Module-II Fashion Terminology

Page 1: Fashion and Style

• What is Fashion?

  • The display of currently popular styles of clothing.

  • A prevailing type of clothing favored by a large segment of the public.

  • Influenced by social, political, economical, and artistic media.

• What is Style?

  • A particular design, shape, or type of apparel item.

  • Determined by distinct features that create its overall appearance.

• Difference Between Style and Fashion:

  • Styles come and go; fashion is always present in some form.

  • Fashion reflects a continuing process of change in accepted styles of apparel.

Page 2: Costume and Soft Goods

• What is Costume?

  • The distinctive style of dress reflecting class, gender, profession, ethnicity, nationality, or activity.

• What is an Item?

  • An individual article or unit, especially one that is part of a collection.

• What is Soft Goods?

  • Textiles; a subclass of nondurable goods represented by textile products like clothing, fabrics, and bedding.

Page 3: Apparel and Garment Components

• What is Apparel?

  • Clothing for men, women, and children.

• What is a Garment?

  • An article of apparel like a dress, suit, or coat.

• Garment Components:

  • Parts of a garment, including sleeves, cuffs, collars, waistbands, etc.

Page 4: Wardrobe and Accessories

• Wardrobe:

  • All apparel a person owns. Includes garments and accessories.

• Accessories:

  • Articles needed to complete or enhance one's outfit, e.g., belts, ties, hats, jewelry, shoes, and gloves.

Page 5: Co-ordinates and Separates

• What is Co-ordinates?

  • A set of articles designed to match or complement one another in style or color.

• What is Separates?

  • Women’s clothing items like skirts and shirts that can be worn in various combinations.

Page 8: Silhouette in Fashion

• Silhouette:

  • The shape of clothing style based on necklines, sleeves, waistlines, and lengths.

  • Changing silhouettes indicate fashion trends.

  • Silhouette shapes include wider-narrower, longer-shorter trends.

Page 10: Hi Fashion

• Hi Fashion:

  • The latest or newest fashions, usually of top quality and expensive.

  • Styles originate from top designers in major fashion cities, eventually influencing general fashion trends.

Page 12: Designer Labels

• Designer Label:

  • Clothing or accessories sold under a prestigious name, often named after the designer (e.g., Gucci, Chanel).

  • Often considered a status symbol and typically expensive.

Page 15: Fashion Trends

• Fad:

  • A temporary fashion that gains quick popularity but fades rapidly.

• Craze:

  • Similar to a fad but involves emotional excitement and intensity; items sell rapidly and are often hard to keep in stock.

Page 17: Classic Fashion

• Classic:

  • Clothing that remains popular despite the changing fashion landscape.

  • Examples include white dress shirts and dark business suits.

Page 18: Knock Offs and High Street Fashion

• Knock Offs:

  • Lower priced copies of garments produced in high quantities using cheaper materials.

• High Street Fashion:

  • Affordable fashion that imitates designer styles using standardized sizing and materials. Examples include Old Navy and Target.

Page 19: Pret-a-porter and Haute Couture

• Pret-a-porter:

  • Factory-made clothing sold in standardized sizes.

• Haute Couture:

  • High-end fashion design made specifically for clients.

  • Refers to firms creating unique fashions primarily in France.

Page 21: Bespoke Fashion

• Bespoke:

  • Custom clothing made by a tailor according to individual measurements and design preferences.

Page 23: Avant Garde

• Avant Garde:

  • Daring and unconventional designs that challenge traditional norms.

Page 24: Atelier and Boutique

• Atelier:

  • A workshop or studio for artists or designers.

• Boutique:

  • A small shop selling fashionable clothes or accessories targeting a specialized clientele.

Page 25: Toile

• Toile:

  • An early version of a garment made from inexpensive material to test designs.

Page 27: Pattern Making

• Pattern Making:

  • The creation of templates for garment parts prior to cutting fabric.

  • Pattern Grading:

    • Adjusting patterns to different sizes using algorithms.

Page 30: Fabrics

• Woven Fabric:

  • Made by interlacing threads on a loom; more structured.

• Knitted Fabric:

  • Results from knitting; more flexible than woven.

• Nonwoven Fabric:

  • Made from bonded long fibers, e.g., felt.

Page 32: Tailored Garments

• Tailored Garments:

  • Made by cutting garment pieces to fit body shapes.

  • Example: Raymond’s Make to Measure.

Page 34: Visual Merchandising

• Visual Merchandising:

  • Everything visible to customers, including displays and store layout, aimed at attracting them to the store.

Page 36: Stylists

• Stylist:

  • A designer or coordinator of fashion, accessories, and overall appearance for visual projects.

Page 38: Consumers and Retail Stores

• Consumers:

  • Individuals who buy and wear garments.

  • Their preferences shape fashion trends.

• Retail Stores:

  • Sell garments directly to the public, including department stores and discount outlets.

Page 39: Fit and Construction of Garments

• Fit:

  • Refers to how a garment fits, i.e., tightness or looseness.

  • Includes seams (joining lines) and darts (tapered areas removing excess fabric).

• Bodice:

  • The upper part of a garment above the waist, often closely fitted.

Page 40: CAD/CAM

• CAD/CAM:

  • Computer-aided design and manufacturing used for designing products and managing manufacturing processes.

Page 41: Fashion Seasons

• Seasons:

  • Main fashion seasons are Spring-Summer and Autumn-Winter.

  • Designers showcase collections six months in advance, impacting company profits based on buyer decisions.

Page 43: Designing Collections

• Themes and Inspiration:

  • Designers select themes representing their collection and need to have a clear inspiration.

  • Collection timelines are set to create and publicize items in time for fashion shows.