Why DispatchHealth Uses Channel Partners
DispatchHealth does not sell directly to patients—they work through insurance companies and healthcare providers who pay for their services.
This allows more patients to access their services, especially Medicare and Medicaid populations.
Evaluating Channel Partners
You must choose two out of six potential partners based on four criteria:
✅ Target Market Fit – Does this partner serve the right patient demographics?
✅ Long-Term Growth Potential – Is this partner expanding or stagnating?
✅ Financial Attractiveness – How profitable will this partnership be?
✅ Aligned Interests – Does this partner share DispatchHealth’s mission?
Trade-Offs in Partner Selection
Example trade-off: Optum has the biggest reach, but its size might mean DispatchHealth has less negotiating power.
Example trade-off: WellMed perfectly aligns with DispatchHealth’s target market, but it’s smaller and more regionally limited.
DispatchHealth wants a channel partner that provides access to the highest percentage of older adults with complex conditions. Which partner is best suited for this need?
A) Humana
B) Optum
C) WellMed
D) Blue Shield of California
🔹 Answer: C) WellMed (WellMed focuses on senior care and chronic disease management, which aligns with DispatchHealth’s target market).
What Is a Social Enterprise?
A business that uses for-profit strategies to achieve nonprofit-like social goals.
DispatchHealth’s social mission: Improve access to healthcare at home for vulnerable populations while still making a profit.
How Is a Social Enterprise Different from Other Models?
For-Profit Business – Only focuses on revenue & profits.
Nonprofit – Solely mission-driven, relies on donations or grants.
Social Enterprise (Hybrid) – Balances profit + impact.
Who Is DispatchHealth’s Real Customer?
Patients = Beneficiaries (receive care, but don’t pay).
Insurance Companies & Government = Customers (pay for the services).
How does DispatchHealth function as a social enterprise?
A) It operates as a nonprofit but relies on government grants.
B) It provides free services and relies solely on donations.
C) It uses a for-profit business model while increasing healthcare access for underserved populations.
D) It is a government-funded organization that provides healthcare to all citizens.
🔹 Answer: C) It uses a for-profit business model while increasing healthcare access for underserved populations.
Contribution Margin Formula:
CM ($) = Revenue – Variable Costs
CM (%) = (CM $ / Revenue) × 100
Why Contribution Margin Matters
Higher CM means higher profitability per patient visit.
Used to compare which channel partners are more financially attractive.
How Different Payers Affect CM
Medicaid CM = 20% (low margin)
Medicare CM = 46.67% (moderate margin)
Private Insurance CM = 75% (high margin)
DispatchHealth receives $3,200 per visit from a private insurance partner. The variable cost per visit is $800.
What is the contribution margin percentage?
A) 25%
B) 50%
C) 60%
D) 75%
🔹 Answer: D) 75%
CM ($) = $3,200 - $800 = $2,400
CM (%) = ($2,400 / $3,200) × 100 = 75%
Understanding the 3 Key Financial Statements
Income Statement – Measures revenue & expenses to find profit.
Balance Sheet – Shows a company’s assets, liabilities, and equity at a single point in time.
Statement of Cash Flows – Tracks cash movements from operations, investing, and financing.
Cash Burn Rate & Financing Needs
Cash Burn Rate = Net Cash Outflow per Month
Runway = Cash on Hand ÷ Monthly Burn Rate
Total Financing Needed = Net Cash Outflow – Beginning Cash + Target End Cash
If DispatchHealth starts 2025 with $300,000 in cash, expects a net cash burn of $50,000 per month, and wants to end the year with $100,000, how much additional financing do they need?
A) $200,000
B) $300,000
C) $400,000
D) $500,000
🔹 Answer: C) $400,000
Total Cash Needed = (50,000 × 12) - 300,000 + 100,000 = 400,000
Handling Conflict in Teams
Constructive Conflict – Encourages open discussion, debate, and better decisions.
Destructive Conflict – Leads to personal attacks, disengagement, and poor performance.
Psychological Safety – Creates an environment where all members feel comfortable speaking up.
Email & Report Writing Best Practices
Persuasive Emails & Reports should:
✅ Have a clear recommendation
✅ Use concise, structured arguments
✅ Provide data-driven reasoning
A team member disagrees with the group’s channel partner recommendation and refuses to contribute.
What is the best way to handle this situation?
