Media FINAL
Who was Claude Chappe and why was he famous? How about the Lumiere brothers? What is a digital immigrant? Is this YOU? Why or why not? Social Science researchers can sometimes connect media use with an action or behavior but it can be a difficult connection to confirm. Why? Media entities don’t try to tell us what to think; they do attempt to tell us things we should be thinking about. What does this mean? How many freedoms are guaranteed by the First Amendment? Media companies are businesses. Why do we know this? Although humans and many animals use sounds to communicate, oral communication in humans stands out. Why? What does the nature deficit disorder include? Three ideas… behind this. In the post-Civil War period of American history, there were no electronic media forms, but we know media was influential. How did the work of journalist Ida B. Wells influence the public? The ability to understand how the media work and how media influences our lives is referred to as? Just as it's important not to eat ice cream and snacks all the time, your instructor has advocated consuming media from a variety of sources and in a variety of forms or formats. He refers to this as what? Identify various types of media. What made the Gutenberg Bibles available to the public? As of 2020 according to data from your textbook about how much of our time is spent consuming media, on average? What is a key feature of mass media versus interpersonal communication? What approach or medium is considered the first mass medium? We are bombarded with media content as we move through the world (e.g., billboards), even if we don’t personally engage with it. Various examples from politics/advertising (billboards, ad messages on clothing, ads in coffee shops). This doesn’t count social media and digital device content and messages. What might we conclude from this observation? Movies like Jaws and Cocaine Bear might cause long-term fears in moviegoers where some could become afraid of being attacked by an animal. Name the theory associated with this idea: If a child watches videos of food fights and then proceeds to throw mashed potatoes at her mother, this might be considered proof of what media effect? The idea that people react to media in many different ways, depending on many different factors is what theory or perspective? One flaw in with most media theories is they measure behavior-based outcomes. However, according to your Mindich text, media can cause narcotizing dysfunction. What does this mean? What is the uses and gratifications theory? What do we mean by the Long Tail? What is media literacy? When is human language estimated to have emerged? As new forms of media are introduced, they alter our mindsets (e.g., TV changed how we felt about radio and TV forced people to feel rather than think). This is part of Marshall McLuhan’s: In what ways can an overload of media exposure prove disastrous? Approximately how long ago did written languages begin to emerge? Oral communication is more dynamic because it is changeable and fluid. But at the same time, Oral communication is less dynamic because it needs to be conservative with information (because of how changeable it is). We call this: We talked about writing systems changing into a new stage of permanence and portability, such as the move from stone to papyrus. As a result of this change: The mass _____ describes a group consuming the same content, while the term mass ______ highlights the solitary way in which mass communication can be consumed. Which countries were particularly instrumental in the early days of printing through woodblock printing? What is narrowcasting? Your text offers a broad view of the term media sensationalism, from the earliest newspaper to contemporary media and social media. Which of these are the basic ingredients of sensationalism? The printing press revolutionized many different parts of society. According to Chapter 4, which three areas are especially noteworthy? When a ruler or government censors of some content and punishes its creators to deter others from publishing similar content in the future, because they want to avoid being punishment, we say the government has created: Which of these trends was/were set in motion by the development of the printing press? The first commercial newspapers in Lippmann’s third stage which developed as low-cost publications with enticing headlines but also ads to sell merchandise are known as the …. According to the inverted pyramid, in a five-paragraph article, the most important information would be in which paragraph? Following the decision in Zenger v. New York (1735), what is an acceptable defense if you’ve been accused of seditious libel? What was the role of newspapers in the Revolutionary War? We characterize the period where newspapers sensationalized the news and relied on big, dramatic stories to help sell newspapers as the period of ____________________. What did telegraph companies and railroads have in common? When a medium can promote commonly shared, socially acceptable beliefs, this medium has... What was a result of the joint rise of the telegraph and the Associated Press? Following the invention of the telegraph, the world’s largest ship, the Great Eastern, was tasked with what job? What did Samuel Morse and Alfred Vail achieve in late April 1844 that would change communication? The telegraph enhanced the exchange of ideas leading to the use of information to better facilitate business dealing for those with access to important information. What do we sometimes call this use of communication to facilitate useful information exchange? Escaping the police is much more difficult, news can spread faster, consistent time zones eventually developed, we can connect to more people faster than ever before. These are benefits of: Investigative journalism aimed at exposing corruption and inequality is also known as... While ________ is an attempt to get as large an audience as possible, ______ describes the effort to establish a smaller, niche audience. Magazines make money through the sale of advertising, the sale of subscriptions and the sale of single-issue copies. Creating demand for the copies thus is very important. One way magazines attempted to encourage sales and value of the magazine title/brand/issue was to: A surplus of agricultural products encouraged trade as these products had values attached to