Honest Reporting: Scrupulously report and interpret the news.
Avoid suppression of essential facts.
Do not distort the truth through omission or improper emphasis.
Duty to Correct: Acknowledge the need to air the other side of the story.
Correct Errors Promptly: Commit to correcting substantive errors when they occur.
Confidentiality: Do not violate confidential information given in the course of journalism.
Fair Methods: Use only fair and honest methods to obtain news, photographs, documents.
Identify yourself as a representative of the press when interviewing.
Reputation Consideration: Refrain from writing reports that could harm individuals' private reputations unless justified by public interest.
Public Access Advocacy: Write vigorously for public access to information as supported by constitutional rights.
Personal Integrity: Prevent personal motives or interests from influencing professional duties.
Gifts and Considerations: Do not accept or offer gifts that may undermine professional integrity.
Plagiarism: Commit to not engaging in any act of plagiarism.
Respect for Individuals: Avoid ridicule or degradation of persons based on sex, creed, religion, political views, cultural or ethnic origin.
Assumption of Innocence: Presume those accused of crimes to be innocent until proven guilty.
Caution with Sensitive Information: Use caution in publishing names of minors and women involved in crimes to protect their societal standing.
Fairness among Peers: Do not take unfair advantage of fellow journalists.
Integrity of Tasks: Accept only those assignments that uphold the integrity and dignity of the profession.
Invoke the "conscience clause" when duties conflict with personal morals.
Public Demeanor: Maintain dignity while performing duties as a journalist.
Decency Principle: In situations of doubt, prioritize decency.
Approved by the Philippines Press Institute and the National Press Club in 1988.