module 5: communication skills for pharmacy techs

Communication Skills for Pharmacy Technicians

Objectives:

  • Identify key components of active and engaged listening

  • Describe how to communicate clearly and effectively, both verbally and in writing.

Up to half of medication errors in the hospital and 20% of adverse drug events have been attributed to poor communication of medical information.

Active and Engaged Learning

  • active listening involves focusing on the speaker, responding appropriately, and withholding judgment.

Core Components:

  • eye contact

  • Appropriate non-verbal cues

  • Minimal distractions

  • Clarifying, non-interruptive dialogue

Focus fully on the Speaker

Use reflective listening

Ask clarifying questions

Acknowledge non-verbal cues

Avoid interrupting

Non-Verbal Communication

  • speaks louder than words

Body Language

  • posture, gestures, movement

Eye Contact

  • establishes trust and engagement

Facial Expressions

  • conveys empathy and understanding

Tone of Voice

  • compliments verbal messaging

Personal Space

  • respect boundaries

Clear and Concise Language

Ex:

NO: take your statin to lower LDL cholesterol

YES: this medication helps lower bad cholesterol in your body

Adapt to Your Audience

Ex:

To patient: this medication helps control blood sugar

To coworker: this patient is on sulfonylurea for glucose management

Open-Ended Questions

Ex:

NO: are you taking your medication?

YES: can you tell me how you take your medication at home?

Confirm Understanding

Ex: can you explain how you will take your medication?

Pronunciation is very important! Ensures clear communication. Mispronunciation leads to errors and misunderstandings.

Key Areas: patient names, medical terms, medical names

Communication should be tailored to patients literacy level. Use simpler explanations or visual aids when needed. Avoid medical jargon

EX: say high blood pressure instead of hypertension

Show empathy. To confirm understanding, ask patient to explain instructions in their own words. Caregivers should be engaged as partners in care, involving them to help tailor to the patient’s needs.

Communicating with healthcare members

  • promote clear, concise, professional communication

→ prevents misunderstanding

  • use SBAR for structured communication

  • Foster a culture of collaboration and respect

  • Provide timely and appropriate feedback

SBAR

Structured communication tool to help healthcare professionals convey critical information clearly and effectively.

Situation

  • clearly state what is being communicated

  • Include only the most critical and relevant details to capture the listener’s attention

EX: Mrs. Thompson reports that she’s been experiencing a cough associated with her lisinopril regimen, leading her to skip doses.

Background

  • summarize relevant medical history, treatments, or current medications

  • Avoid unnecessary details—stick to what is directly related to the situation.

EX: Mrs. Thompson has history of hypertension. She started lisinopril 5 months ago, and began experiencing the cough approximately 2 months ago. Only other prescription is atovastatin.

Assessment

  • identify key issue

  • Share relevant findings

EX: Based on the timing of Mrs. Thompson’s reported cough and known adverse effects of lisinopril, it’s possible she is experiencing an adverse drug event.

Recommendation

  • Be specific and direct about what is needed

  • Propose a plan or solution based on the assessment

EX: I recommend you assess and discuss Mrs. Thompson’s medication regimen with her. She may need an alternative medication for her hypertension.

Tips for Effective Written Communication

  • be clear, concise, precise

  • Use proper grammar, spelling, punctuation

  • Organize information logically: use headings and bullet points

  • Avoid jargon and ambiguous language

  • Double-check for accuracy before finalizing

Key Takeaways

  • effective communication is essential for pharmacy techs

  • Verbal and non-verbal skills equally important

  • Active listening enhances understanding and trust

  • Attention should always be paid to any written or electronic documentation

  • Seek to continually improve

Verbal communication allows for statements to be partly rescinded because we can modify or elaborate on our thoughts.

Written communication has the advantage of providing a record of all that has transpired.

Can also communicate through positioning.

  • often leaving information about what needs to be finished by the next shift by placing orders, prescriptions, etc

EX:

  • leaving orders or prescriptions that are waiting for the day’s delivery in “hold for drug” area

  • Leaving prescriptions waiting for refill authorization in “doctor call back” box

  • Leaving medication fill lists on top of patient cassettes

Body language can convey respect, disdain, pleasure, connection, impatience, etc.

Reminder to be wary of all cultures.

Phone calls are equally as important.

  • smile before answering, changes tone

  • Introduce self and business

  • Write name of caller down

  • Offer to help if requested person is not available

  • Avoid side conversation

  • Ask if they can be put on hold and wait for an answer

  • Write down any important information

  • If need to research question, ask if patient prefers to wait or to call back

  • Give complete number if patient needs to be transferred in case of disconnection

Emails

  • be short and concise

  • Include everyone if is online discussion

  • No side conversation

Intradepartmental Notes

  • leave clear messages about what is needed on items that may carry over to the next shift

EX:

Ambiguous: verify dose (quantity or frequency?)

Clear: how many 5mg tablets per dose? Verify schedule

Ambiguous: clarify

Clear: clarify quantity. Patient says should be 2-month prescription

Memos

  • short and to the point

  • Paper memos can be posted for all to read

Letters

  • good penmanship

  • limit to one page

Summary

  • clarity is important in verbal and written communication

  • Verbal communication integrates actions with words.

→ mood, tone of voice, body language

  • Written communication can be saved, referred to later, passed around