A) Exclude them from the project and proceed without their input
B) Confront them publicly and demand an explanation
C) Encourage open discussion and ask them to explain their concerns
D) Ignore the issue and focus on completing the project
🔹 Answer: C) Encourage open discussion and ask them to explain their concerns.
✅ Prioritize Financial Calculations – Contribution margin, cash burn, and financing needs will make up 20%+ of the test.
✅ Understand Channel Partner Selection – You must justify which partners to choose & why.
✅ Review Social Enterprise Concepts – Know how DispatchHealth balances profit and impact.
✅ Practice Business Communication Skills – Know how to write a persuasive recommendation.
Which section do you need the most help with?
Want me to generate a full-length practice quiz to test your understanding?
Let’s make sure you crush this exam! 🚀
can you turn these into flashcards or something like that for studying
ChatGPT said:
Great idea! Here are digital flashcards to help you study efficiently. Each card has a question on one side and the answer on the back so you can quiz yourself.
📝 Question:
Why does DispatchHealth use channel partners instead of selling directly to patients?
💡 Answer:
DispatchHealth’s customers are insurance companies, not patients. Partnering with insurers allows more patients to access care without high out-of-pocket costs.
📝 Question:
What are the four evaluation criteria for selecting a channel partner?
💡 Answer:
Target Market Fit – Does the partner serve DispatchHealth’s ideal patient base?
Long-Term Growth Potential – Will the partnership expand in the future?
Financial Attractiveness – How profitable is the partnership?
Aligned Interests – Does the partner support DispatchHealth’s mission?
📝 Question:
Which partner has the highest number of Medicare members, making it a strong fit for DispatchHealth’s typical patient base?
💡 Answer:
Humana (15.5M Medicare members) – a great match for DispatchHealth’s senior-focused care.
📝 Question:
What is a social enterprise?
💡 Answer:
A for-profit company that uses business strategies to achieve a social goal—balancing profit + impact.
📝 Question:
Who is DispatchHealth’s real customer?
💡 Answer:
Insurance companies and government programs (Medicare, Medicaid).
Patients = Beneficiaries, not paying customers.
📝 Question:
How is a social enterprise different from a nonprofit?
💡 Answer:
A nonprofit relies on donations, while a social enterprise generates revenue to sustain its impact.
📝 Question:
What is the formula for contribution margin ($ and %)?
💡 Answer:
CM ($) = Revenue – Variable Costs
CM (%) = (CM $ / Revenue) × 100
📝 Question:
DispatchHealth receives $3,200 per visit from private insurance. Variable costs per visit are $800. What is the contribution margin percentage?
💡 Answer:
CM ($) = $3,200 - $800 = $2,400
CM (%) = ($2,400 / $3,200) × 100 = 75%
📝 Question:
Which type of insurance gives DispatchHealth the highest contribution margin?
💡 Answer:
Private insurance (75% CM) → More profitable than Medicare (46.67%) or Medicaid (20%).
📝 Question:
What are the three main financial statements and what do they show?
💡 Answer:
Income Statement → Revenue & expenses over a period (profitability).
Balance Sheet → Assets, liabilities, and equity at a single point in time.
Statement of Cash Flows → How cash moves in & out of the business.
📝 Question:
What is cash burn rate, and how is it calculated?
💡 Answer:
Cash Burn Rate = Monthly Net Cash Outflow
Used to estimate how long a company can operate before running out of cash.
📝 Question:
DispatchHealth starts with $300,000 in cash, burns $50,000 per month, and wants $100,000 left at year-end.
How much additional financing is needed?
💡 Answer:
Total Cash Needed = (50,000 × 12) - 300,000 + 100,000 = 400,000
Answer: $400,000 needed.
📝 Question:
What are two key elements of handling conflict in teams?
💡 Answer:
Challenging Each Other → Question ideas, avoid groupthink.
Psychological Safety → Respectful debate, open communication.
📝 Question:
A teammate disagrees with your channel partner selection and refuses to contribute.
What’s the best response?
💡 Answer:
Encourage open discussion and ask them to explain their concerns.
📝 Question:
What makes a strong business presentation slide?
💡 Answer:
Clear, concise title
Minimal text (use visuals!)
3-second billboard rule (audience should grasp the message quickly)
✅ Test yourself: Read the question, then try to answer before flipping the card.
✅ Mix them up: Focus on weaker areas (financial concepts, vocabulary) to improve your understanding and retention.