Chapter 9:
Field of Dependence
Tendency to rely on external cues (the "field") for perception and decision-making.
Example: Struggling to find a shape embedded in a complex background.
Cultural Note: More common in collectivist cultures.
Field of Independence
Ability to separate details from surrounding context and focus on specific elements.
Example: Easily identifying a shape hidden in a complex image.
Cultural Note: More common in individualist cultures.
Analytic Thinking
Focuses on objects and their attributes, using rules and logic to understand them.
Example: Categorizing objects based on shape or function.
Cultural Link: Common in Western cultures (linked to field independence and low-context cultures).
Holistic Thinking
Focuses on context and relationships between elements.
Example: Understanding behavior by considering environment and relationships.
Cultural Link: Common in East Asian cultures (linked to field dependence and high-context cultures).
Taxonomic Categorization
Grouping items based on shared properties.
Example: Grouping a panda and a monkey because they’re both animals.
Cultural Note: Favored by analytic thinkers.
Thematic Categorization
Grouping items based on relationships or context.
Example: Grouping a monkey and a banana because monkeys eat bananas.
Cultural Note: Favored by holistic thinkers.
Dispositional Attribution
Explaining behavior by internal traits or personality.
Example: “He failed because he’s lazy.”
Cultural Link: More common in individualist cultures.
Situational Attribution
Explaining behavior by external circumstances.
Example: “He failed because of a family emergency.”
Cultural Link: More common in collectivist cultures.
Fundamental Attribution Error
Tendency to overemphasize dispositional factors and underestimate situational ones when explaining others’ behavior.
Example: Assuming someone is rude without considering they had a bad day.
Cultural Insight: More prevalent in individualist (low-context) cultures.
High Context Culture
Relies heavily on implicit communication, shared experiences, and nonverbal cues.
Example: Japan, where meaning often depends on context.
Related to: Holistic thinking and field dependence.
Low Context Culture
Relies on explicit, direct communication where everything is spelled out.
Example: U.S., where clarity and directness are valued.
Related to: Analytic thinking and field independence.
Language and Thought
Idea that language influences how we think and what we pay attention to.
Connection: Tied to the Whorfian Hypothesis.
Language and Perception
How language shapes how we perceive the world, including colors, time, and space.
Example: Some languages have more words for shades of blue, affecting how speakers perceive them.
Saccades
Rapid eye movements during visual scanning.
Cultural Note: Research shows Westerners tend to focus more on focal objects (analytic), while East Asians scan scenes more broadly (holistic).
Naive Dialecticism
Acceptance of contradiction and change in beliefs.
Example: Believing both sides of an argument can be valid.
Cultural Note: Common in East Asian cultures; contrasts with Western emphasis on consistency.
Whorfian Hypothesis of Linguistic Relativity
Language shapes thought and perception.
Strong version: Language determines thought.
Weak version: Language influences thought.
Example: Inuit languages have multiple words for snow, possibly affecting snow perception.
Categorical Perception
Tendency to perceive stimuli as belonging to distinct categories, even when differences are gradual.
Example: Hearing "ba" vs. "pa" as entirely different sounds.
Connection: Shaped by native language and tied to language-perception interaction.
Analytic vs. Holistic Thinking → connects to field (in)dependence, categorization, attribution styles, and context culture types.
Language and Thought/Perception → central to Whorfian Hypothesis and affects categorical perception.
High vs. Low Context Cultures → influence communication, thinking styles, and attributions.
Naive Dialecticism ↔ contrasts with Western logical consistency and ties into holistic thinking.
Chapter 10:
James-Lange theory of emotions
Emotions result from physiological reactions to events.
Example: "I feel afraid because my heart is racing."
Cultural Insight: Emotions are rooted in the body; might be interpreted differently across cultures based on attention to internal states.
Two-factor theory of emotions
Emotion arises from physical arousal plus cognitive interpretation of that arousal.
Example: Heart racing + seeing a bear = fear; heart racing + on a date = excitement.
Cultural Note: Interpretation of arousal varies by cultural norms and context.
