Business cycles
• Fluctuations in a market system’s economic activity – measured by real GDP
• Expansion, peal, contraction, and trough
Importance of the economic growth
• Increasing the Standard of Living
• Competing in the Global Market
• Domestic Resources
Increasing productivity
• Technological Advances
• New ideas, methods, and tools increase efficiency and output and often lower costs
• Capital Deepening
• Capital-to-Labor Ratio amount of capital stock available per worker
• Educated and Skilled Labor Force
Economic challenges
• Unemployment
• Inflation
• Poverty & Income Distribution
Unemployment
• Individuals ages 16 and older are classified as employed if they…
• Worked for pay or profit one or more hours
• Worked without pay in a family business 15 hours or more
• Have jobs but did not work as a result of illness , weather, vacations, or labor disputes
• Unemployment Rate
• Does not indicate the differences in intensity with which people look for jobs
• Conditions for being included exclude some individuals who most people would think of as unemployed
• Underemployment
Types of unemployment
• Frictional: when workers are moving from one job to another
• Structural: occurs as a result of changes in technology or in the way the economy is structured
• Seasonal: fluctuations in employment based on seasons (agricultural, retail)
• Cyclical: resulting from recessions and economic downturns
Price fluctuations and price level
• Aggregate Level: total amount of gods and services produced throughout the economy
• Aggregate Demand: total amount of spending by individuals and businesses throughout the economy
• Inflation: increase in the average price level of all products in an economy
• Deflation: decrease in the average price level of all goods and services in an economy
Measuring Inflation
• Consumer Price Index
• A measure of average change overtime in the price of a fixed group of products
• Producer Price Index
• A measure of the average change over time in the prices of goods and services bought by producers
Effects of inflation
• Purchasing Power of the Dollar
• Value of Real Wages
• Interest Rates
• Saving & Investing
• Production Costs
Demand
• Demand: the amount of a good or service that a consumer is willing and able to buy at various possible prices during given time period
• Consumer must be willing and able to buy the good or service
• Demand must be examined in a particular time period
• Quantity Demanded: describes the amount of a good service that a consumer is willing and able to buy at each particular price during a given time period
Law of demand
• An increase in a good’s price cause a decrease in the quantity demanded and that a decrease in a good’s price cause an increase in the quantity demanded
• This creates a NEGATIVE relationship between Demand and Price
• Income Effect
• Purchasing Power: the amount of money, or income, that people have available to spend on goods and services
• As purchasing power increases, demand increases – you have more money to spend
• Substitution Effect
• Tendency of consumers to substitute a similar, lower-priced product for another product that is relatively more expensive
• Diminishing Marginal Utility
• Utility: describes the usefulness of a product, or the amount of satisfaction that an individual receives from consuming a product
• Diminishing marginal utility describes the decline of satisfaction overtime with each additional unit of product
Demand schedules and curves
• Demand Schedule: lists the quantity of goods that consumers are willing and able to buy at a series of possible prices
• Demand Curves simply plot demand schedules on a graph
Demand shifts
• Markets do not stand still – even though a Demand curve will show only one snapshot where our assumptions remain the same
• Factors can completely shift demand as opposed to simply along the demand line
• These factors are known as Determinants of Demand
Determinants of Demand
• Consumer Tastes and preferences
• Popularity of items & trends
• Market size
• Markets can grow or shrink – based on the number of consumers
• A large number of consumers equals a large number of demand
• Income
• Can determine if people actually have money to spend
• More money = greater demand
• Prices of related goods
• Substitute Goods: goods that can be used to replace the purchase of similar goods when prices rise
• Complementary Goods: goods that are commonly used with other goods
• Consumer expectations
Elasticity
• Elasticity of Demand: the degree to which changes in a good’s price affect the quantity demanded by consumers
• Elastic Demand: when a small change in a good’s price causes a major opposite change in the quantity demanded
• Goods tend to have elastic demand when the product is not a necessity, there are readily available substitutions, and the product’s cost represents a large portion of the consumer’s income
• Inelastic Demand: exists when a change in a good’s price has little impact on the quantity demanded
• Goods tend to have inelastic demand when the product is a necessity, there a few or no readily available substitutions, and the products cost represents a small portion of consumer’s income
Measuring Elasticity
• The best way to see if something is elastic or inelastic is to measure Total Revenue
• Total Revenue refer to the total income a business receives from selling its products
• Price * Quantity Demanded = Total Revenue
• The determination of elastic v. inelastic is found in seeing total revenue increase or decrease
Supply
• Supply: the quantity of goods and services that producers are willing and able to offer at various possible prices during a given time period
• Quantity Supplied: the amount of a good or service that a producer is willing to sell at each particular price
Law of Supply
• Producers supply more goods and services when they can sell them at higher prices and fewer goods and services when they must sell them at lower prices
• This creates a POSTIVE relationship between Supply and Price
• Profit Motive
