TheAX.ai Pricing and Onboarding Overview

Overview of TheAX.ai Pricing Model

This document outlines the pricing and onboarding services from TheAX.ai, focusing on Customer Experience (CX) and Accelerated Experience (AX) and their distinct characteristics.

Customer Experience (CX) vs. Accelerated Experience (AX)

  • Customer Experience (CX):

    • Related to satisfaction of clients.

  • Accelerated Experience (AX):

    • Characterized by speed, scale, and impact.

    • AX generates faster, smarter, AI-enhanced outcomes across the consultancy lifecycle.

Pricing Philosophy

  • Pricing is aligned with the value created rather than a high price based on user count.

  • Unlike traditional SaaS models that charge per user, TheAX.ai pricing model is designed to scale with the success of the clients:

    • More client impact results in higher fees.

    • Charges only apply when there is increased delivery (more client impact, assessments, results).

  • Aim: Keep costs predictable, scalable, and fair for consultancies.

Three-Part Pricing Model

1. Onboarding Services

  • Designed to activate AI-powered, productized services quickly.

  • Key features:

    • Structured, expert-led onboarding.

    • Focus on achieving ROI within 30 days.

    • Supports consultancies that are launching, scaling, or transforming their business model.

2. Platform Fees

  • Simple monthly/annual pricing tiers customized based on business sizes and needs.

  • Pricing is kept low, encouraging a variety of consultancy sizes to engage with the platform.

3. AI Consumption Fees

  • Additional charges apply when usage exceeds standard allowances.

  • Aligns with generating increased client value.

Onboarding Options and Packages

General Overview

  • Objective: Fast-track consultancy to get measurable results rapidly.

  • Expert-designed onboarding pathways facilitate going live with AI-driven Productisation in 30 days or less.

Packages Offered

  1. Guided Package (for self-launch consultancies):

    • Includes: Customer Success Manager, touchpoint meetings, platform training, guidance on product building.

    • Pricing: £500.

  2. AX30 Project Package (for firms needing expert assistance):

    • Includes: All features of Guided + a Product Positioning workshop, AI-powered Maturity Model setup, personalized report, Go-Live readiness.

    • Pricing: £2,500.

  3. Full-Cycle Package (for deep strategic support):

    • Includes: All features of AX30 + Go-to-Market planning, sales deck, and campaign launch communications.

    • Pricing: £5,500.

Additional Custom Services

  • Tailored services from Proof of Concepts (PoCs) to business transformation services.

  • Partnerships offer extra assistance and expertise in sales and brand development.

FAQ Highlights

  1. Is onboarding remote or on-site?

    • Default is remote; on-site sessions are £350/day plus expenses.

  2. Can I upgrade my onboarding package?

    • Yes, you can upgrade at any time, and prior payments will be credited.

  3. Support after go-live?

    • Yes, ongoing Customer Success Manager (CSM) and community support available.

AX Platform Pricing

  • Launch Plan:

    • Monthly Fee: £75

    • Includes: 1 user, 50 1-to-1 assessments, 2 group assessments; £75 per additional user.

  • Growth Plan:

    • Monthly Fee: £700

    • Includes: 15 users, 250 1-to-1 assessments, 10 group assessments; £47 per additional user.

  • Scale Plan:

    • Monthly Fee: £2,000

    • Includes: 50 users, 600 1-to-1 assessments, 28 group assessments; £40 per additional user.

Key Features of Pricing Structure

  • No locking of core features behind paywalls.

  • Users linked to successful project delivery rather than simple seat count.

  • Pricing reflects AI resource consumption and project delivery activities.

  • Committed to transparent pricing in Service Agreement.

AI Consumption Pricing

  • Charged based on actual usage, particularly during client engagements (e.g., assessments).

  • Admin dashboard provides real-time usage tracking, cost controls, and plan adjustments.

Governance & Guarantees

  • All sizes of consultancies receive same core tools.

  • Increased pricing is contingent on delivering increased value.

Conclusion

  • TheAX.ai's pricing strategy respects both client success and operational costs while allowing scalability and predictable growth for consultancies.

  • Focus on providing tools and resources necessary for transformation into the AI-powered consultancy environment.

Contact Information

  • Robert Streeter

    • CEO

    • Email: robert@theax.ai

    • Phone: +44(0)7704 251447

  • Ian Herring

    • CSO

    • Email: ian@theax.ai

    • Phone: +44(0)7538 127347

  • Website: www.theax.ai