Research Methods: Correlational vs Experimental
OVERVIEW
Summarize the major characteristics of correlational studies.
Summarize the major characteristics of experiments and how they differ from correlational studies.
Explain major research strategies.
Identify the primary ethical principles used to guide research.
Assignment: Evaluating Developmental Claims through Research.
INTRODUCTION: SAD BEIGE TOYS
Context: There is a debate about whether filling children’s environments with neutral, beige toys contributes to an aesthetically pleasing home versus enriching environments with color.
Critics’ claim: Beiges/neutral environments may be harmful because color and environmental richness support development.
Media examples (from slides):
"BEIGE MOMS" ARE OUT OF CONTROL; POV: You're a beige mom.
TikTok videos with titles like "Sad Beige Moms" discussing overconsumption and painting toddler toys beige.
Videos with hundreds of thousands of views and hashtags such as #sadbeigemoms, #beigemoms, overconsumption.
Others discuss prioritizing aesthetics over development; clips titled Influencer Insanity, etc.
Implication for research literacy: Popular media narratives can frame questions about environmental color and child development; need for systematic evidence.
THE SCIENTIFIC METHOD
Step 1: Identifying a specific question of interest.
Step 2: Formulating an explanation.
Step 3: Carrying out systematic research that supports or refutes the explanation.
RESEARCH QUESTION
Are colorful environments important for child development?
Are monochromatic beige environments harmful for child development?
Do children who grow up in colorful environments have better developmental outcomes?
Do children who grow up in monochromatic backgrounds have worse developmental outcomes?
DEFINING OUR PARAMETERS
Independent variable (IV): environment type — beige vs colorful.
Dependent variable (DV): developmental outcomes.
Questions to specify DV: what outcomes exactly? how to operationalize them?
Age range: what ages to include? which ages might be more susceptible to environment type?
DIFFERENCE BETWEEN CORRELATIONAL AND EXPERIMENTAL RESEARCH
Correlational approach examines the relationship between two variables without manipulating them.
Experimental approach manipulates an independent variable to observe its effect on a dependent variable, with random assignment and control conditions.
RESEARCH QUESTION (conceptual framing)
Correlational framing: Do beige environments correlate with developmental differences?
Example as stated: Do children raised in beige environments show developmental differences from those raised in colorful environments?
Experimental framing: Does placing children into beige environments causally change developmental trajectory?
CORRELATIONAL STUDIES
A correlation is a statistical relationship between two variables (how they vary together).
Positive correlation: As one variable increases, the other also increases.
Example: more hours studying → higher GPA.
Negative correlation: As one variable increases, the other decreases.
Example: more stress → less sleep.
CORRELATION AND CAUSATION
Problems with inferring causation from correlation:
Third-variable problems (confounds): a separate variable may influence both X and Y.
Directionality problem: unclear which variable influences the other.
Visual aid mention: CDF (Cumulative Distribution Function) used to illustrate data distributions (example figures included in slides).
Example cues in slides: Annual Income by Educational Level and related distributions (illustrative of how variables may co-vary and mislead causal inferences).
CORRELATION AND CAUSATION (continued) / CONTROLLING CONFOUNDING FACTORS
Identifying potential confounds through common sense and review of relevant literature.
Statistically control for potential confounds (e.g., partial correlations, multiple regression, etc.).
Temporal precedence considerations to address directionality (leading into longitudinal designs).
Longitudinal studies as a way to address temporal precedence.
TYPES OF CORRELATIONAL STUDIES
Naturalistic Observation: researchers observe behavior without interference.
Ethnography: researcher aims to understand values and attitudes by acting as a participant for a period of time.
Case Studies: in-depth interviews and testing with one individual or a very small group.
Survey Research: collecting self-report data from a sample.
Psychophysiological methods: test for associations between physiological measures and behaviors.
ETHICAL AND PRACTICAL CONSIDERATIONS IN CORRELATIONAL RESEARCH
Exploring naturally occurring relationships.
Generating hypotheses for future experiments.
Rationale for using correlational methods when experimentation is not feasible or ethical.
EXPERIMENTAL STUDIES
Random assignment of participants to different experiences.
Independent variable: the manipulated factor.
Dependent variable: the outcome measured.
Treatment group(s): receiving the treatment.
Control group: no treatment or a placebo.
EXPERIMENTAL STUDIES / DESIGN TYPES
Between-Subject Design: different participants in each condition.
Within-Subject Design: same participants experience all conditions.
Note on slide wording: The slide text appears to mislabel between-subjects vs within-subjects (with order/randomization notes). Standard definitions:
Between-Subject: each participant is assigned to one condition only.
Within-Subject: the same participants experience all conditions; order is randomized.
CHALLENGES WITH SAMPLING
Recruitment can be difficult.
Small sample sizes reduce statistical power (ability to detect an effect).
Convenience sampling reduces diversity and generalizability.
Financial costs for compensating participants can be a constraint.
THREATS TO EXPERIMENTAL VALIDITY
Confounding variables: extraneous factors that vary with the IV.
Demand characteristics: participants guess the hypothesis and alter behavior accordingly.
Experimenter bias: researchers unintentionally influence results.
Attrition: dropout rates differ across groups.
Order effects: in within-subjects designs, earlier tasks influence later ones.
Floor effects: participants perform at the lowest level regardless of condition.
Ceiling effects: participants perform at the highest level regardless of condition.
LONGITUDINAL RESEARCH
Definition: the same individuals are tested multiple times as they age.
Purpose: measure development by tracking changes over time.
CROSS-SECTIONAL RESEARCH
Definition: individuals at different ages are compared at the same time.
Purpose: measure developmental change across age groups without following individuals over time.
MEASURING DEVELOPMENTAL CHANGE
Longitudinal Research: same individuals across multiple time points.
Cross-Sectional Research: compares different age groups at a single time point.
Disadvantages of longitudinal studies:
Attrition: participants drop out over time.
Studies take longer to publish.
Testwise or practice effects can inflate performance.
Disadvantages of cross-sectional studies:
Cohort effects: individuals born in the same period may share experiences unrelated to age.
Selective participation and dropout: certain individuals in one age group may be more likely to participate or quit.