Knowing this prior information, we can use it to our advantage to perform our sampling.
That technique is called certified random sampling.
Divide the population into subgroups, which we call substrata, and then we sample from each stratum using simple random sampling.
This involves an extra step than random picking data points using a random number generator.
It will be difficult at first because you want to combine the estimates to get a more accurate estimate.
You're stratifying and you're getting individual stats from each sample, each stratum, but how do you then consolidate into one value that still represents all.
Algorithm: