, relevant, reliable, secure, timely, and verifiable.
Improves decision-making, customer satisfaction, sales, innovation, productivity, and ensures compliance.
The Data Hierarchy:
Entity: A person or object for data collection.
File: A collection of similar entities.
Attribute: A characteristic of an entity.
Domain: Range of allowable