Introduction to Management Functions MGM 101 - Vocabulary Flashcards

Session 1 Overview: MGM 101 Introduction to Management Functions

  • Course: MGM 101 – Introduction to Management Functions

  • Institution: Arnon University, Toronto Mississauga campus (UToronto, Mississauga) – 2025 class

  • Session 1 focus: Introduction to the course and management functions

  • Session sequencing (high level):

    • Session 1 – Introduction

    • Session 2 – Economic Challenges

    • Session 3 – Small Business / Entrepreneurship

    • Session 4 – Management, Leadership, and the Internal Organization

    • Session 5 – Human Resource Management / Marketing

    • Session 6 – International Business and The Financial System

    • Session 7 – Business Ethics and Social Responsibility

    • Session 8 – Strategy – International Business, Accounting/Financial Statements, Financial Management

    • Session 9 – Technology

    • Session 10 – Performance, Production, and Operations Management

    • Session 11 – Accounting/Financial Statements

    • Session 12 – Financial Management

  • Contact for course inquiries: otto.yung@utoronto.ca

Assessments Overview

  • In-Class Quizzes/Exercises:

    • Best 5 of 9 quizzes/exercises (covering Sessions 3–8 and 10–12)

    • Weight: 10\% of final grade

    • Individually based

    • No make-up for missed quizzes/exercises

    • If you have more than 5, the additional quizzes/exercises can be used as bonus marks for the combined midterm and final exam mark

    • Access to Quercus (online platform): https://q.utoronto.ca/

  • Group Assignments:

    • Group size: 4 to 6 (may use 6 if people drop the course)

    • All members self-select from the same section (e.g., 9:10 or 11:10)

    • Business Plan: 25\% of final grade

    • Based on GenAI – AI Assessment Scale (AIAS) – see next slides

    • Part 1 – Business Pitch / Marketing Plan (use AIAS – Level 2 and 3)

    • Part 2 – Business Plan / Presentation

    • Consultant Report: 15\% – Analyze/recommend a company, process, technology, idea, or execution of a plan

    • Parts 1 & 2 of Consultant Report

- Peer Feedback: could impact an individual mark (e.g., a group mark of 80% with a potential individual mark below 80%)

GenAI – AI Assessment Scale (AIAS)

  • Framework cites Perkins, Furze, Roe, MacVaugh (2024) – Journal of University Teaching & Learning Practice

  • Five-point scale to balance simplicity and clarity

  • Goals:

    • Clarify to students how and where GenAI might be used

    • Support students in completing assessments with academic integrity

  • Scale levels:

    • 1. No AI

    • 2. AI-Assisted Idea Generation and Structuring

    • 3. AI-Assisted Editing

    • 4. AI Task Completion, Human Evaluation

    • 5. Full AI

  • Descriptions (consolidated):

    • Level 1: No AI – Assessment completed entirely without AI assistance. AI must not be used at any point. Typical prompt example: analyze a company's strategic position within a 3-hour exam period without AI. Final submission contains no AI content.

    • Level 2: AI-Assisted Idea Generation and Structuring – AI can be used for brainstorming, creating structures, and generating ideas to improve work. Final submission should reflect user-generated content with AI used as a co-generator; AI-generated content may be cited where appropriate.

    • Level 3: AI-Assisted Editing – AI can be used to edit language and improve clarity/quality; content generation by AI not required to be in the final submission. Students should ensure ownership and proper citation where AI contributed ideas.

    • Level 4: AI Task Completion, Human Evaluation – AI is used to complete certain task elements; students provide discussion or commentary on AI-generated content. Requires critical engagement with AI outputs.

    • Level 5: Full AI – AI can be used throughout the assessment to generate content; students must provide their own work in an appendix if required, with proper citations for AI-generated content. The AI acts as a "co-pilot" to enhance creativity and meeting assessment requirements.

  • Note: Examples prompts vary by level (e.g., Level 2 might include generating architectures or structures; Level 4/5 involve more direct AI-driven task completion or collaboration). Templates for different disciplines (business, CS, design, hospitality) are provided to guide usage.

