Fechners'Law: A principle describing the relationship between the magnitude of a stimulus
and the intensity of the sensation produced, foundational in psychophysics.
Colour vision: Different colours have different light wavelengths. Perceived colour depends
on which light components are absorbed by material of object. Photoreceptors in retina
(cones) are sensitive to different wavelengths of light.
Stroop: colour of word does not match word. Creates slower reaction time. Must suppress
automatic process to name the colour of the word instead of reading the word, aka
controlled process. Congruent when colour match word, incongruent is when colour
doesnt match word
Trichromatic theory of vision: This theory proposes that the human eye has three types of
photoreceptors, each sensitive to one of the three primary colors (red, green, and blue).
These cones work together to allow us to perceive a broad spectrum of colors through the
additive mixing of light.
Endogenous and exogenous orienting: endogenous variables are determined within
the system or model, while exogenous variables are determined outside the
system or model and are considered independent
Face perception: Sub regions in IT play an important role in face recognition.
Capgras Syndrome: is in relation to well-known people. It was associated with
psychiatric illness, focal brain lesions, cerebrovascular... Impaired feeling of familiarity
for loved ones are the outcome of the decoupling of the brain representation of the face
from responses in the autonomic nervous systems
What is illusory conjunction: an example of a perceptual phenomenon where features from
multiple objects are miscombined, leading to errors in perception where one might see a
combination of attributes from different stimuli, often occurring when attention is divided
or overloaded.
Dual task situation; in which individuals are required to perform two tasks simultaneously,
can exacerbate the effects of illusory conjunctions, resulting in increased instances of
perception errors as cognitive resources are stretched thin.
Controlled processing: process that requires conscious use of attention resources. Allows
for goal-directed behaviorAUTOMATIC PROCESSING: process that does not require attention for its execution. Can
be carried out unconsciously with little awareness.
Task switch: cost is not fully eliminated when more time is given but the cost will decrease
if time is given.
Sustained attention: the ability to maintain focus on a task or stimulus over an extended
period, which is crucial for successfully completing complex tasks and exams.
Modal Model of Memory: a framework that describes the process of memory through three
distinct stages: sensory memory, short-term memory, and long-term memory, each with
specific functions and duration.
SHORT TERM/WORKING MEMORY: combines storage aspect of STM with active attention
component. WM is a memory system that allows for short term and retention and active
manipulation of information
WM as a TRAIT: individuals differ in terms of their working memory abilities. Working
memory Capacity (WMC), not really about storage or memory but about the capacity for
controlled sustained attention in the face of interference or distraction.
Coding specificity principle: the idea that information is best remembered when retrieval
occurs in the same context or environment in which it was initially encoded, emphasizing
the importance of context in memory recall.
DRM paradigm = false remembering of critical lures in recall and recognition. Occur
even when subject is informed about potential for memory illusions and instructed to avoid
them. Underscores the powerful role of interference and reconstruction in episodic
memory.
Flashbulb memory: tends to be believed with greater confidence, associated with great
vividness. Are they more accurate than everyday memory? Flashbulb memories seem to
be no more accurate than ordinary memory, despite high confidence
Amnesia: impairs declarative memory, performance on indirect memory tests, normal
semantic priming
Anterograde Amnesia: inability to form new lasting memory traces
Retrograde Amnesia: Inability to remember events that occurred prior to injuryImplicit sequence learning: often acquired without any explicit knowledge of the actual
sequence itself
Inclusion: complete stem with word from list or with first word that comes to mind
Exclusion: complete stem using words not in encoding list
Misinformation effect: When people who witness an event are later exposed to new and
incongruent info about it, their recollections often become distorted
semantic dementia:
Category fluency: name as many examples of something as you can
Semantic Dementia: Progressive and selective loss of semantic memory in both
verbal and non-verbal domains. Associated with frontotemporal dementia. Contrasts
with AD in which loss of episodic memory is more prominent
Exemplar theory Subjects do not form an abstract prototype for each category, Individual
exemplars are stored in memory. Categorization is based on the similarity between a
new test item and stored exemplars
Subordinate categorization: ability to categorize objects at a more specific niche level
(below ordinary) example might be golden retriever.