them. We soon saw that a means of tracking the accumulation of wealth would appear in ancient Egypt, through the use of what? Why was Emmett Till’s picture published in Jet? Why are there representation challenges associated with covering news? What was the name of the first newspaper published by African Americans in 1827. Does radio provide a soundtrack for one’s life. Why or why not? It once did, but now??? What music do we think of as distinctly American music? What was the Double V Campaign? See notes… What two functions did early radio serve? What’s the deal with Aunt Mary? Why is radio a development tool? What agency regulates broadcasting but not the internet? How is media content supported? Who was Solomon Linda? In what context did we discussion him in class? “There's a feller in there that'll pay you $10 if you sing into his can” is a line from the film Oh Brother, Where Art Though. What does this signify? Two prominent photos from the Vietnam war changed public opinion. How? How or why is digital photography a good tool for distribution of photos? Some names to know: Ollie’s Barbecue Georges Méliès The Marx brothers Edwin Armstrong Lee deForest. Philo Farnsworth Reginald Fessenden Nicola Tesla What is narrowcasting? What was the Red Scare? What did it impact? What is social capital? What do we mean by a balanced diet approach to media consumption? Why is there Lowest Common Denominator programming? Where did narrowcasting come from? How about broadcasting? What’s the word’s origin? How is the BBC funded? What is a “dream palace”? What is the Marketplace of Ideas—covered previously, too! What happened in the Kennedy-Nixon presidential debate? What is visual literacy? Why are these numbers important: 78, 33 1/3 and 45 Radio is a mature medium. Why? Why did the radio industry want to be regulated? Is photography art or journalism? How did it evolve along these two paths? What are the seven main news values? What is the difference between libel and slander? Review Brandenburg v. Ohio. Which major newspapers were at the center of exposing the Pentagon Papers? The Supreme Court upheld the Westboro Church’s right to protest at funerals. What was their reasoning? What did the New York Times Co. v. Sullivan determine? Wikileaks and the New York Times have similar goals but different priorities. What was the difference? When people barely follow political news and don’t bother to engage with it, this is known as... How has the economic decline of media organizations put journalists’ lives in danger? How has social media influenced the mainstream media’s agenda setting? Is journalism a profession? There continues to be discussion as to what obligations, responsibilities or standards social media companies should follow concerning content moderation. What are company obligations? Under the current U.S. system, are journalists free to criticize the government, businesses, and others? What is media literacy? What is the balanced diet approach to media? We've talked about the fact that journalists strive to be objective or neutral or simply fair in how they report a story. I noted however that journalists are always influenced by What is Twitch? What style of game is World of Warcraft? What was the harassment campaign by mainly male gamers that targeted women, diversity, and progressive politics? Consider the video game Rust. Are video games hot or cold media? Explain. What are the four promises of advertising listed by John Berger? James Bond ordering Heineken instead of his classic martini (shaken, not stirred) is an example of... What is “demand creation”? It is now easier than ever to skip an ad. How has advertising adapted to this? According to academic research, which of the following is NOT a factor in how consumers perceive ads? Which type of advertisements used to be the “bread and butter” of the newspaper industry? What is “femvertising?” What is “standard-setting public relations”? In addition to justifying opinions, public relations came into being as an important mode for interpretation. Why is propaganda not synonymous with public relations? Provide examples in your explanation. Is public relations work only useful for powerful elites? Provide an example to illustrate your point of view. What are “pseudo-events”? Are they always positive? Provide two examples. Both public relations and advertising are interested in promoting a product, brand, or person. What is the difference between them? The Supreme Court upheld the Westboro Church’s right to protest at funerals. What was their reasoning? The Supreme Court case New York Times Co. v. Sullivan determined a new threshold for libel. What is this threshold and how did it determine the outcome of Hustler Magazine v. Fallwell? What are examples of reporter bias? Donald Trump’s adversarial relationship with the press is akin to that of which former president? Politicians have increasingly appeared to favor soft “news” over hard journalism. What is this? What does the following statement describe: “News that concerns itself with a small geographic area”. What are “gatekeepers?” Sometimes, journalists are harmed by an intention to intimidate. What might we call this? How has the economic decline of media organizations put journalists’ lives in danger? How has social media influenced the mainstream media’s agenda setting? What are four common components to investigative journalism? The Sophists of ancient Greece taught an early form of public relations also known as... What is “standard-setting public relations”? What was the purpose of the Committee on Public Information? Who believed the public was incapable of critical thought and could be guided towards choices agreed upon by their betters? What method of gathering information is used to artificially form groups? What is “stigma removal”? Why is propaganda not synonymous with/the same as public relations? Sometimes, public relations work is thought of use useful for powerful elites. This isn’t always true: What are “pseudo-events”? Which amendment protects free speech? What does it mean to say that the modern-day panopticon is everywhere? In our world of AI and computer chips from Nvidia, what is Moore’s Law? What/why was the earliest version of the internet created? What is the digital divide? Where/how does media hegemony fit into this discussion? What might we predict about our media future? Read this to help with this review.