aplang vocab

Rhetoric - study of effective, peruasive use of language 

Rhetorical Situation - the specific circumstances around a speech or text which inform the author’s writing choices (SOAPS + exigence)

Exigence - the specific occasion/event that prompted the message to be spoken 

Purpose - Why are the speaker is conveying a message 

Audience - who the writer is speaking to 

Writer/Speaker - who is doing the writing 

Context - the circumstances surrounding the situation 

Rhetorical or Aristotelian Triangle - speaker, audience, purpose (what is the character/persona of the writer, who they are, what they are writing) 

Rhetorical Appeals - Attempts by a speaker to persuade an audience (Ethos, pathos, logos) 

Ethos - Establishing credibility or authority as a method of persuasion 

Pathos - Appeal to emotions, values, desires, and hopes, or fears and prejudices.

Logos - Appealing to reason by offering clear, rational ideas - logical