Basic categorization: ability to categorize objects at a base level, example might be if you
said dog instead of golden retriever.
Superordinate categorization: ability to overgeneralize objects of a category, example
might be if you said mammal instead of dog.
Phonology: sound pattern of language
Syntax: grammatical organization of words in a sentence
Semantics: meaning of words and sentences
Linguistic empiricism: Parental reformulations. School. A lot of language learning happens
outside the home
Surface structure: particular words used to convey meaningDeep structure: underlying meaning of sentence
PROBLEM SOLVING
Functional Fixedness: when faced with a novel problem, our instinct is to rely on what
we’ve done in the past in similar situations; this can lead to the trap of functional
fixedness. Particularly problematic when we are faced with insight problems which require
us to think from a different angle. People can overcome this when given a relevant hint
Pre-utilization: children shown box full of objects (storage device)
No pre-utilization: empty box, can have alternative uses to storage
Dunker’s radiation problem: a classic example of an insight problem where participants
must devise a way to destroy a tumor without harming surrounding healthy tissue,
highlighting the importance of viewing problems from multiple perspectives.
Eye movement patterns: can be predictive of success rate for problems
NEED MORE ON EYE MOVEMENT
CREATIVE THOUGHT
Remote association (convergent thinking): what do arm, coal and peach have in common?
Answer pit
Unusual uses test (divergent thinking): participant lists as many different uses as possible
for a common object
Final Recall: recall as many uses for object
Incubation: creative problem solving often enhanced by a break
Fluency Heuristic: leads to false recognition. When unaware of the matching prime,
participants attribute facilitated processing to prior exposure
Availability Heuristic: when it's easier to come up with something so we go with that even if
it’s wrong. The more info we are forced to produce the more it can influence preference
Representativeness Heuristic: when judging the probability of an event by comparing it to
an existing prototype in our minds, which can lead to misinterpretation if the example is
not truly representative.Loss Aversion: People dislike losing more than they like winning. Loss of x amount is
perceived as more negative than gain of x amount is perceived positive
CONSCIOUSNESS
Wakefulness: refers to physiological state in which one is awake and aware of their
surroundings
Subjective experience: the idiosyncratic and experiential aspects of our mental life
DISSOCIATION METHOD: Logic, demonstrate a dissociation between two measures of a
perceptual performance, one of which measures conscious awareness of stimulus
information and other measure the influence of that stimulus without awareness.
Qualitative difference approach: focuses on analyzing the unique characteristics and
qualities of different states of consciousness, emphasizing how these differences can
influence perception, thought processes, and behavior.
Hypnosis: Can be thought of as intense state of concentration, focus, and absorption.
Individuals vary widely in the degree to which they are susceptible to hypnotic suggestion
Hypnotic suggestibility: typically assessed using validated protocols, Standard Hypnotic
Susceptibility Scale Form C (SHSS – C)
Protocols: designed to measure how susceptible people are to hypnotic suggestion by
gradually increasing the complexity of the suggested behaviors and observing compliance
by the participant
Do highly hypnotizable people have a unique brain structure?: YES, high hypnotizable had
larger rostrum compared to low hypnotizable people
Does suggestion impact behaviour?: YES
LEARNING STYLES: the idea that individuals differ in terms of what mode of learning is
effective
But are these styles supported by evidence?: Peoples self reported preference with
modality in which material is delivered. Existence of learning preference is not disputed,
people do exhibit stable and reliable affinities for learning in particular modalities
Growth vs fixed mindset: view failure as opportunity to learn, not indicative of fixed abilities
but rather an opportunity to improveRAPID SERIAL VISUAL PRESENTATION (RSVP): Allows eyes to stay in one position but
eliminates helpful regressive saccades, removes helpful information in parafovea