1.1: introduction to business management
business management
- the role of a manager is to determine what will or won’t happen in a business
- they choose the people and resources needed to operate the business
- they turn ideas into real products and services
- managers make up a small percentage of overall employees
- common levels of management
- supervisors (lowest level): directly oversee work of employees
- eg. Starbucks store manager
- middle managers: work in one specialized area of a business
- eg. regional outreach coordinator for the Midwest
- executives (highest level): top-level managers who make company-wide strategic decisions
- led by the “C-Suite” (CEO, CFO, CMO, etc.)
- the CEO (Chief Operating Officer) is the highest manager at most companies
functions and responsibilities of managers
- planning: analyze information, make decisions about what needs to be done to pursue the company’s goals
- organizing: determine how plans can be accomplished most effectively, arrange resources to complete work
- implementing: focus on carrying out the plan as efficiently as possible, helping employees work more effectively in relation to the overarching business plan
- controlling: evaluate results to determine if objectives have been met, restructure or continue work
the industrial revolution
- the United States moved from a primarily agrarian subsistence economy to an industrialized economy
- prioritizing and developing the use of machinery
- beginning of WIDESPREAD STANDARDIZATION
- created the need for more complex oversight, analysis, strategy, etc. — necessitated the development of managerial techniques and theories
- business is a relatively recent field of study; the Wharton Business School at the University of Pennsylvania was the first post-secondary business institution (founded in 1881)
theories of management
- classical management: the application of science to business (focus on process)
- administrative management: the prioritization of efficient organizational structures and effective use of resources
- behavioral management: the prioritization of employee’s senses of value, contribution, and safety/security in their job; perception of care
- quality management: the prioritization of training, participation, and commitment of employees to ensure the highest quality product/service possible is being offered by the company