SUMMARY
2.1 CODING, CAPACITY & DURATION
STM
* Acoustic coding
* Capacity: 5–9 items
* Duration: ~18 sec
LTM
* Semantic coding
* Capacity: unlimited
* Duration: lifetime
Coding – Baddeley
* STM worse with acoustically similar words
* LTM worse with semantically similar words
• Shows STM & LTM are separate
• Artificial stimuli ↓ validity
Capacity
Jacobs: digit span → digits = 9.3, letters = 7.3
Miller: “magic number 7 ± 2”, chunking helps
• Jacobs reliable
• Miller overestimated – Cowan says 4 ± 1
Duration
STM – Peterson & Peterson:
* After 18s → 3% recall
* Artificial → ↓ external validity
LTM – Bahrick (Yearbooks):
* 90% at 15 years
* 70% at 48 years
* High external validity
2.2 MULTI-STORE MODEL (MSM)
Stores: Sensory Register → STM → LTM
Rehearsal transfers STM → LTM
Sensory Register: large capacity, very brief, modality-specific
STM: acoustic, 18 sec, 7±2 items
LTM: semantic, unlimited, lifetime
HM case study: damaged LTM, intact STM
Evaluation
✔ Baddeley supports separate stores
✘ STM not unitary — KF study
✘ Rehearsal type matters (Craik & Watkins)
✘ LTM is not one store — Tulving
2.3 TYPES OF LTM (Tulving)
Episodic: events, time-stamped, conscious recall
Semantic: facts/knowledge, not time-stamped
Procedural: skills, unconscious recall
Clive Wearing:
* Intact: procedural/semantic
* Damaged: episodic
Evaluation
✔ Case studies support separation
✘ Lack control in case studies
✘ Neuroimaging findings conflict
✔ Real applications: improve older adults’ episodic memory
✘ Debate whether episodic is part of semantic
2.4 WORKING MEMORY MODEL (Baddeley & Hitch)
Replaces STM in MSM
Central Executive: allocates attention, limited capacity
Phonological Loop: sound, inner ear + inner voice
Visuo-Spatial Sketchpad: visual/spatial data
Episodic Buffer: integrates info, link to LTM
KF study: impaired verbal, intact visual → supports separate stores
Evaluation
✔ Clinical (KF) & dual-task support
✘ CE unclear and vague
✘ Lab tasks = low external validity
2.5 INTERFERENCE (Forgetting)
When memories compete, especially in LTM
* Proactive: old affects new
* Retroactive: new affects old
(PORN = Proactive Old / Retroactive New)
McGeoch & McDonald: Similar memories = worst recall
Evaluation
✔ Rugby study (Baddeley & Hitch) = real world support
✘ Interference rare — cues may matter more
✔ Cues can overcome interference
✔ Drug studies support interference
✘ Lab studies → artificial tasks
2.6 RETRIEVAL FAILURE (Forgetting)
We forget because of lack of cues
Encoding Specificity Principle (Tulving):
Cue must be present at learning & recall
Context-dependent: e.g. land vs water (Godden & Baddeley)
State-dependent: e.g. sober vs drunk (Carter & Cassaday)
Evaluation
✔ Real-world uses (revision, exams)
✔ Strong lab & field support
✘ Context effects weak in real life
✘ Only affects recall, not recognition
✘ Hard to prove cues were encoded
2.7 EWT – MISLEADING INFORMATION
Leading Questions – Loftus & Palmer:
“smashed” → higher speed estimate & false glass memory
Post-event Discussion – Gabbert:
71% recalled things they didn’t see
Evaluation
✔ Real-world application (police, legal)
✘ Lab studies lack consequences
✔ Central details more resistant (Sutherland & Hayne)
✘ Memory contamination → not just conformity
✘ Demand characteristics likely
2.8 EWT – ANXIETY
Negative: Weapon Focus
Johnson & Scott: Knife = worse recall (33%)
Positive: Fight-or-flight
Yuille & Cutshall: real robbery → high stress = best recall (88%)
Inverted U theory: Moderate anxiety = best recall
Evaluation
✔ Unusualness matters (Pickel)
✔ Field studies support negative effects (Valentine & Mesout)
✔ Field support positive (Christianson & Hubinette)
✘ Lack control over real-life studies
✘ Ignores cognitive/emotional aspects
2.9 COGNITIVE INTERVIEW (CI)
4 techniques:
1. Report everything
2. Reinstate context
3. Reverse order
4. Change perspective
Enhanced CI: builds rapport, reduces anxiety
Evaluation
✔ 41% more accurate info (Köhnken)
✘ Also more incorrect info
✔ Some elements (report everything + context) are best
✘ Time consuming & expensive
✘ Variations make comparison difficult