Exam Study Guide
Overview of Key Concepts
- Sport as a Social Institution
- Definition: Sport functions as a unifier among people and serves cultural and social purposes.
- Role of sport in society: Acts as a platform for social interaction, community building, and identity formation.
Drawbacks of Sport in Society
- Potential negative impacts include:
- Violence and aggression, particularly in contact sports.
- Promotion of exclusivity and elitism.
- Over-commercialization reducing the authenticity of sport.
Learning Behaviors and Social Roles in Sport
- Importance of being culturally tuned to the country in which one operates as a sport manager.
- Social roles adopted by athletes, coaches, and managers contribute to the overall culture of sport.
Essential Skills for International Sport Managers
- Management & Leadership
- Distinction between management and leadership:
- Management: Involves planning, organizing, leading, and controlling resources.
- Leadership: Focused on inspiring and motivating individuals towards achieving a goal.
- Competencies of Organizational Managers
- Must possess skills such as:
- Communication, strategic planning, decision-making, and conflict resolution.
Five Processes of Management
- Planning
- Organizing
- Leading
- Controlling
- Evaluating
Leveraging Events
- Definition: Utilizing events to maximize exposure, engagement, and financial opportunities for sports organizations.
Governing Bodies in Sport
- These organizations establish and regulate policies, rules, and standards within sports at various levels (international, national, local).
Personal & Professional Values in Sports Management
- Ethics
- Definition: Moral principles that govern a person's behavior.
- Relation to sport managers: Ethical behavior is critical in maintaining integrity and trust in the sports industry.
- Existentialism in Sport Management
- Understanding the individual's existence and choices within the context of managerial roles.
- Difference Between Morals and Ethics
- Morals: Personal standards of right and wrong.
- Ethics: Rules provided by an external source, e.g., codes of conduct in professional environments.
Relationship to Social Values
- Sports operations are often reflective of broader societal values, including diversity, inclusion, and respect.
Codes of Ethics
- These codes are established guidelines designed to set out acceptable behaviors for professionals in the sports industry.
Marketing in Sports
- Perishability of Sport
- Definition: The inability to store or inventory sports events, making timely marketing critical.
- Positioning
- Crafting a marketing strategy that allows a sport organization to occupy a distinctive place in the market.
- Demographics and Psychographics
- Classifications used by marketers that include age, gender, income, interests, attitudes, and behaviors for targeting and outreach.
Examples of Product Extensions
- Include tangible and intangible aspects, such as:
- Merchandise (tangible) vs. fan experience (intangible).
News Releases
- Definition: Official statements issued to the media to announce something of interest (events, changes in organization, etc.).
Economic Concepts in Sport
- Definition of Key Terms
- Profit: Financial gain after costs are deducted.
- Micro & Macro Economics:
- Microeconomics deals with individual businesses and consumers.
- Macroeconomics examines the overall economy and national policies.
- Collective Bargaining
- Economic Trends: Examples include shifts in consumer spending and changes in sponsorship patterns.
Economic Impact of Sports
- Sports can influence regional and national economies through job creation, tourism, and infrastructure development.
Legal Aspects
Law and Society
- How laws are developed and shaped by societal norms and values.
Torts in Sport
- Tort: A wrongful act leading to legal liability.
- Intentional Torts: Deliberate acts causing harm or damage.
- Negligence: Failure to take proper care leading to damage or injury.
Federal Legislation
- Title IX: Prohibits discrimination based on sex in federally funded education programs, impacting school sports.
- ADA (Americans with Disabilities Act): Mandates equal access and prohibits discrimination against individuals with disabilities in all areas of public life, including sports.
- Waivers: Legal contracts where individuals purposely relinquish their right to sue in certain situations, often applied in sports contexts to mitigate risk.