Notes: Introduction to Operations and Supply Chain Management - Key Concepts

Process Management and Process Types

  • Key idea: A process is an action that transforms inputs into outputs.

  • Classic example of a process chain: transform wheat into flour, flour into bread, and so on.

  • There are three different types of processes:

    • Upper level: organizational strategy (the big-picture direction)

    • Operational (the converting or adding value part): the process of transformation

    • Supporting: activities that enable the process (people, administrative tasks, etc.)

  • A process consists of a series of smaller subprocesses that contribute to the overall good or service.

  • Using a process perspective helps management meet its goals.

  • In operations and supply chain, processes are used to meet supply and demand and to deal with variability.

  • Process perspective example: mapping the full chain from inputs to outputs helps identify bottlenecks and opportunities for improvement.

  • Foundational idea: operations management is about designing, overseeing, and improving the processes that produce goods and deliver services.

Supply and Demand: Relationships and Balance

  • Supply vs. demand definition:

    • Supply: how much of a product or service is available.

    • Demand: how much customers want or need.

    • Balance between supply and demand drives performance and costs.

  • Notation: compare supply ($S$) and demand ($D$).

  • Three possible relationships:

    • If $S > D$ (supply greater than demand): end result tends to be wasteful and costly for the company.

    • Example: Amazon Fire Phone – money spent on development and production for a demand that did not materialize; failed product launch.

    • If $S < D$ (supply less than demand): end result is opportunity loss and customer dissatisfaction.

    • Example: If customers can’t buy your product, sales are lost and customers may switch to competitors.

    • Real-world illustration: 2020 bicycle sales surged; manufacturers couldn’t meet the surge in demand.

    • If $S \,\approx\, D$ (supply roughly equal to demand): ideal, but approximate in practice, not exact.

    • Important caveat: exact equality is rare; plans must account for deviations and uncertainties.

  • Safety stock concept:

    • Definition: extra inventory held to buffer against variability and to keep supply close to demand when disruptions occur.

    • Purpose: ensure that supply remains as close to demand as possible despite variability.

    • Note: safety stock will be explored further in the course.

  • The overarching goal for most businesses: meet demand as closely as possible, while managing costs and risks.

Variations in Supply and Demand

  • Variability is the driver of mismatch between supply and demand; four types of variation:

    • Variety: the assortment or number of different items offered.

    • Structural variation: predictable, time-based changes in demand or supply (e.g., seasonality, promotions, or events).

    • Random variation: unpredictable, stochastic fluctuations (e.g., weather events like hurricanes).

    • Assignable variation: identifiable, actionable causes that can be reduced or eliminated via corrective action.

  • Examples:

    • Variety: a restaurant menu with many items can lead to oversupply of some ingredients because not all menu items are equally demanded.

    • Structural variation: wrapping paper production in December or making T-shirts around major events (e.g., Super Bowl, a team’s playoff run).

    • Random variation: a hurricane changes demand or supply timing/path unpredictably; cannot be precisely controlled.

    • Assignable variation: a supplier that is cheap but unreliable; analyzing sales data may show it’s better to switch to a more reliable (possibly costlier) supplier.

  • Impacts of variations on operations and supply chains:

    • Variability can cause costs, delays, storage issues, shortages, poor quality, and inefficient work systems.

    • Managing variability is essential to balance supply and demand and to keep performance within acceptable ranges.

Roles and Scope of Operations Management

  • Operations includes many interrelated activities across the organization.

  • Example: an airline as a demonstration of operational scope.

  • Key operational positions or activities typically include:

    • Forecasting

    • Capacity planning

    • Facilities and layouts

    • Scheduling

    • Managing inventories

    • Assuring quality

    • Motivating employees

    • Deciding where to locate facilities

    • And more

  • All of these activities fall under the umbrella of the operations function.

  • Primary function of an operations manager: guide the system by making decisions.

  • These decisions can be categorized into two broad areas:

    • System design (long-term, strategic decisions)

    • System operations (tactical/day-to-day decisions)

  • A concrete airline example shows how many tasks fit under the operations function and contribute to producing services or goods.

System Design vs System Operations

  • System design (long-term decisions):

    • Capacity issues: how much can be produced or served?

    • Facility locations: where should facilities be placed?

    • Layout: how should space and flow be arranged within facilities?

    • Product and service planning: what products/services to offer and how to structure them?

    • Acquisition and placement of equipment: what to buy and where to place it?

    • These are strategic decisions with long-term resource commitments and must align with overall operational parameters.

  • Practical example: facility layout in an Amazon fulfillment center – how far a worker can reasonably walk; implications for efficiency and throughput.

  • System operations (tactical/operational decisions):

    • Day-to-day management activities to run the system efficiently.

    • Examples include: managing personnel, inventory control, scheduling, project management, and quality management.

    • Consequences of poor operations: if quality dips even for one day, there can be financial impacts (e.g., meals comped, negative reviews).

  • The two decision domains (design vs operations) work together to run, adapt, and improve the system.

Decision Making in Operations and Supply Chain Management

  • Focus of decision-making discussions in this module:

    • How to make informed decisions across design and operations to balance cost, service level, and risk.

  • Worked example (conceptual): the marketing group develops a new product using focus groups and market research, then delivers the design concept to the operations team for implementation.

  • Key idea: align cross-functional decisions from product concept through supply chain execution to achieve the desired performance.

  • Note about this module: decision making will be explored in detail in the next lecture, including methods and frameworks used in operations and supply chain decision problems.

Key Takeaways and Connections

  • A process perspective links inputs to outputs through subprocesses, enabling better management of the entire value chain.

  • Supply-demand balance is central: misbalance leads to waste, lost opportunities, or unmet demand.

  • Variability is a central challenge in operations; understanding its sources helps in designing buffers and control strategies.

  • Operations management spans strategic design decisions and tactical day-to-day operations; both are essential for delivering goods and services.

  • Effective decision making in operations requires integrating information across the supply chain, anticipating variability, and aligning with organizational strategy.

Note: This set of notes mirrors the transcript content and emphasizes the concepts, examples, and implications discussed, with explicit definitions, relationships, and practical illustrations to aid exam preparation.