Tools and Resources

  • FactSet – https://www.factset.com/tour/iam-workstation-tour

  • Microsoft Office Suite (Excel/PowerPoint/Co-Pilot/PowerBI/Word, etc.) – UToronto shared services portal

  • UTM Undergraduate Resources – general student resources hub

    • https://www.utm.utoronto.ca/current-students#undergraduate

    • Writing resources hub: https://www.utm.utoronto.ca/rgasc/student-resource-hub/writing-resources

  • Coding/Analytics – Python/R/SQL (Data/AI/ML/DB/Stats)

    • UToronto data tools: https://datatools.utoronto.ca/

  • Library / Finance Learning Centre – UT Mississauga library resources

    • https://utm.library.utoronto.ca/flc

Business Plan Toolkit

  • Eleven Industries/Sectors overview (as context for market analysis)

    • 1) Communication Services

    • 2) Consumer Discretionary

    • 3) Consumer Staples

    • 4) Energy

    • 5) Financials

    • 6) Health Care

    • 7) Industrials

    • 8) Information Technology

    • 9) Materials

    • 10) Real Estate

    • 11) Utilities

  • World Economic Forum – The Future of Jobs Report (context for job trends and skills)

  • Disruptive Technology (including Artificial Intelligence) – broad category of technologies changing business and society

Lean Startup Canvas (Lean Startup planning tool)

  • Source: Maurya, A. – Why Lean Canvas vs. Business Model Canvas (Practice Trumps Theory) (2012)

  • Canvas blocks (typical nine):

    • Problem

    • Solution

    • Value Proposition

    • Unfair Advantage

    • Customer Segments

    • Cost Structure

    • Key Metrics

    • Revenue Streams

    • Channels

  • Purpose: to articulate a one-page view of a business model that enables rapid iteration and testing

Lean Startup Canvas (Key Blocks) – Quick Reference

  • Problem – What customer pain are you addressing?

  • Customer Segments – Who experiences the problem?

  • Solution – How will you solve the problem?

  • Value Proposition – Why customers should buy from you

  • Channels – How you reach customers

  • Revenue Streams – How you monetize

  • Cost Structure – Major costs to run the business

  • Key Metrics – Important data to track

  • Unfair Advantage – What cannot be easily copied by competitors

Business Model Canvas (BM Canvas) – Key Components

  • Key Partners – Who helps you operate (suppliers, alliances)

  • Key Activities – What you must do to deliver value

  • Key Resources – Assets required (physical, intellectual, human, financial)

  • Value Propositions – The bundle of products/services solving customer problems

  • Customer Segments – Who you serve; different segments may have different needs

  • Channels – How you reach and deliver to customers

  • Customer Relationships – Type of relationship with each segment (personal, automated, etc.)

  • Cost Structure – Fixed vs. variable costs; economies of scale/scope

  • Revenue Streams – How money is earned (sales, subscriptions, licensing, etc.)

Channels, Customer Relationships, and Customer Segments – Details

  • Channel Phases (typical flow):

    • Awareness

    • Evaluation

    • Purchase

    • Delivery

    • After-sales support

  • Customer Relationship Types – Personal assistance, Self-Service, Automated services, Communities, Co-creation

  • Customer Segments – Market types to target:

    • Mass Market

    • Niche Market

    • Segmented

    • Diversified

    • Multi-sided Platform

Building a Business Model – 7 Guiding Questions

  • How do you plan to engage the market?

  • Are you creating a new way of doing business?

  • Are you disruptive?

  • How do you plan on making money?

  • Are you selling products directly or through channels?

  • How do you fit in?

  • Do you provide services or manufacture product?

Executive Summary – Typical Contents

  • Eight main sections to cover:

    • Executive Summary

    • Company/Product Description

    • Industry/Competitor Analysis

    • Market & Customer Analysis (Customer Analysis)

    • Marketing Plan

    • Operations & Location

    • Financial Plan

    • Development Timeline / Growth Plan

  • Also include: Team, Timeline, Risks, and Appendix

The Future of Jobs Report – Key Findings (WEF)

  • Key drivers of change:

    • Ubiquitous high-speed mobile internet

    • Artificial intelligence

    • Big data analytics and cloud technology

  • Accelerated technology adoption indicators:

    • 85% of companies likely to expand adoption of big data analytics

    • Widespread adoption of IoT, cloud computing, and AI technologies

  • Skills gaps: high across many roles; critical thinking, problem solving, active learning are prominent

  • Need for a comprehensive augmentation strategy: automation to complement human strengths; freeing humans from routinized tasks; agile learning mindset for continuous upskilling

  • In-demand future roles include data analysts/scientists, software developers, e-commerce & digital strategy specialists, process automation experts, information security analysts, robotics engineers, etc.