Universal emotions
Basic emotions recognized across all cultures (e.g., happiness, sadness, anger, fear, surprise, disgust).
Example: People across cultures generally recognize a smile as happiness.
Connected to: Evolutionary psychology and cross-cultural emotion recognition studies.
Display rules
Cultural norms that dictate how, when, and where emotions should be expressed.
Example: In Japan, people may suppress anger in public to maintain group harmony.
Key Point: Emotions may be felt universally, but expressions are shaped by culture.
Ritualized displays of emotion
Culturally specific expressions of emotion that don’t occur universally.
Example: Embarrassment in some cultures might be shown with a hand covering the face.
Connection: Go beyond display rules; they’re unique expressions tied to cultural norms.
Emotional smoothness
Ideal in some East Asian cultures—emphasizes moderation and emotional balance to preserve harmony.
Example: Avoiding intense displays of happiness or sadness.
Contrasts with: Western ideal of emotional expressiveness and authenticity.
Subjective well-being
A person’s perceived happiness or life satisfaction.
Components: Positive emotions, low negative emotions, and life satisfaction.
Cultural Note: Measured and valued differently across cultures (e.g., individual achievement vs. social harmony).
Predictors of subjective well-being
Factors that influence happiness:
Western cultures: personal achievement, self-esteem, autonomy.
Eastern cultures: social harmony, fulfilling roles, low conflict.
Key Insight: What “makes people happy” varies depending on cultural values.
Ideal Affect
The emotional states a culture values and promotes.
Example:
U.S.: high-arousal positive states (e.g., excitement, enthusiasm).
East Asia: low-arousal positive states (e.g., calmness, contentment).
Important Link: Influences everything from emotional goals to media and parenting styles.
Display Rules, Ritualized Displays, and Emotional Smoothness → shape how universal emotions are expressed across cultures.
James-Lange vs. Two-Factor Theory → help explain how people interpret bodily responses, which varies with cultural context.
Subjective Well-Being and Ideal Affect → both influenced by cultural values (individualism vs. collectivism, arousal preferences).
Predictors of Well-Being differ by culture → reflecting varying emotional ideals and social goals.
Chapter 11:
Propinquity
Physical or psychological closeness increases the chance of forming relationships.
Example: You're more likely to become friends with someone who sits next to you in class.
Cultural Note: Matters more in low relational mobility cultures where long-term proximity influences ties.
Mere exposure
The more we are exposed to something or someone, the more we tend to like it.
Example: Liking a song more after hearing it repeatedly.
Cultural Insight: Reinforces propinquity in stable, close-knit communities.
Similarity-attraction
We tend to be attracted to people who are similar to us (values, beliefs, background).
Example: Becoming friends with someone who shares your humor or hobbies.
Cultural Note: Especially strong in low relational mobility cultures, where social bonds are more stable and based on similarity.
Communal sharing
Relationships where people treat each other as equals and share resources freely.
Example: A close-knit family or small tribe where everything is shared.
Cultural Link: Common in collectivist and interdependent societies.
Authority ranking
Relationships organized in a hierarchy; respect and obedience flow one way, while care and protection flow the other.
Example: Parent-child or boss-subordinate relationships.
Cultural Note: More emphasized in cultures with high power distance.
Equality matching
Relationships focused on balance and equal give-and-take.
Example: Splitting a dinner bill equally or taking turns helping each other.
Cultural Insight: Seen in peer relationships, common in East Asian or egalitarian contexts.
High relational mobility
Social environments where people can freely form and leave relationships.
Example: In the U.S., you can make new friends often and easily.
Ties to: Greater focus on similarity-attraction, personal choice, and market pricing relationships.
Low relational mobility
Social environments where relationships are stable, long-lasting, and harder to change.
Example: A small town or workplace where social circles rarely change.
Leads to: More reliance on propinquity, mere exposure, and harmony.
Market Pricing
Relationships based on proportional exchange, costs, and benefits—like transactions.
Example: Paying someone for tutoring services.
Cultural Link: More common in individualist, high-relational-mobility cultures
Simpático
A cultural script emphasizing kindness, politeness, and social harmony in relationships.
