15.1 Introduction
Goal of informative speech is to give your audience information that they did not already know, or to teach them more about a topic with which they are already familiar.
15.2 Functions of informative speeches
provide people with knowledge: such as a teacher teaching
shape our perceptions: can affect how people see a subject by bringing it to light, or may influence what is seen as important by virtue of directing attention to the subject
Ex. if someone is preoccupied and it seems rude but then you learn they were just given bad news right before
articulate alternatives
Ex.cars salesman comparing features on cars
enhance our ability to survive and evolve:
Ex. culture and technology has been passed down through generations
15.3 Role of the speaker
You must be objective: primary intent is to increase the listeners knowledge
Even in a informative speech you need to be able to inform, persuade, and entertain to have a good speech
You must show credibility:
Citing reputable sources
Dress appropriately
Presenting both sides of the issue
Informative speakers are knowledgeable:
Choose a topic you know alot about and is relevant to you
Give reasons listeners should care
15.4 Types of informative speeches
Definitional speeches:
the speaker attempts to set forth the meaning of concepts, theories, philosophies, or issues that may be unfamiliar to the audience
Should be relevant to people’s lives
Descriptive speeches: is to provide a detailed, vivid, word picture of a person, animal, place, or object. Audiences should carry away in their minds a clear vision of the subject
Use all the senses to describe
Explanatory Speeches: focus on reports of current and historical events, customs, transformations, inventions, policies, outcomes, and options
Ex. explaining a new company policy
Demonstration speeches: shows listeners how some process is accomplished or how to perform it themselves. The focus is on a chronological explanation of some process, procedure , application, or course of action
-remember to be safe
-don't make the participates feel stupid
15.5 Developing informative speeches
Generate and maintain interest
Use attention getters:
Intensity:something that has a high or extreme degree of emotion, color, volume, strength or other defining characteristic
Ex. explaining how sharks smell 10,000 times better than us
Novelty: involves those things that are new or unusual
Ex. explain a new invention
Contrast: shows differences in something
Ex. a graph showing the difference in pepper heat intensity
Activity: use action words, well-chosen movements, an increased rate of speech, or s/he can show action with video
Tell a story: stories are a great way to teach people
Be creative
Ex. find unique ways to incorporate props
Stimulate audience intellect:
People want to learn so find topics that they want to know the answers to
Create coherence
Organize logically:
Choose the right organization for your speech which may change depending on the topic
Use simple language:
People can understand and less likely to trip over words
Avoid information overload:
Narrow your topic down so it will fit in the time allowed
Make your speech memorable
Build Repetition
3 ways to incorporate:
restating your main points in your introduction, body and conclusion
where a word or a phrase is repeated in a poetic way, either throughout the speech or at a critical point in the speech
Ex. ain’t I a women speech
Appeal to different ways of learning
You need to teach with all learning styles in mind not just yours
Audiences retain information better of what they can hear and see or when they can actively do something
You can also use association like explaining rugby using football rules or acronyms to help people remember information
Use visuals:
The benefits of visuals used for informative speeches include increasing interest, understanding, retention, and the speed at which your audience can understand complex facts
15.6 Conclusion
Knowt
Note
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