  • Reskilling imperative: significant portions of training needed; unequal access to reskilling across at-risk employees

The Future of Jobs Report – Roles, Skills, and Learning Agendas

  • Top in-demand job roles (illustrative, across industries):

    • Data Analysts and Scientists

    • AI and Machine Learning Specialists

    • Big Data Specialists

    • Digital Marketing and Strategy Specialists

    • Process Automation Specialists

    • Business Development Professionals

    • Digital Transformation Specialists

    • Information Security Analysts

    • Software & Applications Developers

    • Data Engineers, etc.

  • Top skills for 2025 (selected):

    • Analytical thinking and innovation

    • Active learning and learning strategies

    • Complex problem-solving

    • Reasoning, problem-solving, and ideation

    • Emotional intelligence; leadership; social influence

    • Technological design and programming

  • Learning agenda and mastery timelines are provided (datasets from Coursera and LinkedIn Economic Graph)

Disruptive Technologies – Core Themes

  • Core categories (listed multiple times across slides):

    • Robotics and Artificial Intelligence

    • Internet of Things (IoT)

    • Data Science

    • FinTech

    • Social Media

    • Augmented & Virtual Reality (AR/VR)

    • Lithium & Battery Technology

    • Autonomous & Electric Vehicles

    • Cloud Computing

    • Cybersecurity

    • Artificial Intelligence & Technology (Developers, AIaaS, Hardware, Quantum Computing)

    • Blockchain

    • Cryptoassets

  • NFTs (Non-Fungible Tokens):

    • Unique digital assets tied to blockchain (often Ethereum-based ERC-721)

    • Ownership shown via tokens; creator rights may differ from owner

    • Examples of high-profile NFT events (e.g., high-value digital art sales) illustrate market dynamics

  • Asset-backed tokens and security tokens:

    • Tokenized assets backed by equity, debt, or real assets

    • Examples include tokenized bonds and real estate investments; potential for reduced costs and faster settlement

Artificial Intelligence – Core Types and Evolution

  • Major AI families (types):

    • 1) Expert Systems

    • 2) Machine Learning (ML)

    • 3) Neural Networks and Deep Learning

    • 4) Genetic Algorithms

    • 5) Natural Language Processing (NLP)

    • 6) Computer Vision Systems

    • 7) Robotics

    • 8) Intelligent Systems

  • AI Evolution (key drivers):

    • Big data generation from the internet, IoT, e-commerce, social media

    • Decreasing costs of computation and advances in processing power

    • Investment from industry and academia; researchers like Turing laid early foundations

  • Notable AI approaches (brief descriptions):

    • Expert Systems – Rule-based decision support (IF-THEN rules); e.g., credit decisions

    • Machine Learning – Pattern discovery from large data; example: personalization and fraud detection

    • Neural Networks – Layers of connected nodes; deep learning for pattern recognition

    • Genetic Algorithms – Evolutionary search for optimization problems

    • NLP – Understanding and generating human language

    • Computer Vision – Interpreting images; facial recognition, object detection

    • Robotics – Physical automation with sensing/actuation

    • Intelligent Agents – Background automation (Siri, Cortana, Alexa); chatbots

Detailed AI Types – Selected Highlights (with Examples)

  • 1) Expert Systems

    • Capture expert knowledge as IF-THEN rules

    • Applications: credit decisions, diagnostics, engineering, education

  • 2) Machine Learning

    • Learns from large datasets; example: Facebook ad targeting using ML across servers

  • 3) Neural Networks & Deep Learning

    • Multi-layer processing to detect patterns; used in fraud detection, image/speech tasks

    • Deep learning involves many layers; self-learning from data

  • 4) Genetic Algorithms

    • Heuristic search inspired by evolution; used for complex optimization (e.g., jet engine design, production scheduling)

  • 5) NLP

    • Understanding/acting on natural language; e.g., chatbots, sentiment analysis

  • 6) Computer Vision

    • Interpreting visual data; facial recognition, drones, industrial inspection

  • 7) Robotics

    • Physical automation; combined with control systems; still requires human oversight

  • 8) Intelligent Agents

    • Background automators (scheduling, email triage, travel booking)

Data & Skills – Specific Tables and Figures (Highlights)

  • Top 20 job roles: increasing vs decreasing demand (illustrative list includes data analysts/scientists; ML specialists; big data specialists; security analysts; software developers; etc.)

