review
Techies – tecnológicos/informáticos
Disruptive - innovador - changing the traditional way that an industry operates, especially in a new and effective way
Pitch - the words or speech someone, especially a salesperson, uses to persuade someone to buy, do, or use something
100% hit rate – 100% de aciertos
Founder and CEO – fundadora y CEO
Equity - the value of a company, divided into many equal parts owned by the shareholders, or one of the equal parts into which the value of a company is divided
Spend a fortune – gastarse una fortuna
Bypass the app stores: omitir las apps
Online tool – share of stocks saved for future employees of the company
Signups - formally engage someone in employment.
Turnover - the amount of business that a company does in a period of time and the rate at which employees leave a company and are replaced by new people
Net profit – beneficio neto
Background - the conditions that existed before a particular event happened and that help to explain that event
customer base - the group of customers who repeatedly purchase the goods or services of a business
product awareness - knowledge of what a company makes or provides
B2B – (business to business) when a business makes a transaction with another
primary market - market in which buyers and sellers negotiate and transact business directly without any intermediary such as resellers
majority shareholders - person owning 50% + 1 of a company’s shares
have traction (with) – being attract or have interest
smart money investors - experienced and well-informed investors
burn rate of cash – a way of measuring negative cash flow
distribution model - system used to get products from manufacturers to outlets
cut out the middleman – remove from the purchasing process the person who normally buys from the producer and sells to the retailer
overcome a challenge - deal successfully with something that is difficult
analyse customer behaviour – examine why customers do what they do
Incentivise – encourage to do something by offering rewards
open doors – helps you to get where you want in business
miss a trick – not take advantage of an opportunity
Futureproof -
Unicorn – billion dollar company
Founder – fundador
Run a business - to operate, to direct, to oversee, to manage (a business, a company)
Backfire - have an opposite and undesirable effect to what was intended
Blockbuster- a very successful product, film, etc. that makes a lot of money
Behind the scenes - working or happening privately without being known or seen by the public
Debacle into – a complete failure
Key metric - a statistic which, by its value gives a measure of an organization or department's overall health and performance
Retain customers - ensure a customer makes repeat purchases, is satisfied with a company's services, and does not defect to a competitor
Maximize engagement – maximizar el compromise
Company policy – la póliza de una company
Business model – el plan que sigue
Operating costs – los costes de operación
Sales figures - the value or amount of the total sales of an industry's or company's products for a particular period
Price range – rango del precio
Employee benefits – beneficios del empleado
Stock exchange – bolsa de mercados
Interest rate -interes
Brand identity – identidad de una marca
Brand awareness - he familiarity of consumers with a particular product or service.
Market share - the portion of a market controlled by a particular company or product
Price war - a period of fierce competition in which traders cut prices in an attempt to increase their share of the market
Up-skilling – learn additional skills
Assembly-line - a series of workers and machines in a factory
STEM education - a teaching approach that combines science, technology, engineering and math
Leverage - use something to maximum advantage
VR – virtual reality
AR – artificial reality
White collar jobs – office jobs, secretaries
Cloud solutions - apps, storage, computer networks or other resources that are accessed with an internet connection
Data literacy - an individual possesses the skills necessary to understand, explore, use, make decisions with, and communicate using data.
Savvy – clever, intelligent
Tech-innate – born with technology
Hyper-informed – has a lot of information
Livelihoods - means of securing the necessities of life
Precariat – social class
ROI – return on investment (Our ROI was 10%)
Take its toll – pasar facture
Employee tenure - the length of time a person has worked for a particular employe
Loathe – hate
Crowdfunding - a way of raising money to finance projects and businesses
Capital market - financial markets that bring buyers and sellers together to trade stocks, bonds, currencies, and other financial assets
Automation – Aplicación de tecnologías para producir bienes y servicios con mínima intervención humana
Customer engagement - a company creates a relationship with its customer base to foster brand loyalty and awareness
“try before you buy” - prueba antes de comprar
Sustainability - the ability to be maintained at a certain rate or level
Futureproof – protect yourself against future changes
Authenticity - Autenticidad
College tuition fees – matricula
Brand consciousness - aware of popular brands and wanting to buy particular brands rather than others
“fake news” – news that aren’t real or true
Flash sales - a sale of goods at greatly reduced prices, lasting for only a short period of time (rebajas)
CBA – can’t be bothered
Big-ticket item- a big purchase (car, house)
Attention span - the length of time during which one is able to concentrate or remain interested
Free sample – giveaway to attract clients
Golden ticket - a qualification or set of circumstances that gives someone a significant opportunity
Equity – the value of a company, divided into many equal parts owned by the shareholders, or one of the equal parts into which the value of a company is divided
Bias - inclination or prejudice for or against one person or group, especially in a way considered to be unfair.
Saddled with – to cause someone to have a problem
Aligned with – give support to someone
Fund - provide with money for a particular purpose
Mission – an objective to reach
Freelance - self-employed and hired to work for different companies on particular assignments