Grade 11 Business Studies - Influences on Business Environments
Grade 11 Business Studies - Influences on Business Environments
Overview of Business Studies Text
- The Grade 11 Business Studies 3-in-1 study guide is tailored to walk students through the CAPS curriculum.
- Key features include:
- Comprehensive notes per topic
- Questions per topic
- Detailed answers to questions
- Exam papers and memorandums
Table of Contents
- The guide contains lessons segmented by terms:
- Term 1 Topics:
- Topic 1: Influences on business environments
- Topic 2: Challenges of the business environments
- Topic 3: Adapting to challenges of the business environments
- Topic 4: Contemporary socio-economic issues
- Topic 5: Business sectors
- Topic 6: Benefits and challenges of a company vs. other forms of ownership
- Topic 7: Avenues of acquiring a business
- Term 2 Topics:
- Topic 1: Creative thinking and problem-solving
- Topic 2: Stress and crisis management
- Topic 3: Transformation of a business plan into an action plan
- Topic 4: Setting up/starting a business
- Topic 5: Professionalism and ethics
- Topic 6: Presentation of business information
- Term 3 Topics:
- Topic 1: Entrepreneurial qualities and success factors
- Topic 2: Citizenship roles and responsibilities
- Topic 3: The marketing function
- Topic 4: The production function
- Term 4 Topics:
- Topic 1: Team dynamics and conflict management
- Topic 2: Introduction to human resources
- Practice questions and answers per term
Topic 1: Influences on Business Environments
Components of the Business Environment
Micro Environment
- Definition: Refers to the business itself; also called the internal environment.
- Significance: Internal operations directly impact business success.
Components of the Micro Environment
- Vision
- Long-term dream of the business; future aspirations.
- Describes where the owners see the business going.
- Mission
- Describes the core function of the business.
- Outlines how to achieve the vision and goals; includes overall philosophy and competitive edge.
- Goals
- Desired long-term outcomes.
- Outcome statements guide strategic direction, e.g., improving profitability.
- Objectives
- Short-term activities for achieving goals; must be SMART:
- Specific
- Measurable
- Attainable
- Relevant
- Timely
- Management and Leadership Style
- Influences goal achievement; can be democratic or autocratic, each with advantages and disadvantages.
- Structure of the Business
- Describes management hierarchy and responsibilities defined in organograms.
- Organisational Resources
- Human Resources: Personnel needed to operate.
- Physical Resources: Capital goods like machinery and tools.
- Financial Resources: Available cash and investments for operations.
- Other Resources: Efficient use of time and other critical resources.
- Organisational Culture
- Defines workplace conduct, customer treatment, and internal relationships.
- Reflects values and beliefs integrated into business interactions.
Eight Business Functions
- Key functions essential for business operations:
- General Management - Overall strategic direction.
- Purchasing (Procurement) - Acquiring goods and services.
- Production - Manufacturing goods.
- Public Relations - Managing public image.
- Marketing - Conducting market research and promotion.
- Financing - Financial management and control.
- Human Resources - Employee welfare and management.
- Administration - Data management and processing.
Market Environment
- Definition: External environment; less controllable than the micro environment.
- Components:
- Customers
- Buyers of goods and services; brand loyalty is crucial for sustainability.
- Suppliers
- Provide essential inputs; their pricing impacts business costs.
- Competitors
- Other businesses in the same market; influence pricing and market share.
- Regulators
- Ensure compliance with laws; protect interests, especially employee rights.
- Intermediaries and Strategic Allies
- Connect micro and market environments; examples include retailers and wholesalers.
- Trade Unions
- Protect worker rights; negotiate for better conditions and wages.
Macro Environment
- Definition: External factors completely beyond business control.
- Components:
- Political Factors
- Stability and laws affecting business operations.
- Economic Factors
- Influence trading conditions; includes prime interest rate, repo rate, and taxation.
- Social Factors
- Consumer purchasing power shaped by societal issues (e.g., crime, employment).
- Legal Factors
- Current legislation impacts compliance requirements.
- Technological Factors
- Modern production methods important for efficiency.
- Environmental Factors
- Sustainability responsibilities and environmental impacts.
Extent of Control Over Environments
- Micro Environment: Full control over internal decisions.
- Market Environment: Some influence; effects from consumer behavior and supplier pricing.
- Macro Environment: No control; external changes dictate business operations.
Businesses' Involvement in the Macro Environment
- Political Aspects: Understanding local laws and stability.
- Economic Aspects: Staying updated on economic conditions and trends.
- Social Aspects: Addressing demographic challenges and societal trends.
- Technological: Adopting new technologies for competitive advantage.
- Legal: Compliance with laws through informed practices.
- Environmental: Implementing eco-friendly practices to mitigate impact.
Topic 2: Challenges of the Business Environments
Challenges of the Micro Environment
- Difficult Employees: Diversity in workforce leads to the need for cultural sensitivity training.
- Unmotivated Employees: Need for regular training and motivation strategies to boost productivity.
- Lack of Vision and Mission: Importance of clarity in guiding business objectives; risk of outdated strategies.
- Inadequate Management Skills: Necessity for skilled managers; impacts communication and productivity.
- Trade Unions: Engage transparently to address worker concerns and prevent strikes.
- Strikes and Go-Slows: Operations halt due to unfulfilled worker demands affecting productivity.
Environmental Scanning Technique
- SWOT Analysis: A strategic tool to assess internal Strengths, Weaknesses, and external Opportunities, Threats.
- Strengths: Attributes contributing to success (e.g., skilled workforce).
- Weaknesses: Factors hindering success (e.g., high employee turnover).
- Opportunities: External trends that can benefit the business (e.g., competitor closures).
- Threats: External challenges (e.g., supplier issues, rising costs).
Challenges of the Market Environment
- Competition: Need for competitor profiling to enhance market position.
- Shortage of Supply: Impacts production ability and may lead to increased costs.
- Changes in Consumer Behavior: Necessitates ongoing market research to adapt to trends.