Example: In many Latin American cultures, being warm and agreeable is socially valued, even over directness.
Connection: Promotes social smoothness and collective cohesion.
Propinquity, Mere Exposure, and Similarity-Attraction → help explain how relationships start and are maintained.
High vs. Low Relational Mobility → influences which of the above factors matter most (freedom of choice vs. maintaining harmony).
Fiske’s Four Relationship Models:
Communal Sharing
Authority Ranking
Equality Matching
Market Pricing → foundational for understanding how different cultures structure relationships.
Simpático → reflects emotional and interpersonal ideals in specific cultural contexts (e.g., Latin America).
Chapter 12:
Secularization Theory
As societies become more modern, religious influence declines.
Cultural Insight: Western societies have shown this trend, but it's not universal—many non-Western cultures remain highly religious.
Preconventional Moral Reasoning
Moral decisions based on personal consequences (reward/punishment).
Example: “Don’t steal because you’ll get in trouble.”
Common in: Young children; across cultures at early developmental stages.
Conventional Moral Reasoning
Moral decisions based on societal rules and social approval.
Example: “Don’t steal because it’s against the law.”
Cultural Note: Aligns with ethic of community in collectivist societies.
Postconventional Moral Reasoning
Moral decisions based on abstract principles (justice, human rights).
Example: “Stealing might be wrong, but if it's to save a life, it may be justified.”
Cultural Note: Valued in individualistic cultures; less common globally than previously assumed.
Ethic of Autonomy
Morality focused on individual rights, freedom, and justice.
Example: Belief that everyone has the right to make personal choices.
Common in: Western, individualist cultures.
Ethic of Community
Morality based on duties, roles, and loyalty to one's group or community.
Example: Putting family needs before personal desires.
Common in: Collectivist cultures (e.g., East Asia, Latin America).
Ethic of Divinity
Morality grounded in religious or spiritual beliefs, with focus on purity, sin, and sacredness.
Example: Avoiding behavior considered sinful in a religion.
Strong in: Highly religious cultures and orthodox communities.
Orthodox
Value tradition, fixed moral codes, and authority (especially religious).
Example: Following scripture literally.
Connected to: Ethic of Divinity, Respecting Authority, Achieving Purity.
Progressive
Value change, personal experience, and reinterpretation of traditions.
Example: Adapting religious teachings to modern life.
Connected to: Ethic of Autonomy, Postconventional Reasoning.
Avoiding Harm
Core moral concern with preventing suffering or injury to others.
Example: Opposing violence or abuse.
Universal, but emphasized differently by culture.
Protecting Fairness
Concern with justice, rights, and equal treatment.
Example: Protesting discrimination.
Linked to: Ethic of Autonomy, often emphasized in Western cultures.
Loyalty to Ingroups
Valuing commitment, support, and duty to one’s group (family, nation, etc.).
Example: Defending your team or country no matter what.
Connected to: Ethic of Community, Conventional Reasoning.
Respecting Authority
Upholding social order and obeying tradition or hierarchy.
Example: Deferring to elders or leaders.
Prominent in: Collectivist cultures, and Orthodox communities.
Achieving Purity
Concern with spiritual or physical cleanliness, avoiding degradation or sin.
Example: Ritual washing, dietary laws.
Key to: Ethic of Divinity and religious moral codes.
Calling
Belief that one has a spiritual or moral duty to fulfill a specific role or career.
Example: Becoming a teacher or nurse out of a sense of moral purpose.
Rooted in: Protestant ethics; linked to religion, morality, and identity.
Three Ethics (Autonomy, Community, Divinity) → Framework for understanding moral reasoning across cultures.
Pre-, Conventional, Postconventional → Reflect developmental and cultural differences in moral reasoning.
Orthodox vs. Progressive → Reflect how religious values influence moral views (Divinity vs. Autonomy).
Moral Foundations (Haidt):
Avoiding Harm & Protecting Fairness → tie to Autonomy
Loyalty, Authority, Purity → tie to Community & Divinity
Calling → Can blend Divinity and Community, depending on motivation.