• Profit: the amount of money remain after producers have paid all of their costs
• A company makes profit when the revenues are great than the cost of production
• Profit & Markets
• The motivation to increase price or make a profit, impacts the way in which companies interact with the overall market
Supply schedules and curves
• Supply Schedule: shows the relationship between the price of a good or service and the quantity that producers will supply
• Supply Curve: plots on a graph the information from a supply schedule
Elasticity of Supply
• The degree to which price changes affect the quantity supplied
• Elastic Supply: exists when a small change in price causes a major change in the quantity supplied
• Elastic supply will appear in products that can be made quickly, inexpensively, and using few, readily available resources
• Inelastic Supply: exists when a change in a good’s price has little impact on the quantity supplied
• Inelastic supply will appear in products that require a great deal of time, money, and resources that are often not readily available
Determinants of Supply
• Prices of Resources
• Most common – change in price of the factors of production, making it less or more expensive to create the product
• Government Tools
• Taxes on materials used to produce materials or tax on property of the buildings a business owns
• Subsidies can encourage lowering a price or allow it to be cheaper for a company to make an item so they make a profit
• Regulation allows the government to protect citizens from company wrongdoing
• Technology
• New technology can unlock speed and ability to create products
• Competition
• Increase in supply when competition is high – producing more of a product to sell
• Prices of Related Goods
• Items used by other items can determine cost (PS5 & new games)
• Producer Expectations
Productivity
• Total Product: all of the product a company makes in a given period of time with a given amount of input
• Marginal Product: the change in output generated by adding one more unit of input
Law of Diminishing Returns
• Describes the effect that varying level of an input has on total and marginal product
• Increasing Marginal Returns
• Diminishing Marginal Returns
• Negative Marginal Returns
Costs of Production
• Fixed Costs: production costs that do not change as the level of output changes
• Variable Costs: production costs that change as the level of output changes
• Total Costs: sum of the fixed and variable productions costs
• Marginal Costs: the additional costs of producing one more unit of output
The price system
• Information
• What does the price of a good tell us about it? How much are consumers will to pay for a good?
• Incentives
• Choosing to buy something based on if it is affordable or the long-term pay off is great
• Choice
• Encouraging participation in the market, variety of products
• Efficiency
• The ability to use resources effectively
• Ensuring delivery of information to consumers and producers
• Flexibility
• The ability to deal with change
Limitations of the price system (market failure)
• Externalities
• Not taking into account all of the costs and benefits of production
• Pollution or proximity of a restaurant to a business
• Public Goods
• Fails to assign the cost of public goods to all consumers
• Requirement through taxes to pay for items, or else it might not be paid for
• Instability
• Natural disasters, worker protests, severe weather can impact production
Equilibrium
• Market Equilibrium: a situation that occurs when the quantity supplied and the quantity demanded for a product are equal at the same price
• At this point the needs of both consumer and producer are satisfied
• Surplus: quantity supplied exceeds the quantity demanded at the price offered
• Shortage: quantity demanded exceeds the quantity supplied at the price offered
Market Structures
• Perfect Competition: an ideal market structure in which buyers and sellers each compete directly and fully under the laws of supply and demand
• Buyers & Sellers act independently
• Sellers offer identical products
• Buyers are well-informed
• Sellers can enter or exit market easily
• Monopolistic Competition: differs from perfect competition in one key respect – sellers offer different, rather than identical products
• Oligopoly: a market structure in which a few large sellers’ control most of the production of a good or service
• There are few large sellers
• They offer identical or similar products
• Other sellers cannot enter the market easily
• Pure Monopoly: presence of only one seller controlling all production of a good or service
Economic Goals of the Government
• Regulating Business
• Providing Public Goods
• Promote Economic Well-Being
• Stabilize the Economy
• Moderate the Business Cycle
Regulating Business
Prevents Abuses
Prevent business from taking unfair advantage of workers
Occupational Safety and Health Administration (OSHA)
Equal Employment Opportunity Commission (EEOC) enforces regulations that protect workers from discrimination in hiring or promotions based on age, race, religion, or national origin
Protects Consumers
Food and Drug Administration (FDA), Consumer Product Safety Commission (CPSC), Federal Trade Commission (FTC), & Federal Communications Commission (FCC)
Limits Negative Externalities
Regulations that minimize the negative side effects of some economic activities
Environmental Protection Agency (EPA)
Nuclear Regulatory Commission (NRC)
Promotes Competition
Antitrust laws that break up and prevent monopolies
Providing Public goods
• Price system fails to assign the cost of public goods among all consumers, but the government can fix this
• Shared Responsibility – different departments and commissions
• Privatization – government selling contracts or private businesses fill gaps in the market
Effects of Government Regulation
Prices
Government regulation often causes prices to increase
Raising of production costs or trying to maintain a certain price floor
Services
Greater or smaller levels of service
Profits
Productivity
Financial institutions in the U.S.A.
