Study Guide: Chapter 12 - Motivating Employees

1. Motivation: What It Is and Why It Matters
  • Definition: Psychological processes driving behavior.

  • Importance:

    • Encourages joining, staying with, showing up, and being engaged at work.

    • Enhances organizational citizenship behaviors.

    • Money isn’t always the most effective motivator.

2. Rewards
  • Extrinsic Rewards: Payoff from others for performing a task.

    • Easy to implement, less impactful for complex tasks.

  • Intrinsic Rewards: Satisfaction from performing the task itself.

    • Driven by Autonomy, Mastery, and Purpose.

    • More powerful for cognitive and fulfilling tasks.


3. Theories of Motivation

A. Needs Theories

  1. Maslow’s Hierarchy of Needs:

    • Five levels: physiological, safety, social, esteem, and self-actualization.

    • Example: CEO of JDV motivates stakeholders using self-actualization.

  2. McClelland’s Acquired Needs Theory:

    • Achievement: Desire to excel.

    • Affiliation: Desire for warm relationships.

    • Power: Desire for responsibility/control.

  3. Deci & Ryan’s Self-Determination Theory:

    • Competence: Need for mastery.

    • Autonomy: Freedom in decisions.

    • Relatedness: Belonging and attachment.

B. Satisfaction Perspectives

  1. Herzberg’s Two-Factor Theory:

    • Hygiene Factors: Reduce dissatisfaction (e.g., pay, conditions).

    • Motivating Factors: Increase satisfaction (e.g., recognition, growth).

C. Process Perspectives

  1. Equity Theory:

    • Focus on fairness perceptions compared to others.

    • Key takeaway: Employee perceptions are crucial.

  2. Expectancy Theory:

    • Valence: Value of the outcome.

    • Expectancy: Belief that effort leads to performance.

    • Instrumentality: Belief that performance leads to rewards.

  3. Goal-Setting Theory:

    • Goals should be specific, challenging, and linked to plans.

    • Feedback enhances effectiveness.


4. Reinforcement Perspectives
  • Reinforcement Theory:

    • Encourages positive behavior and discourages negative behavior.

    • Four types:

      • Positive reinforcement.

      • Negative reinforcement.

      • Punishment.

      • Extinction.

Examples of Positive Reinforcement

  1. Monetary Incentives:

    • Sales commissions, bonuses, profit-sharing.

    • Limited impact on complex tasks.

  2. Nonmonetary Incentives:

    • Flexible work, skill-building, thoughtful workplace benefits.

    • Appeals to intrinsic motivation.


5. Key Takeaways
  • Intrinsic motivation is more effective for complex, cognitive tasks.

  • Align incentives with the nature of the task (simple vs. complex).

  • Combine intrinsic motivators (autonomy, mastery, purpose) with hygiene factors.

6. Reflection
  • What surprised or stood out? Reflect on interesting insights or practical examples.

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