Plato: Suggested that memories are like stamp images created from wax, indicative of the private and introspective nature of mental representations.
Behaviorism: Figures like Watson (1913) denied the existence of mental images, viewing the mind as a "black box."
This skepticism had a lingering negative effect on mental imagery research.
1970s Developments: Emphasis shifted, recognizing mental imagery as integral to memory, problem-solving, and creativity (e.g., Paivio, 1971).
Shepard and Metzler (1971): Conducted studies using the mental rotation paradigm, showing that response times increased linearly with the angular disparity between two 3D objects, indicating cognitive manipulation involved in visual rotation.
Analog Code (Kosslyn):
Image Scanning Paradigm (Kosslyn, Ball and Reiser, 1978): Study where participants imagined walking around an island on a mapped representation; found that scanning time increased linearly with distance, supporting the analog representation theory.
Propositional Code (Pylyshyn):
To resolve the imagery debate, researchers leverage neuroimaging techniques:
Findings show that the visual cortex is active during imagery tasks, suggesting shared substrates between perception and imagery.
Pearson (2019) noted:
Main research focus on visual cortex (V1, V2) where early activity patterns emerge in both perception and imagery.
Damage to the ventral (what) and dorsal (where) streams from ventral pathway (VP) damage impairs object perception and shape visualization.