  • Top 15 skills for 2025 (high-demand skills):

    • Analytical thinking and innovation

    • Active learning and learning strategies

    • Complex problem-solving

    • Reasoning, problem-solving and ideation

    • Emotional intelligence

    • Critical thinking and analysis

    • Troubleshooting and user experience

    • Creativity, originality and initiative

    • Service orientation

    • Leadership and social influence

    • Systems analysis and evaluation

    • Technology use, monitoring and control

    • Persuasion and negotiation

    • Technology design and programming

  • Learning agenda (typical mastery timelines) – summarized: learning data analysis, programming, leadership, ML, Python, stats, etc., with days-to-master estimates

First Movers and Competitive Strategy

  • Success factors for first movers:

    • Be first (or very early) into the market

    • Capture a large market share quickly

    • Create switching costs to retain customers

  • Reality: First movers rarely win; it is expensive and risky

  • Strategy to win:

    • Cheaper, Faster, Better, and one of these must be at least 10x better (i.e., 10x advantage) to justify early entry

  • Historical examples illustrate that late movers can overtake leaders with superior strategies and execution

Eleven Industries / Sector Descriptions (Recap)

  • 1) Communication Services

  • 2) Consumer Discretionary

  • 3) Consumer Staples

  • 4) Energy

  • 5) Financials

  • 6) Health Care

  • 7) Industrials

  • 8) Information Technology

  • 9) Materials

  • 10) Real Estate

  • 11) Utilities

  • Each sector includes representative companies and sector-specific drivers (e.g., tech dynamics in Information Technology; energy price cycles in Energy; regulation in Financials)

Industry Examples and Case Snapshots

  • Example companies cited (for sector context): JAMS, Caterpillar, Fortis Inc., Sherwin-Williams, Netflix, IBM, Brookfield Asset Management, Johnson & Johnson, TD Bank, Nike, Shell, Walmart, etc. These serve as illustrative benchmarks for sector performance and competitive positioning.

The Future of Jobs – Practical Implications for Management

  • Organizations should develop an augmentation strategy that combines automation with human capabilities

  • Emphasize agile learning cultures to rapidly adapt to new roles and skill requirements

  • Prioritize reskilling and upskilling, with attention to equitable access across the workforce

  • Leverage AI and GenAI tools responsibly in planning, analysis, and decision-making while maintaining academic integrity in assessments

Additional Notes on Disruptive Technology and NFTs

  • NFTs illustrate ownership and provenance of digital assets on blockchain networks; governance, licensing, and rights around creators vs. owners can vary by asset

  • Asset-backed tokens demonstrate tokenization of real assets (bonds, real estate, etc.) to increase liquidity and transparency

  • Cryptoassets and blockchain technologies are transforming how value is stored, transferred, and tracked across various industries

Summary of Key References and Resources from the Slides

  • Perkins, Furze, Roe, MacVaugh (2024) – Journal of University Teaching & Learning Practice: Framework for GenAI in Educational Assessment (AIAS)

  • World Economic Forum – The Future of Jobs Report (2020, 2022, 2025 projections)

  • Maurya, A. – Lean Canvas vs. Business Model Canvas (context for startup planning)

  • UToronto libraries and data tools for research and analytics

Quick Reference: Useful Formulas and Notations

  • Assessment weights (as percentages):

    • Quizzes/Exercises: 10\%

    • Business Plan: 25\%

    • Consultant Report: 15\%

    • Final exam components: combined midterm and final (weight depends on course design)

  • AIAS levels are ordinal scales from 1 to 5, with Level 1 representing no AI usage and Level 5 representing full AI integration with appropriate citations and appendix requirements

Practical Takeaways for Exam Preparation

  • Know the session topics and the stated learning progression across Sessions 1–12

  • Be able to discuss the Lean Startup Canvas and the Business Model Canvas as complementary tools for business planning

  • Understand the role of the Future of Jobs Report in highlighting skills gaps, in-demand roles, and reskilling imperatives

  • Be able to describe disruptive technologies and their real-world implications, including NFTs and tokenization

  • Remember the AIAS framework and the general guidelines for appropriate AI usage in assessments

  • Recognize the strategic implications of first-mover vs. late-mover dynamics and the rule of 10x in competitive positioning

Appendix: Sample Prompts and Templates (GenAI Use)

  • Example prompts by AIAS level (illustrative):

    • Level 1: Analyze strategic positioning without AI support

    • Level 2: Brainstorm architectures or structures for a project; draft outlines with AI assistance; final submission should include user-authored content

    • Level 3: Edit language and improve clarity; keep content authored by student

    • Level 4: Use AI to complete certain task components; provide reflection on AI outputs

    • Level 5: Use AI as a co-pilot across the task; cite AI-generated content; include final human-authored sections in addition to AI contributions