Contemporary Attitudes: Cognitive Film Theory – Comprehensive Study Notes
Introduction
- Classical hero–villain binaries in U.S. cinema have blurred since the mid-1990s, especially in big-budget Hollywood.
- Heat (1995) typifies this shift: hero and villain receive equal empathy; clear moral labels vanish.
- Thesis goal: explain how contemporary films build audience sympathy for BOTH sides, why this resonates culturally, and how cognitive film theory illuminates the process.
- Key analytical lenses:
- Murray Smith’s “structure of sympathy” (Recognition, Alignment, Allegiance)
- Keith Oatley’s cue-based emotional layers
- Torben Grodal’s PECMA flow, symmetry, saturation
- Benshoff & Griffin on homosociality / buddy dynamics
- Northrop Frye on romance-vs-realism continuum
- Case-study corpus (post-mid-90s with two precursors): Blade Runner, Apocalypse Now, Heat, The Rock, X-Men, Unbreakable, Collateral, Captain America: Civil War, Avengers: Infinity War, Star Wars VII–VIII.
Theory Framework
Cognitive Film Theory
- Emerged in 1980s as empirical counterweight to psychoanalytic/Grand Theory.
- Marries film studies with neuropsychology, psychology, literary criticism, cultural studies.
- Core premise: spectators proactively seek emotional engagement; cinema is a primary modern site for collective feeling.
Recognition, Alignment & Allegiance (Murray Smith)
- Recognition: basic identification of a figure as human/agentic (body, face, voice).
- Alignment: how narrative gives us information about that figure.
- Spatio-temporal attachment: camera stays with character; we share their view.
- Subjective access: flashbacks, internal monologue, dreams, etc.
- Allegiance: moral/ideological evaluation; which side we WANT to win.
- Two plot templates shape allegiance:
- Manichean (good vs. evil poles)
- Graduated (moral spectrum, ambiguity)
Emotional Cues (Keith Oatley)
- Cue = on-screen sensory pattern; Schema = stored world knowledge.
- Three nested layers of emotional attention:
- Immediate elicitation (attention-grabbing acts: kiss, gunshot).
- Appraisal patterns (audience judges event vs. goals; e.g.
\text{loss} \rightarrow \text{sadness} ). - Empathy/identification (viewer mentally simulates character emotions).
PECMA Flow & Saturation (Torben Grodal)
- PECMA: Perception → Emotion → Cognition → Motor Action pipeline.
- Visual cortex rewards pattern discovery; symmetry is emotionally salient.
- “Network of associations” from many charged objects can build unresolved tension = Saturation.
- Reality/fantasy distinction processed AFTER perception; film leverages same brain pathways as life.
Methodology
- Combine Smith’s macro “structure of sympathy” with Oatley’s micro cue analysis; Grodal’s terms (Symmetry, Saturation) flesh out neuro basis.
- Critics warn Grodal can be reductionist; adding narrative/thematic readings and Frye’s genre theory balances micro biology with macro culture.
- Film selection criteria: cultural impact (box-office or cult), release after mid-90s (plus two formative earlier works), variety of genres.
- Focus: only characters central to hero–villain dyad.
Truth & Authenticity in U.S. Culture
- Rise of social-media “fake news,” Wikileaks, Snowden → heightened public skepticism.
- Audiences gravitate toward stories that embrace ambiguity rather than offer neat moral clarity.
- Studios invest billions in such narratives, confirming market appetite.
Analysis
Building Villain Allegiance
Childhood Trauma as Shortcut
- Violated innocence = potent emotional cue; small screentime, big sympathy.
- Blade Runner: replicants’ “missing childhood” framed via eye-city intro.
- X-Men: Magneto’s camp separation + “I’ve heard these arguments before.”
- Unbreakable: Elijah “Mr Glass” Price’s brittle-bone isolation.
- Civil War: Stark’s unresolved parental loss surfaces during flashback.
