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Cultural integration

Cultural integration - when people from a culture adapt the essence of another culture while at the same time maintaining their own culture

Diffusion, adoption and adaptation of mass consumer culture

Global village - The World feels like it is getting smaller due to technology

Culture can be defined as a ‘way of life’ including traditions, customs, languages, belief systems, art, architecture, music and food

  • No culture is static, ideas change and people move a lot

  • Technology changes all culture

  • There is a fear that cultural diversity is under threat, being swamped by Western influences

Mass consumer culture - a lifestyle focused on buying of goods and spending of money

Factors affecting cultural integration

Transnational corporations (TNCs):

  • TNC - Businesses that operate internationally and tend to use developing countries to make and distribute the products

  • Include Apple, Microsoft, Amazon & Tesla

  • The profit from selling the world’s 10 largest companies would exceed the GNP of the worl’d 100 smallest countries

Growth of TNCs:

  • Most TNCs start small before taking over other businesses and expanding overseas

  • TNCs have developed systems of corporate control and now operate through a combination of ventures, licensing and franchise agreements and subcontracting

Method of operation:

  • The main goal is to generate a profit

  • They are often able to minimise the amount of tax paid

  • Decisions made by a TNC are for the good of the business and may not always be in the best interest of the country that they are based in

  • Individual governments may not be able to see these decisions until after they’ve been made

Offshoring :

  • The process of moving a part of a company’s production process to another country

  • Especially in developing countries

  • Reduces the cost of wages and transport costs

  • There is less environmental regulation in a developing country

Outsourcing:

  • When a firm contracts with another company to obtain goods or services from it

  • However, there is less control over the production process

Glocalisation:

  • Some TNCs sell identical ‘authentic’ products in all countries

  • Glocalisation is adapting the product to suit the local market

Drawbacks of TNCs:

  • We rely more on international products which can affect access to products

  • The exploitation of workers (low wages, poor conditions)

  • Outsourcing jobs can lead to job losses in the home country

  • Local cultures and traditions can be eroded by TNCs and Western ideas

Positive effects of TNCs:

  • TNC is able to benefit from cheap labour

  • Product cost is kept to a minimum

  • Creation of stable jobs

  • TNCs may invest in infrastructure in the country they’ve set up in

Actions of governments:

  • Governments can promote cultural integration

  • This can be done by:

    • deregulating economies

    • supporting immigration

    • promoting multiculturalism

  • Benefits include:

    • diversity

    • economy (more people = more money)

    • more growth

  • Negatives include

    • monoculture/westernisation

Preservation of culture:

  • Some countries keep other cultures out

  • they want to stop the influence of American values and attitudes

  • They do this in France by imposing quotas and encouraging local content

  • Vietnam blocks unwholesome content

  • North Korea uses authoritarian measures to isolate their people from outside cultural influences

Promoting cultural integration:

  • Includes many things like encouraging migration and playing content from other countries

Cultural imperialism

  • Cultural imperialism - the dominance of one culture over all others

  • Can be seen as the ‘Americanisation’ of everything

The effects of cultural integration

Homogenised urban landscapes

  • Landscapes and streetscapes are starting to look the same

  • Signs for stores etc. are being seen worldwide and this makes cities look similar

  • This is a sign of wealth and development

  • Is also a sign of monoculture

Architecture:

  • Manhattanisation - new buildings around the world look like those from New York

  • Architects work globally meaning that the same style of building is seen worldwide

  • Australia’s suburban architecture also illustrates the impact of cultural integration as each group of immigrants brings their own architectural style and cultural heritage

Economic dominance and dependence:

  • TNCs have economic dominance and have created global inequities

  • TNCs are supported by producer services (lawyers, accountants, it support, insurance etc.)

  • TNCs producer services have become global to support them

  • The dominant one is the TNCs and the producer services are dependent

Financial institutions:

  • Globalisation is clearly seen in financial markets

  • Most important financial centres - London, Tokyo, New York and Hong Kong

The global city:

  • Global city - A city that holds many TNCs

  • Decisions made in these cities affect the livelihood and well-being of people around the world

  • Nodes - the core of a business (a global city is a node)

Formal and informal economies:

  • Informal economy - Labour intensive, no tax paid, includes food vendors, shoe shiners etc.

  • Informal economies are very common in developing countries

  • Formal economy - Goods produced for export markets

Threats to cultural diversity:

  • Cultural diversity makes each country different

  • Corporations spend big on trying to standardise consumer markets

  • Some countries are fine with this, others fight it

Loss of language:

  • Indigenous cultures not being able to hand down languages is a way most languages die

  • Gradual language death - speakers of one language come into contact with a higher language

Shrinking time and space:

  • World feels smaller because travel is more accessible

  • Average cost of domestic travel has dropped 50% in the last 30 years

  • Travel is both faster and cheaper

Technology:

  • Internet has accelerated the rate of shrinking time and space

  • People can access global markets from anywhere and communicate in real time

  • Increases the level of inequality all over the world

  • Global cities have more strength

  • Developed countries will continue to exert a disproportionate influence on internet-based economic innovators

