Entrepreneurship
What is Entrepreneurship?
The process of setting up a business and the process of creating a value (though it does have a lot of different interpretation)
Concepts of Entrepreneurship
Undertake
Risk
Enterprise
ENTREPRENEURSHIP
A proactive process of developing business venture to make a profit.
Involves seeking opportunities for a market, establishing and operating a business out of the opportunity, and assessing its risks and rewards through close monitoring of the operations.
A Business is Successful and has materialized into:
Thriving industry
With loyal costumers
With financial gain
Relevance of Entrepreneurship
Produces more jobs
Amplifies economic activities
Introduces new innovative products and services
Improves living standards
Creates equality
Balances regional development
Reduces social conflicts
Elicits economic independence and capital formation
Who is an Entrepreneur?
French Origin
Entre - “between”
Prendre - “to take”
A unique individual who has the innate ability and extraordinary dedication to establish and manage a business acknowledging the risks and reaping its rewards.
Expects return once they already added or created value out of an opportunity.
Factors Affecting Entrepreneurship
Personality Factors
Environmental Factors
5 Levels of Entrepreneurial Development (Action Coach)
The Self-Employment Mindset - desire to have a greater control of their lives.
The Managerial Perspective - belief that business is all about managing people.
The attitude of an owner or leader - has created an organization that is more self-sufficient and self-sustaining.
The Entrepreneurial Investor - those who invest and managing thier money to produce more money.
The True Entrepreneur - someone who turns dreams into reality.
Four-step Process of thinking
Idealization - dreaming of building an ideal environment
Visualization - starts to create plans
Verbalization - sharing their ideas with other people knowing that their vision is already occuring
Materialization - when the vision becomes reality
Types of Entrepreneurs based on their expertise
Technopreneur - uses technology as its core
Social Entrepreneur - takes advantage of the country’s social problems and turns them into profitable institations
Intrapreneur - tasked to think, establish and run a new big idea or project
Extrapreneur - hops from one company to another to act as innovation champion
Innovative Entrepreneur - has the ability to create innovative products
Immitating Entrepreneur - copies the new inventions of innovative entrepreneurs
Fabian Entrepreneur - careful in making changes in their business
Drone Entrepreneur - used to doing old fashioned ways of business and doesn’t want change
Common Entrepreneurial Competencies
Are needed all throughout the entrepreneurship career
Common Traits of Entrepreneurs
Proactive - overthinker for risks and future challenge
Agents of Change - doesn’t settle for mediocrity
Risk Takers - is prepared for the consequences
Have a sharp eye for opportunities - uses opportunities as a steeping stone
Sociable - to establish relation with costumers
Networks - knows the key people to connect with
Decisive - always have the decision about their business and doesn’t settle for grey ideas
Balanced - mind in analytical and creative side, and plays with unique ideas
Innovative- rich with big ideas that can add value to their existing business
Core Entrepreneurial Compentencies
Are needed for business sustainability and manangement
Core Traits of Entrepreneurs
Leaders - must be humble, approachable and knows how to listen to people’s concerns.
Communicators - knows how to use all forms of communcation to effectively share ideas.
Specialists - experts in their own field.
Problem Solvers - knows how to handle issues regarding their business from finance to retail, etc.
Important Career Factors
Income
Entrepreneurs earn money passively and unlimited depending on the business sales.
Employee earns in fixed amount and actively.
Hiring and Firing
Entrepreneurs provide jobs
Employee seeks for a job
Daily Tasks
Entrepreneurs perform all tasks regarding the business and prepares policies
Employees has routine tasks, works on regular or normal hours and follows protocols
Leisure Time and Vacation
Entrepreneurs has a flexible schedule and can take unlimited number of vacation
Employees has limited number of vacation days
Taxation
Entrepreneurs are taxed on net income
Employees are taxed on gross income
Comfort Level at Work
Entrepreneurs are comfortable in doing mutiple and thinks outside the box
Employees may be comfortable with routines and minimal risks
Some MYTHS about Entrepreneurship
Entrepreneurs are born, not made
They are social and school misfits
One needs money only
A great idea is the only ingredient
Entrepreneurs don’t have bosses
The Entreprenurial Process
Opportunity Spotting and Assessment
Considered as the entrepreneurs toughest job.
Oppotunity Assesment Estimation:
Opportunity Length
Capitalization Required
Threats
Profitability
Calculation of real and perceived value
Opportunity Alignment with:
Personal Goals
Personal Attributes
Advance Planning of:
Position of product and service in the market
Showcase its unique selling proposition
The 3S of Opportunity Spotting
S1: Seeking the Opportunity
The most difficult process of all due to the numbers of option that the entrepreneurs will have to choose from.
Various Sources of New Ideas
Macroenvironmental sources
STEEPLED
S - Sociocultural
T - Technological
E - Economic
E - Environmental
P - Political
L - Legal
E - Ethical
D - Demographic
Represents the general environemnt where the entrepreneur can identify business opportunities from and where the business will operate
Industry
Source of current trend and where will be the future busines will belong to
New discovery or knowledge
New trends that can become the core for business model for the future
Futuristic Opportunities
Opportunities that can affect the new business on the run
Developing A Business Plan
Formulate business plan
Business Plan
Contains all informations needed for the business.
CORE GUIDE and DIRECTION for the emplemenation of the business.
Determining the Capital Needed
Running the Business
Scanning the Marketing Environment
Process of obtaining information and using it for strategic purposes
A must for all business types
Oppotunity
An entrepreneur’s business idea that can potentially become a commercial product or sevice in the future
The Idea should be able to create the following value:
Economic Value - ability to make profit
Social Value - addresses social need to provide benefit in the society
Environment Value - to presreve the natural environment
Opportunity Recognition
Done by continuous brainstorming
Discovering solutions to problems and meeting costimer needs
Identify an opportunity and convert them into a business idea
Identify your own personal skills
What skills do you inherently possess?
What skills have you developed lately?
Earn from your hobbies and favorite activities
Do you have a hobby or interest that you enjoy doing and does it perfectly?
Examine existing products or services and figure out ways by which it can be improved
Take advantage of your previous work experience
Identify problems and seize the opportunity by offerring solutions
Access to suppliers
Identify unexplored resources
How to start with ideas?
Imagination-based
Interrupting doubts and dropping restrictions to produce fantasies or make believe situations
Habit-breaking
Departing of human’s usual patterns to stimulate creative insights
Relationship-Seeking
Connecting two unrelated things together
Development
Modifications of existing concepts
Interpersonal
Interactions with groups to generate ideas