Methods of Gathering Information
Observation
- examining things and collecting data
- use of the senses
- note taking
Survey
- written or multiple choice answers
Focus Group focus on Feelings, opinions, or emotions rather than statistics
Interview
- personal or one-on-one, usually face-to-face
- discussion oF topic
Design Thinking
- brainstorming
- new iaeas
- innovations
- solutions to problems
Experimentation
- trying a method/ product and finding its effect / effectiveness on samples.
User Testing
- people use the product and are arked about it.
- subtype oF experimentation
Documentary Analysis
- reading and analyzing documents