- Infinity War: Thanos’ Titan childhood → universal resource anxiety.
- Last Jedi: Kylo’s feeling of betrayal by Luke.
- Net effect: villains coded as victims acting from wounded logic.
War Trauma & Disillusion
- Apocalypse Now: Kurtz witnesses child arm amputations → moral break.
- The Rock: Gen. Hummel mourns fallen men, stages non-lethal revolt; opening funeral + graveside monologue establishes empathy.
Case Study – Collateral’s Vincent
- Almost equal alignment with hostage Max (shared cab space).
- Vincent’s worldview: cosmic insignificance, hypocrisy of selective empathy.
- Backstory (neglectful father) hints at deep hurt → partial allegiance despite sociopathy.
Synthesis
- Villains framed as damaged idealists; audience asked to weigh trauma vs. deeds.
Sacrifice as Moral Fault-Line
- X-Men, Unbreakable, Infinity War: willingness (villain) or refusal (hero) to sacrifice innocents differentiates sides despite shared goal.
Hero Elaboration (or Lack Thereof)
- Heroes often get primary alignment; thus need fewer backstory cues.
- Example: Goodspeed (The Rock) is flatly “good,” exists mainly to contrast Hummel’s complexity.
- Willard’s PTSD intros in Apocalypse Now still foreground hero damage to parallel Kurtz.
- Flat, cue-only villains used to enhance ambiguity of MAIN antagonist:
- Heat’s Waingro, Star Wars’ Snoke, Hydra foot-soldiers, The Rock’s Frye & Darrow, Kilgore in Apocalypse Now.
- Limited alignment, pure negative allegiance → spotlight nuanced villain.
Common Denominator & Symmetry
- Films craft mirrored traits to glue hero & villain:
- Heat/Collateral: professionalism.
- Blade Runner: longing for freedom, mortality.
- Apocalypse Now: war-induced nihilism.
- Symmetry triggers Grodal’s visual-pattern reward at thematic level; allegiance to one leaks to the other.
Professionalism (Heat & Collateral)
- Shared work ethic → café scene (Heat) / route debates (Collateral).
- Both sides sacrifice relationships for job. Quote: “Don’t let yourself get attached…”
Mirror Effect (Blade Runner)
- Voight-Kampff test questions human/replicant line; unicorn motif links Deckard & Batty.
- Final rooftop rescue = ultimate symmetrical empathy.
Willard/Kurtz Symbiosis
- Willard: “There is no way to tell his story without telling my own.”
- Kurtz sees Willard as worthy successor; mutual understanding bridges moral gap.
Homosocial Bonds
- Buddy-film dynamics transplanted onto adversaries.
- Physical/intimate gestures without eroticism (hand-holding Heat, face-to-face dying monologues Blade Runner & Collateral).
- Female love interests often secondary, underscoring asexual male bond.
Emotional/Thematic Saturation
- Parallel sympathies create unresolved tension; films withhold catharsis.
- Audience leaves morally “saturated,” prompted to reflect (e.g., Deckard escapes but system unchanged).
Romance–Realism Continuum (Frye)
- Romance: stylized archetypes, wish-fulfillment; Realism: ambiguity, social masks.
- Modern blockbusters blend: superhero spectacle (romance) + morally grey conflicts (realism).
Wish-Fulfillment 2.0
- Traditional happy endings replaced by desire to SEE complexity; satisfying curiosity about “truth,” not neat closure.
Conclusion
- Cognitive film theory clarifies how modern cinema nurtures dual allegiance through targeted cues, alignment strategies, and thematic symmetry.
- Cultural landscape primed for ambiguity (fake news, partisan divides) makes these narratives commercially potent.
- Villains are no longer obstacles but mirrors; hero/villain dyad becomes engine for ethical contemplation.
- Trend shows no sign of fading; expect continued blockbuster investment in morally entangled character pairs.