Effect of Simultaneous Shifts in AD and AS
If AD and AS both increase → Output increases, price level impact depends on magnitude.
If AD and AS both decrease → Output decreases, price level impact depends on magnitude.
If AD increases and AS decreases → Higher price level, output impact depends on magnitude.
If AD decreases and AS increases → Lower price level, output impact depends on magnitude.
Reasons for Shifting AD
C (Consumer spending)
I (Investment spending)
G (Government spending)
Xn (Net exports)
Reasons for Shifting AS
Input prices (wages, raw materials)
Productivity changes
Government regulations/taxes/subsidies
Supply shocks (e.g., natural disasters, oil crises)
Marginal Propensity to Consume (MPC)
MPC = Change in consumption / Change in income
Multiplier Effect
Spending Multiplier = 1 / (1 - MPC)
Tax Multiplier = -MPC / (1 - MPC)
Total Spending from a Purchase
Total spending = (1 / (1 - MPC)) × Initial spending
Tax Cut Effect on Economy
Increases disposable income → Increases consumer spending → Increases AD
Government Spending Effect
Direct increase in AD → Multiplier effect further boosts output
As Real GDP Increases → Employment Increases
As Real GDP Decreases → Employment Decreases
Consumption (C) – Household spending
Investment (I) – Business spending on capital goods
Government Spending (G) – Public sector expenditures
Net Exports (Xn = Exports - Imports)
AD Shifts: Changes in C, I, G, Xn
SRAS Shifts: Changes in resource prices, productivity, and government policies
Effects on Price Level and Output:
AD ↑ → Price level ↑, Output ↑
AD ↓ → Price level ↓, Output ↓
AS ↑ → Price level ↓, Output ↑
AS ↓ → Price level ↑, Output ↓
AD Curve: Downward sloping
SRAS Curve: Upward sloping
LRAS Curve: Vertical at potential output
AD: Moves due to spending changes
AS: Moves due to cost/production changes
Short-Run vs. Long-Run:
Short-run: Wages and prices are sticky
Long-run: Wages and prices adjust
LRAS represents full employment output
Shifts in LRAS: Changes in technology, labor force, capital stock
More money supply → Inflation if demand increases too much
Less money supply → Deflation or slower economic growth
Income decreases → Less spending → Lower AD
Employment decreases → Higher unemployment