Firms in Perfectly Competitive Markets
Perfectly Competitive Markets
Definition: A perfectly competitive market is characterized by:
- Many buyers and sellers
- Identical products offered by all firms
- No barriers to entry or exit for new firms
Price Takers: In this market type, firms cannot influence the price and instead accept the market price due to their relatively small size.
Demand Curve: Perfectly competitive firms face a horizontal demand curve, as they have to take the market price as given. For example, a wheat farmer receives the same price regardless of the quantity they sell.
Maximizing Profit in Perfectly Competitive Markets
Profit Maximization Objective: All firms aim to maximize profit. Profit is defined as:
\text{Profit} = \text{Total Revenue} - \text{Total Cost}Average Revenue (AR): For perfectly competitive firms, AR is equal to the price:
- AR = \frac{\text{Total Revenue}}{Q} \rightarrow AR = P (where Q is quantity produced)
Marginal Revenue (MR): The additional revenue from selling one more unit:
- MR = \frac{\Delta TR}{\Delta Q}
Output Decision: To maximize profit, firms produce where:
- MR = MC (Marginal Cost)
- For perfectly competitive firms, this is also where P = MC .
Profit or Loss Illustration
Graphs:
- Use graphs to visualize total revenue and total cost, identifying points of maximum profit or loss based on the vertical distance between the curves.
- Profit per unit can be illustrated as the difference between price and average total cost (ATC):
\text{Total Profit} = (P - ATC) \cdot Q
Deciding on Production vs. Shutdown:
- A firm should continue to produce if it can at least cover variable costs. If:
- P < AVC , shut down temporarily.
- Consider sunk costs, such as fixed costs, when making this decision.
Long-Run Dynamics in Perfect Competition
Entry and Exit:
- Economic Profit: Attracts new firms into the market, increasing supply and driving prices down.
- Economic Loss: Causes existing firms to exit, reducing supply and pulling prices back up to the profit level.
- Firms will reach a long-run equilibrium where P = ATC, resulting in zero economic profit.
Long-Run Supply Curve:
- In perfectly competitive markets, the long-run supply curve is horizontal at the minimum point of the ATC curve, allowing prices to adjust to consumer demand at the lowest production cost.
Efficiency in Perfect Competition
Types of Efficiency:
- Productive Efficiency: Achieved when goods are produced at the lowest cost. In long-run equilibrium, P = ATC ensures this.
- Allocative Efficiency: Achieved when resources are distributed according to consumer preferences where:
- Price reflects the marginal benefit consumers receive.
- Production continues until marginal cost equals marginal revenue, ensuring the last unit produced is valued accurately by consumers.
Conclusion: Perfect competition not only ensures firms operate effectively but also meets consumer needs efficiently.
Real-World Examples
- Cage-Free Eggs Case:
- As farmers began producing cage-free eggs for higher prices, new entrants entered the market leading supply to increase, eventually lowering prices down to levels where only normal profits could be earned.
- The shift from cage-free to pasture-raised eggs illustrates how market dynamics can lead to new innovations and adjusted production as firms adapt.