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Color Fundamentals

Introduction

  • Discussion of the topic of color.

  • Introduction to the subjective nature of color appreciation by asking: "What is your favorite color? Why?"

Key Terms

  • Definition of important concepts related to color:

    • Primary Colors

    • Secondary Colors

    • Tertiary Colors

Primary Colors

  • Definition:

    • Primary Colors: Colors that cannot be made by mixing other colors; they are the fundamental colors.

  • Importance:

    • All other colors in the color spectrum can be derived from these three primary colors.

Secondary Colors

  • Definition:

    • Secondary Colors: Created by mixing two primary colors together.

Tertiary Colors

  • Definition:

    • Tertiary Colors: Formed by mixing a primary color with a secondary color, resulting in a wider range of colors.

The Color Wheel

  • Visual representation of colors that illustrates the relationships between primary, secondary, and tertiary colors.

Color Variations

  • Definitions of variations in color creation:

    • Tint: A variant of a color that is achieved by adding white, resulting in a lighter version of that color.

    • Shade: A variant of a color that is achieved by adding black, resulting in a darker version of that color.

Neutral Colors

  • Definition:

    • Neutral Colors: Include black, white, and all tints and shades of grey. Also noted are tints and shades of brown; however, brown is not considered a true neutral.

Personal Associations with Color

  • Activity prompt:

    • "Write the first word you think of when you see each color."

  • Invitation for participants to express their thoughts on a group of colors.

Application of Color Theory

  • Primary Colors in Fast Food:

    • Examples of fast food branding that utilizes primary colors:

    • SONIC America's Drive-In

    • ZAXBY'S

    • BURGER KING

    • REAL CHICKEN

Color Schemes

  • Definition:

    • Color Scheme: A combination of colors selected for use in a room or outfit.

  • Types of color schemes include:

    • Neutral: Combinations of neutral colors.

    • Monochromatic: Comprising tints and shades of one color.

    • Analogous: Any 3 to 5 colors located next to each other on the color wheel.

    • Complementary: Two colors that are directly opposite each other on the color wheel.

    • Split Complementary: One color used with the two colors adjacent to its complement color.

    • Triadic: Any three colors that are equally spaced on the color wheel.

Visual Representations of Color Schemes in Spaces

  • Demonstration of how different color schemes appear in a room:

    • Neutral: Example showcases a room with neutral tones.

    • Monochromatic: Room example showcasing tints and shades of a single color.

    • Analogous: Illustration of a room using analogous colors.

    • Complementary: Showcases a complementary color scheme in a room.

    • Split Complementary: Displays how a split-complementary scheme looks in a space.

    • Triadic: Visualization of a triadic color scheme.

Conclusion

  • Reflection prompt:

    • Querying the audience on the color schemes present in their homes and inviting thoughts on personal color choices, applications, and perceptions.