Cultural integration

Cultural integration - when people from a culture adapt the essence of another culture while at the same time maintaining their own culture

Diffusion, adoption and adaptation of mass consumer culture

Global village - The World feels like it is getting smaller due to technology

Culture can be defined as a ‘way of life’ including traditions, customs, languages, belief systems, art, architecture, music and food

  • No culture is static, ideas change and people move a lot

  • Technology changes all culture

  • There is a fear that cultural diversity is under threat, being swamped by Western influences

Mass consumer culture - a lifestyle focused on buying of goods and spending of money

Factors affecting cultural integration

Transnational corporations (TNCs):

  • TNC - Businesses that operate internationally and tend to use developing countries to make and distribute the products

  • Include Apple, Microsoft, Amazon & Tesla

  • The profit from selling the world’s 10 largest companies would exceed the GNP of the worl’d 100 smallest countries

Growth of TNCs:

  • Most TNCs start small before taking over other businesses and expanding overseas

  • TNCs have developed systems of corporate control and now operate through a combination of ventures, licensing and franchise agreements and subcontracting

Method of operation:

  • The main goal is to generate a profit

  • They are often able to minimise the amount of tax paid

  • Decisions made by a TNC are for the good of the business and may not always be in the best interest of the country that they are based in

  • Individual governments may not be able to see these decisions until after they’ve been made

Offshoring :

  • The process of moving a part of a company’s production process to another country

  • Especially in developing countries

  • Reduces the cost of wages and transport costs

  • There is less environmental regulation in a developing country

Outsourcing:

  • When a firm contracts with another company to obtain goods or services from it

  • However, there is less control over the production process

Glocalisation:

  • Some TNCs sell identical ‘authentic’ products in all countries

  • Glocalisation is adapting the product to suit the local market

Drawbacks of TNCs:

  • We rely more on international products which can affect access to products

  • The exploitation of workers (low wages, poor conditions)

  • Outsourcing jobs can lead to job losses in the home country

  • Local cultures and traditions can be eroded by TNCs and Western ideas

Positive effects of TNCs:

  • TNC is able to benefit from cheap labour

  • Product cost is kept to a minimum

  • Creation of stable jobs

  • TNCs may invest in infrastructure in the country they’ve set up in

Actions of governments:

  • Governments can promote cultural integration

  • This can be done by:

    • deregulating economies

    • supporting immigration

    • promoting multiculturalism

  • Benefits include:

    • diversity

    • economy (more people = more money)

    • more growth

  • Negatives include

    • monoculture/westernisation

Preservation of culture:

  • Some countries keep other cultures out

  • they want to stop the influence of American values and attitudes

  • They do this in France by imposing quotas and encouraging local content

  • Vietnam blocks unwholesome content

  • North Korea uses authoritarian measures to isolate their people from outside cultural influences

Promoting cultural integration:

  • Includes many things like encouraging migration and playing content from other countries

Cultural imperialism

  • Cultural imperialism - the dominance of one culture over all others

  • Can be seen as the ‘Americanisation’ of everything

The effects of cultural integration

Homogenised urban landscapes

  • Landscapes and streetscapes are starting to look the same

  • Signs for stores etc. are being seen worldwide and this makes cities look similar

  • This is a sign of wealth and development

  • Is also a sign of monoculture

Architecture:

  • Manhattanisation - new buildings around the world look like those from New York

  • Architects work globally meaning that the same style of building is seen worldwide

  • Australia’s suburban architecture also illustrates the impact of cultural integration as each group of immigrants brings their own architectural style and cultural heritage

Economic dominance and dependence:

  • TNCs have economic dominance and have created global inequities

  • TNCs are supported by producer services (lawyers, accountants, it support, insurance etc.)

  • TNCs producer services have become global to support them

  • The dominant one is the TNCs and the producer services are dependent

Financial institutions:

  • Globalisation is clearly seen in financial markets

  • Most important financial centres - London, Tokyo, New York and Hong Kong

The global city:

  • Global city - A city that holds many TNCs

  • Decisions made in these cities affect the livelihood and well-being of people around the world

  • Nodes - the core of a business (a global city is a node)

Formal and informal economies:

  • Informal economy - Labour intensive, no tax paid, includes food vendors, shoe shiners etc.

  • Informal economies are very common in developing countries

  • Formal economy - Goods produced for export markets

Threats to cultural diversity:

  • Cultural diversity makes each country different

  • Corporations spend big on trying to standardise consumer markets

  • Some countries are fine with this, others fight it

Loss of language:

  • Indigenous cultures not being able to hand down languages is a way most languages die

  • Gradual language death - speakers of one language come into contact with a higher language

Shrinking time and space:

  • World feels smaller because travel is more accessible

  • Average cost of domestic travel has dropped 50% in the last 30 years

  • Travel is both faster and cheaper

Technology:

  • Internet has accelerated the rate of shrinking time and space

  • People can access global markets from anywhere and communicate in real time

  • Increases the level of inequality all over the world

  • Global cities have more strength

  • Developed countries will continue to exert a disproportionate influence on internet-based economic innovators

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