• Commercial Banks
• Lend money, accept deposits, and transfer money among business, other banks and financial institutions, and individuals
• Savings and Loan Associations
• Established to lend money and accept deposits
• Credit cards & insured deposits
• Mutual Savings Banks
• Serve people who wished to make small deposits that large commercial banks did not want to handle
• Credit Unions
• Employees of large businesses and institutions and members of large labor unions often belong to credit unions
Type of taxes
• Proportional Taxes
• Flat Tax Rates – same percentage (or portion) of a persons income
• Has a greater effect on people with lower incomes
• Progressive Taxes
• Larger percentage of income from a high-income person than from a low-income person
• Regressive Taxes
• Larger percentage of icome from people with low incomes than from people with high incomes
How does the government collect tax?
• Income Tax
• Corporate Income Tax
• Social Security Taxes
• Property Tax
• Sales Tax
Tarrifs
• Revenue Tariffs – raise money for the government
• Protective Tariffs – restrict the number of foreign goods sold in a country
Economics: the study of the choices that people make to satisfy their needs and wants
• Microeconomics: the study of choices made by economic actors such as households, companies, and individual markets
• Macroeconomics: examines the behavior of entire economies
Consumers v. Producers
• Consumer: people who decide to buy things
• Producers: people who make the things that satisfy consumers’ needs
• Goods v. Services
• Goods: psychical objects that can be purchased
• Services: actions or activities that are performed for a fee
Economic Resources
• The environment around you influences the decisions you make
• What do you see when you look around you?
• What type of social class you grew up in?
• The Influence of social media
• But also the physical environment…
• These environments are considered economic resources
• Resource: anything people use to make or obtain what they need or want
Factors of production
• Natural Resources
• Human Resources
• Capital Resources
• Entrepreneurship
Natural Resources
• Natural Resources are items provided by nature that can be used to produce good and to provide services
• Natural Resources are only considered a factor of production when it is scarce, and some payment is necessary for it’s use
• Breathing vs. scuba diving
• Human Resources are any human effort exerted during production
• Capital Resources are manufactured materials used to create products
• This includes capital goods and money used to purchase them
• Capital goods: buildings, structures, machinery, and tools used in the production process
• Consumer goods: finished products - the goods and services that people buy – that are produced from capital goods
• Entrepreneurship is the combination of organizational abilities and risk taking involved in starting a new business or introducing a new product
• Entrepreneurs attempt to fill gaps in the market – creating something of value
• Think of something that would be useful to have
Understanding scarcity
– All resources are LIMITED
– The combination of limited economic resources and unlimited wants results in a condition known as scarcity
– Many factors can contribute to scarcity – man-made v. non-man-made
– Rain fall each year vs. collector edition sneakers
Economic Systems/Society must address three basic economic questions:
• What to Produce
• How to produce
• For whom to produce
What to produce
– Society’s needs and wants can never be met completely
– Society then must determine which needs and wants are more important and urgency of them
How to produce
• How many workers do you hire?
• What capital goods do you use to complete the product?
• What is the cheaper route? In the long run? In the short run?
For whom to produce
• Who gets to have this new product? Who does it it serve to give the new product to? What is the return for creating that new product?
• The WHOM can also influence price
• Productivity is the level of output that results from a given level of input
• Efficiency: the use of the smallest amount of resources to produce the greatest amount of output
• Division of labor - assigning small tasks to individuals or small groups of people (assembly line style)
• Specialization
• A trade-off is when one good is sacrificed for another
• An opportunity cost is the value of the next best alternative that is given up to obtain the preferred item
• The best example of this is when you only have enough money to purchase one of two items – which do you purchase and what do you lose by not purchasing?
• Trade-offs and Opportunity Costs can be illustrated using a production possibilities curve
• A production possibilities curve shows all of the possible combinations of two good or services that can produced within a stated time period, given two important assumptions
• Assumption 1: the amount of available resources and technology will not change
• Assumption 2: all the natural, human, and capital resources are being used in the most efficient manner possible
Economic Systems
• Traditional
• Command
• Market
• Mixed
Traditional Economies
– Traditional economies are based on a society’s values – customs & traditions
– The answers to the three economic questions are found in the past
– Contemporary economic activities are based on the collection of rituals, habits, laws, and religious beliefs
– Tradition decides your role in society – family does this, so you will do this
– Traditional economies exist in parts of North America, Latin America, Asia, and Africa
Command Economies
– Relies on government officials to answer the basic economic questions
– They hold the sole power to determine what products will be made and how they will be made
– Th individual in command economies have little to no say in what is being produced
Market Economies
– Individuals answers the three main questions
– The government has NO SAY in what, how, and for whom goods are produced
– Market: the free exchange of goods and services
– Market economies are driven strictly by self-interest and incentives (making money)
Mixed Economies
• Mixed economies combine elements of traditional, market, and command economic models to answer the three basic economic questions
• This creates three main categories of mixed economies:
• Authoritarian Socialism
• Capitalism
• Democratic Socialism