customer process and Nut Center

Service sequence- brigade


Process approach

Product approach

Making a lot of product 

 ex for chocolate (tiramisu, cake) 

by team specific tasks

Single point- food truck,

self service- 

merchandising- visual display marketing,a lt of senses, food samples,eyeline, create story,

 

considerations: layout of selling area and customer flow


fixtures


  • gondola display, tables and bins


Display

  • COLOR BLACKING( vertical)

  • pyramid

  • horizontal

  • stacking



end caps- impulse buying


Factors to contribute to effective merchandising


-variety, flexibility, branding, product placement,promotions


types of merchandising


Convenience goods- staples, easy to get (necessity)

Impulse goods- purchased without significant ( near the chasier/chocolates)

Shopping products- require research/information (convention ovens/phones)

Specialty goods- high end brands


Online merchandising

  • click baits

  • ads/endorsements

  • easy to navigate

  • free shipping




  • branding

  • product

  • packaging


Tuesday april 1


Nut centres



Examples of nuts:


pecan, almond,hazelnuts,macademia, cashew, peanuts


Nuts - fat, low moisture, versatile


Why people use nuts?

  • Flavor

  • texture

  • fat content-richness,shortness,improves shelf life, low available water


Almonds

Almond paste 1:1 (nuts and sugar)

ground to a paste

add bitter almond oil

base for marzipan


Marzipan

2:1 (sugar and almond) 50-60%

cooked sugar-glucose/invert sugar

smotter dough

fat in water emulsion



German method

French method

Cooks sugar syrup+ nuts together into paste

Cook sugar separately

Grind



If ganache split adds cream lil bit

If marzipan splits simple syrup or alcohol


Gianduja 

creamy, softer, easily cut, mixture of ground nuts and chocolate, dark,milk,white choco, 

qno moisture/longer shelf life

Dark - 1:1

Milk/white- 1.25/1/1

                 Choco/nuts/sugar


Cocoa butter Silk

creamy CB


0.5-1%


34% then add silk at 32C 


Dragees- dredge then panned


Dragees


  • cook sugar and water to thread stage

  • add untoasted nuts and stir

  • cook nuts on moderate heat stirring constantly

  • add butter

  • pour into the slab

  • separate nuts into individul kernes

  • allow to cool



rochers - rock in french


fat rancidity- expose to oxygen

roasting- breaking down the fatty acids which rancids quicker


rancid nut- bitter, bad taste, 

walnuts- common to rancid/ sit to rt



lauric- tropical fats (coconut and palm kernel) 

melts easily in the tongue

Eutectics- mix of lauric then  cocoa butter = stability and crys of cocoa butter

ex. Meltaway - 


nut center- high fat

fat migration- migrate to high to lowest , use milk chocolate tp evolve